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How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. Probably not.

Marketing 231
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The State of Sustainability: From Venue Perspectives to the ‘Pandemic Effect’

Event Marketer

The world, and the event industry, entered a new reality last year when the U.N. In an era of climate and pandemic disruption, event marketers are embracing a new chapter that addresses consumer and corporate expectations surrounding sustainability and safety. VENUE PERSPECTIVES.

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Ministry Venues – Remarkable Spaces. Exceptional Events

Event Industry News

Located in South London, Ministry Venues offers two distinctive venues, each with its own character and atmosphere. Ministry of Sound and The Ministry blend rich history, cutting-edge technology, and creative potential, making them the ultimate destinations for a diverse range of events.

Venues 97
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17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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The Brief: Personalized Poetry and Designer Dogwear

Event Marketer

Organizers cited the need for more venues to accommodate the festivals myriad screenings and robust range of event programming. So, why relocate a tentpole show? Well, its been real, Park City.

2027 253
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Research: 15 Data Points on the State of Experiential and Where It’s Headed

Event Marketer

The following insights were derived from the Event Marketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. But the continued desire for virtual events can’t be downplayed.

2021 334
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4 Things Event Marketers Need to Know When Planning Hybrid Events for 2021 and Beyond

SmartMeetings

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138