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Welcome to this month’s exhibit industry news digest for corporate tradeshowmarketers, featuring intel on research, trends, people and company updates. People profiles, story pitches and all other tradeshow coverage: Send us a note.
The 23rd annual Experiential Marketing Summit (EMS) brought over 1,500 b-to-b and b-to-c marketers, tradeshow pros and agency execs to MGM Grand Las Vegas, April 14-16, for three days of inspiration, perspectives and hands-on learning shaping eventmarketing today. Lean into localization.
A staple of European tradeshows, coffee bars have made strong inroads onto U.S. show floors, much to the delight of the attendees needing that afternoon “hit.” Coffee is hot right now,” says Tracy Stuckrath, a food & beverage expert and founder of Thrive Meetings and Events.
For Nelson, its all about starting the conversation among event planners, attendees and, most importantly, venues to rethink how we orient networking and food and beverage. So, we sat down with Nelson to dig into the why, and the how, for event planners. How about the role the venues play in this?
The Sweets & Snacks Expo—a gathering that draws the biggest brands in candy, chocolate and snack foods sold at major retailers—made a sweet return as the first post-pandemic foodshow, taking place June 23-25 at the Indiana Convention Center in Indianapolis. Ferrero USA.
This central area served as a space for informal meetings, for food and beverage, executive meet-and-greets and other activities. Photo Credit: ASV The post Three Insights on a Cityscape-inspired Expo Design from DISH’s Team Summit Expo appeared first on EventMarketer.
In this extensive guide to tradeshow booths, we provide ten creative examples in each of the following categories: 1 Tradeshow booth ideas for small budgets. Tradeshow booth ideas that attract visitors. Creative tradeshow booth ideas. Tradeshow booth ideas: 10×10.
The show welcomed more than 65,000 attendees and 3,000 exhibiting companies, showcasing the latest in natural and organic food and beverages, supplements, ingredients as well as home and beauty products. Sustainable practices were also part of the show’s makeup.
People get tired of the same old tradeshow booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B TradeShows.
Have you considered exhibiting at a tradeshow? This list of 30 tradeshow ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Tradeshows have been around for quite a long while and just about every industry has at least one worth attending. 30 TradeShow Ideas.
Aaron Conk, Senior Merchandising & TradeShow Manager, Delta Faucet Co. You have to be comfortable with ambiguity and always be coachable, says Aaron Conk, senior merchandising and tradeshow manager for Delta Faucet Co. EventMarketer: How is your exhibit design strategy changing post-pandemic?
Tradeshows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a tradeshow exhibit adds up quickly. These are the fees tradeshow organizers charge to register space at a venue.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensuring registered attendees show up to your event.
Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Then, find the right venue for your audience size, event format, and budget. Early and enthusiastic marketing gets attendees excited to register right away. What are your measurable goals?
Events and gatherings happen in all sizes, at all kinds of social and commercial environments — whether it is a Christmas party, a large scale conference or a business event. While people love spending their time in such places, the organizers do not really place sustainability as the anchor of organizing such events.
There should be options too, in the food & beverage section to enhance the attendee experience. Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. Is it event technology? Maybe it’s eventmarketing?
Fewer logistical challenges – Other than basic video streaming and production equipment (computer, microphone, camera, basic lighting), there’s very little equipment to move around and set up vs. in-person events (think staging, audio video, lighting, tables and chairs, furniture, food setup, etc.). Marketing and Sales.
Studies and individual use cases have shown that event management software saves users considerable time and resources and can improve revenues through more efficient billing and registration processes. An impressive enterprise-level solution, Cvent is a standby for meeting planners who manage large conventions and tradeshows.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensure registered attendees show up to your event.
If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair. Here are some common do’s, don’ts, and examples of real life corporate event ideas that will help you plan your next B2B extravaganza. Why B2B events? TradeShows / Expos.
Technology is progressively changing the way events are planned and executed, what guests do on-site, and even how they are evaluated. Amidst the sea of music festivals, tradeshows, and sporting events this season, eventmarketers have incorporated technology trends in some of the most unique ways to date.
A TRIED and TRUE RECIPE for PLANNING SUCCESSFUL ASSOCIATION EVENTS. Event Goals. EventMarketing. Food and Beverage Selections. Grow Your Event. Preparation Method: Equal Parts Event Goals, T arget Audience, Date Selection, and C ritical Path. EventMarketing. Ingredients: .
Build an Event App with Guidebook Event Planning Checklist: Pre-Event The Foundation This typically occurs 12 months out, or further, for large events like user conferences, festivals, or tradeshows; and 5-6 months out for smaller events like meetings or workshops. Set your event objectives.
