Event Marketer

JANUARY 15, 2024

Armed with limited-edition bottles of OJ featuring the “AI” dropped from its name (“Tropcn”), the brand showed up in Sin City and doled out free juice to celebrate its natural ingredients and underscore that its beverages have no artificial additives. Or as Tropicana put it: “Sure, we love STEM. 17 through Feb.

Food and Beverage 312

Food and Beverage 2024 Social Media 2016 312

Event Marketer

SEPTEMBER 19, 2024

31 at the University of Florida and over 14 weeks will travel to campuses around the country, offers fans a free pregame experience that showcases beverage, CPG, personal care and wireless brands through booths, photo ops, sampling and giveaways. While food and beverages are game-day staples, there are other essentials that may be overlooked.

Food and Beverage 290

Food and Beverage Sports Wireless Social Media 290

Event Marketer

SEPTEMBER 9, 2024

There, the brand invited consumers attending the event’s pregame FanFest to celebrate their passion for college football through activations, food and performances. NBCUNIVERSAL NBCUniversal is taking a content-forward approach to fan engagement to kick off football season.

Sports 289

Sports Sponsorships Food and Beverage Apparel 289

Event Marketer

JANUARY 22, 2024

Couples were greeted by a “Love Life” neon sign at the participating restaurants and presented with themed placemats and customized food and cocktail menus inspired by the series and its characters. The post Share the Brand Love with Five Activation Ideas for Valentine’s Day appeared first on Event Marketer. Agency: 160over90.

Food and Beverage 289

Food and Beverage Social Media 2022 Negotiating 289

Event Marketer

OCTOBER 31, 2023

Capturing content on-site to push out on social media post-event was also an important strategy to engage consumers who weren’t there to experience it. “We Photo credit: Chase The post Four Sponsorship Tactics Chase Leveraged at the US Open to Increase Engagement appeared first on Event Marketer.

Sponsorships 321

Sponsorships Food and Beverage 2023 Sports 321

Event Marketer

SEPTEMBER 27, 2021

The beverage has become nearly as symbolic of the tennis tournament as the matches themselves, and this year marked the 15th anniversary of its debut. Event Marketer: Why is the US Open an effective platform for engaging consumers? We’re eager to continue exploring this trend for future events and launches. Aleco Azqueta.

Sponsorships 312

Sponsorships Food and Beverage Sports 2021 312

Attendease

NOVEMBER 19, 2019

At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at. In 2019, the pop-up event market is exceeding expectations for growth and projected to bring in $10 billion.

Food and Beverage 210

Food and Beverage Retail Social Media Technology 210

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. The post Nine High-tech Solutions to Explore in the COVID-19 Era appeared first on Event Marketer.

Tech 363

Tech Food and Beverage Retail Technology 363

Event Marketer

DECEMBER 19, 2022

A bar offered nonalcoholic beverages, including rosemary hibiscus lemonade and sweet tea with lemon, and served as an opportunity to highlight Savannah’s open-container policies. Attendees also enjoyed small bites and pralines from Savannah’s Candy Kitchen, with 2,000 of the sweet confections dished out by the event’s end. “On

Tourism 246

Tourism Food and Beverage Social Media Advertising 246

Event Marketer

MAY 5, 2022

Kaplan also shared lessons learned from his more than 15 years at one of the most iconic brands on the planet, from the importance of delivering cultural impact to why earned and social media are “must-haves.”. Mark your calendars for the 2023 Experiential Marketing Summit, May 9-11, at Caesars Palace Las Vegas.

Marketing 348

Marketing Food and Beverage Sponsorships Tech 348

Planning Pod

APRIL 12, 2020

These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, social media mentions, etc.)

Food and Beverage 206

Food and Beverage Social Media Insurance Entertainment 206

Nunify

JANUARY 4, 2022

Event Industry Trends. Event Professional’s Outlook. Virtual Event Platform & Feature Usage. Virtual Event Engagement. Event Industry Trends. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). 30% delivered food & beverages to keep them engaged.

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Attendease

FEBRUARY 20, 2024

Effectively manage the event budget Based on your strategic plan, develop a realistic, line-item budget covering all aspects of the event — venue, vendors, security, food and beverage, staffing, swag, and the dozens of other expenses that pop up. Pssst, event marketing software can help with this.)

Corporate Events 195

Corporate Events Food and Beverage Social Media Event Management 195

Eventmobi

JUNE 13, 2019

In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. And, depending on the event marketing benefits you choose to focus on, you may charge guests little to nothing to attend your event.

2019 150

2019 Food and Beverage B2B Social Media 150

Attendease

NOVEMBER 19, 2019

At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at. In 2019, the pop-up event market is exceeding expectations for growth and projected to bring in $10 billion.

Food and Beverage 150

Food and Beverage Retail Social Media Technology 150

Attendease

DECEMBER 13, 2023

Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Then, find the right venue for your audience size, event format, and budget. Early and enthusiastic marketing gets attendees excited to register right away. What are your measurable goals?

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Attendease

NOVEMBER 30, 2023

Rather than relying solely on conventional promotion methods like social media posts and email blasts, consider incorporating some fresh, creative strategies into your event promotion mix. Below are 25 cutting-edge event promotion ideas to inspire you and captivate your target audience.

Social Media 195

Social Media Food and Beverage Sustainability Technology 195

PCMA Convene

MARCH 6, 2020

During the COVID-19 crisis, event marketers should avoid discussing content that might fuel concerns, like food sampling. Many event organizers are wondering how their communication strategies should evolve at a time when the appetite for travel and live events has decreased over COVID-19 concerns. ”

Marketing 141

Marketing Food and Beverage B2B Travel 141

Event Marketer

FEBRUARY 13, 2024

CBS carried the traditional broadcast of the game (also streamed via Paramount+), and Nickelodeon aired a kids- and family-friendly telecast that got a lot of attention on social media. The post Our Report from Super Bowl LVIII: Brands Hit the Jackpot with Experiential appeared first on Event Marketer.