Build an Event App with Guidebook Event Planning Checklist: Pre-Event The Foundation This typically occurs 12 months out, or further, for large events like user conferences, festivals, or tradeshows; and 5-6 months out for smaller events like meetings or workshops. Set your event objectives.
Our software solutions have helped hundreds of hospitality and event professionals streamline their venue management processes, enabling them to serve more clients, increase revenues and cut down on busywork. How hotel event management software came to the rescue. Sign up for a free trial!
Technology is progressively changing the way events are planned and executed, what guests do on-site, and even how they are evaluated. Amidst the sea of music festivals, tradeshows, and sporting events this season, eventmarketers have incorporated technology trends in some of the most unique ways to date.
I think a lot of us started in catering; feeding people is huge for events.”. After some time in catering, Arianna moved into event logistics. “I I transitioned into the tradeshow world for technology events,” she says. Most recently, I’ve been working for a nonprofit, diving into event strategy.
The ultimate aim of AR events gamification apps is to motivate attendees to cover most of the important events’ booths so that they can engage with exhibitors, delegates and other attendees. 3: AR to reduce space problem at event venues: Events like automobile tradeshows need a lot of floor space to showcase different models.
In-person events have essential ROI implications which are relevant to several companies belonging to different domains. If we are to talk about real-life examples, a targeted eventmarketing effort by Xeikon, a digital printing firm, had led to 300% Return On Investment generating 140 qualified leads. Here’s your takeaway?—?a
What negotiating with hotels boils down to is synchronized value – in other words, you have what they want (occupied guest rooms, meeting space and food and beverage revenue), and they have what you want (a great hotel at a desirable location). Food and beverage. Food & Beverage (F&B). Meeting Rooms.
From our point of view, the eventmarket is due for another round of disruption—whether it’s in accommodation, food and beverage, event design, attendee engagement, or highly effective data solutions.
Studies and individual use cases have shown that event management software saves users considerable time and resources and can improve revenues through more efficient billing and registration processes. An impressive enterprise-level solution, Cvent is a standby for meeting planners who manage large conventions and tradeshows.
If this is the case, in addition to the conference registration fee, determine the estimated cost for the attendee or exhibitor in the following areas: Food Expenditure. Food & Beverage. Make sure it has enough square footage to satisfy your meeting needs, including tradeshow space and breakout rooms.
It's an eclectic mix that represents the best that Kansas City has to offer in the way of event venues. You're sure to find a location that perfectly fits your eventmarketing needs and allows you to throw the get-together of a lifetime. Whatever your event, you won't regret hosting is at Kauffman Stadium. The Creamery.
Note that we will mainly discuss event sales tips here and leave topics like eventmarketing strategies, social media tactics and target audience outreach for other articles. And, yes, these can definitely help in this post-pandemic sales world of Zoom meetings and electronic communications. Um, you wouldn’t (right?).
The event plan. What is the event going to be about? A tradeshow? How many attendees are you estimating to visit your event? What’s the event’s Unique Value Proposition (UVP) ? When and where will the event take place? Food and beverage (including equipment rental). Marketing expenses.
Inquire about the number and type of events produced, the tenure of employees, and project management style. Make sure the experience matches the type of event you are seeking to host.
Centerplate, Cobo Center’s food and beverage provider, also donates unused food to Forgotten Harvest, a local company that delivers the food to pantries, soup kitchens, and shelters throughout Michigan.
But there is a solution — Event sponsorships. Sponsors fund your events, offer in-kind benefits such as food, prizes, and host activities to engage your audience. The sponsors offer you a venue to host your event. The location of your event matters, especially if it’s a physical location. Prize sponsors.
If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. The 3-day event creates a memorable, authentic experience, unlike any other, and attendees can expect to leave with the tools and insights needed to take their business to new levels.
As eventmarketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. The post Nine High-tech Solutions to Explore in the COVID-19 Era appeared first on EventMarketer.
You can check out their blog, videos, how-to’s, as well as food and beverage highlights. There are plenty of insights into venues and how to improve meetings, but we want to give a shout-out to Connect for their continued insights into the ever-important topic of event safety. All about event tech. Tigris Events.
You can also use your event registration form to solicit volunteers for the event. Meetings, conferences and tradeshows. Online event registration for large conferences and tradeshows can get tricky. Of course, the ticket price should cover the costs of the event while generating a profit.
You can also use your event registration form to solicit volunteers for the event. Meetings, conferences and tradeshows. Online event registration for large conferences and tradeshows can get tricky. Of course, the ticket price should cover the costs of the event while generating a profit.
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