Food and Beverage 325

Food and Beverage Sports Hotels Apparel 325

GEVME

JANUARY 27, 2020

Events and gatherings happen in all sizes, at all kinds of social and commercial environments — whether it is a Christmas party, a large scale conference or a business event. While people love spending their time in such places, the organizers do not really place sustainability as the anchor of organizing such events.

Sustainability 194

Sustainability Food and Beverage Transportation Events 194

SpotMe Blog

SEPTEMBER 23, 2021

The sponsor(s) provides funding or resources required at the event, and in return, they receive advantages in marketing, brand awareness, and business reputation. . Food and beverage. To learn more about how to set up a successful, memorable hybrid event, check out the latest episodes of The Event Marketing Show.

Sponsorships 242

Sponsorships 2021 Food and Beverage Marketing 242

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) And you can’t host your event and community in the same place, either. Track essential KPIs to measure the impact events have on your brand.

2023 121

2023 Food and Beverage Fashion Social Media 121

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Eventmobi

MARCH 2, 2022

Raising awareness about your event is important, and there are a few extra things you should do when you’re promoting a hybrid event. In addition to all of your traditional event marketing tactics, make sure you inform your audience about all of the opportunities you’re providing with a hybrid format.

Speakers 195

Speakers Food and Beverage Event Apps Events 195

Endless Events

FEBRUARY 16, 2018

There should be options too, in the food & beverage section to enhance the attendee experience. Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. Behind the app is also a full-fledged team, event and hospitality professionals included.

Event Management 94

Event Management Management Social Media Event Apps 94

Planning Pod

JULY 25, 2019

Marketing and promotion – For creating and deploying event websites, email marketing, event mobile apps, surveys/forms, video marketing and social media promotions. It also offers event marketing features such as event apps, websites and email marketing. ClearEvent.

Event Management 112

Event Management Management 2019 Social Media 112

Eventtia

JUNE 2, 2023

Based on the purpose of the event, you might be able to decide on the type of event you are going to organize, but it will especially help in dictating the objectives of the event. For virtual events, you can skip this. Also, consider travel and accommodation costs.

Sponsorships 91

Sponsorships Insurance Social Media Food and Beverage 91

IMG

AUGUST 28, 2024

Over the last decade, marketing has become increasingly dominated by impersonal channels like email and social media in favor of automation and frequency. And while this digital market shift has become an integral part of running a successful business many have forgotten about the unique power of in-person connection.

Event Planning 195

Event Planning Banking Food and Beverage Financial 195

Guidebook

JANUARY 8, 2024

Look into associated costs like food and beverage, AV, and parking – are these included, where can you negotiate? Confirm the key points of contact for the planning process and the day of the event. Food and Beverage Consider and confirm the event’s food and beverage needs.

Event Planning 78

Event Planning Food and Beverage Social Media Speakers 78

Guidebook

JANUARY 8, 2024

Look into associated costs like food and beverage, AV, and parking – are these included, where can you negotiate? Confirm the key points of contact for the planning process and the day of the event. Food and Beverage Consider and confirm the event’s food and beverage needs.

Event Planning 78

Event Planning Food and Beverage Social Media Speakers 78

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z?

Corporate Events 62

Corporate Events Social Media Food and Beverage Financial 62

Social Tables

MAY 14, 2019

Planning a successful event starts by recognizing that attendees are looking for more than an event — they’re looking for an experience. And to create an experience, every little piece of the event needs to map back to the purpose, from the venue to the food. You’ll likely also benefit from creating an “events” page.

Negotiating 141

Negotiating Sponsorships Social Media Education 141

Eventmobi

FEBRUARY 3, 2021

A well-designed virtual event platform should allow you to offer each attendee a fully personalized experience. Be sure to add top tier content teasers in your event marketing to drive excitement around these ticket categories. During the live event, virtual participants were invited to join a session with a live mixologist.

2021 223

2021 Speakers Sponsorships Events 223

e2m.live

FEBRUARY 4, 2019

1: AI to anticipate logistical requirements for events: AI can recognize patterns in data and make logical decisions. For example, on the basis of data like the numbers of registrations, AI-based apps can anticipate logistical requirements like food, beverages, and seating arrangements for attendees. to event attendees.

Event Tech 72

Event Tech Tech 2019 Social Media 72

Endless Events

JULY 6, 2018

Among the event professional’s endless tasks is making sure the event doesn’t go over budget. That means knowing the non-negotiables like audiovisual, food and beverage, security, etc., Building Attendance through Social Media Influence. Check out more stunning examples of booths in this slideshow.

Trade Shows 85

Trade Shows B2B Food and Beverage Social Media 85

Social Tables

OCTOBER 14, 2016

Attendee engagement is an oft-overlooked component that is just as important as the venue or food and beverage. Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. Social Media. Networking.

2014 60

2014 Food and Beverage Social Media 2015 60

StraussCA

JUNE 29, 2022

A TRIED and TRUE RECIPE for PLANNING SUCCESSFUL ASSOCIATION EVENTS. Event Goals. Event Marketing. Food and Beverage Selections. Grow Your Event. Preparation Method: Equal Parts Event Goals, T arget Audience, Date Selection, and C ritical Path. Event Marketing. Ingredients: .

Food and Beverage 52

Food and Beverage Contracts Entertainment Insurance 52