Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. Corporate travel policies may start including air emissions tracking.

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2024 Travel Trade Shows 2023 129

Prestige Events Magazine

OCTOBER 30, 2024

Key findings from the report include: Corporate events such as conferences, trade shows, exhibitions and product launches, generating £33.6 Leisure and outdoor events including music festivals, sporting events, and cultural festivals, contributing £28.053 billion.

2024 105

2024 Government Trade Shows Sports 105

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

Event Marketing 62

Event Marketing Marketing Social Media Fashion 62

Maritz Global Events

JANUARY 21, 2020

Lead Retrieval App for Trade Shows. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list.

Trade Shows 52

Trade Shows Wireless Technology Event Marketing 52

Event Marketer

OCTOBER 18, 2024

The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. At the conclusion of the NACS Show, exhibitors donated thousands of pounds of food to Three Square, a Las Vegas-based food bank. percent compared to last year and 3.8

2024 124

2024 Retail Trade Shows Fashion 124

Hubilo Blog

APRIL 18, 2019

Interacting with the event industry influencers, knowing how they have developed and managed to achieve success and how the industry has changed in the past few decades. Let’s hear a version from a renowned event marketing influencer?—? My clients and friends at Maritz Global Events have identified 8 phases of a live event.

Event Marketing 83

Event Marketing Marketing Social Media Trade Shows 83

Bizzabo

JANUARY 7, 2019

Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. Creating a unified event brand.

Global Events 53

Global Events Trade Shows Events Marketing 53

Event Marketer

JULY 11, 2024

Indeed, what we’ve learned over the years is that cultural waves of change and market forces are often felt first by b-to-b event and trade show marketers. Trevor Drewry, Head of Event Marketing, Webflow Use digital to complement IRL experiences. Consider ditching swag.

2024 124

2024 Trade Shows Sustainability 2016 124

Exhibitor Magazine

JULY 5, 2021

ATLANTA, GA  Nth Degree, a leading full-service global event marketing and labor management company, announces that members of Renaissance Managemen.

Trade Shows 45

Trade Shows Management Global Events Event Marketing 45

Exhibitor Magazine

SEPTEMBER 28, 2021

ATLANTA, GA  Nth Degree, a leading full-service global event marketing and trade show management company, announced the appointment of Greg Rayburn.

Trade Shows 63

Trade Shows Global Events Event Marketing Marketing 63

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Meetings 105

Meetings Trade Shows Education Travel 105

Event Leadership Institute

MAY 26, 2021

Sponsorship models have to look completely different for virtual and hybrid events. Kathryn Frankson, Informa’s director of event marketing, will explore the new sponsorship mindset and how to sell new solutions and build competitive advantages. Insights from an Industry Leader – Hybrid Events: Design & Execution.

Trade Shows 98

Trade Shows Sponsorships Speakers Corporate Events 98

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

2023 98

2023 Trade Shows Sustainability Education 98

Socio Events

SEPTEMBER 1, 2022

But when the big day comes, nobody shows up. A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. To simplify the process, here’s what you need to know about marketing and event promotion.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Event Marketer

JANUARY 19, 2024

Our motto is that technology transforms the everyday for everyone,” says Stacey Gromlich, senior director-audience engagement and global events at Siemens. “We Photo Credits: Freeman The post CES 2024 Coverage: How Siemens Builds Stories into its Exhibits appeared first on Event Marketer.

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2024 Technology Global Events Tech 126

Eventmobi

SEPTEMBER 27, 2023

Over the past 12 years, we’ve served over 30,000 global events with virtual, hybrid, and in person event solutions. From event planning to execution, our association event software puts all the AMS tools you need in one place.

Event Planning 195

Event Planning Event Apps Financial Management 195

Bizzabo

JANUARY 15, 2019

Values-based events. Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Aleksandra Panyukhina, Head of Event Marketing, SEMrush.

2019 102

2019 B2B B2C Events 102

Event Marketer

MAY 24, 2023

Reimagined B-to-B Event Strategies: How Mohawk Flooring’s In-person Roadshow is Impacting How it Exhibits in the Future Hussmann Steps Back from Trade Shows and Leans into an Educational Mobile Tour CURATED EXPERIENCES IBM is placing a greater emphasis on understanding why attendees are coming to its events.

2023 98

2023 Conference Trade Shows Technology 98

Event Industry News

MAY 31, 2022

Developed to exceed industry standards in sustainability, the new project will create additional state-of-the-art ICC convention facilities, exhibition halls and conference rooms, together with stunning outdoor spaces – all designed to put London at the forefront of the global events industry.

Trade Shows 72

Trade Shows Sustainability Tourism Travel 72

Event Marketer

MARCH 27, 2024

Welcome to this month’s event marketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. With the deal, OBE expands the global footprint—adding a London-based team to its existing offices in Los Angeles, New York City, and San Francisco. Submit your news here.

2027 52

2027 Healthcare Trade Shows Entertainment 52

Socio Events

MARCH 11, 2020

Coronavirus (COVID-19) is causing serious uncertainty in the event space, and it’s already impacting many global events. Event Industry Resources on Coronavirus. IMPORTANT: If you are a Socio customer and your event has been affected or is threatened by COVID-19, we want to help! Originally Published: 3/11/20.

Management 52

Management Trade Shows Sponsorships 2017 52

Bizzabo

JULY 3, 2019

Each month we interview an events professional who is breaking the mold. This month we spoke with Elina Jutelyté —the senior events manager at Showpad—about accelerating event growth, scaling a global events strategy, and identifying and building events that bring the best ROI. Measuring event ROI.

Trade Shows 59

Trade Shows Social Media Events Marketing 59

Eventbase

JANUARY 30, 2020

Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. According to Forrester, 45 percent of global B2B technology decision-makers rely on conferences and trade shows to make technology decisions. Image via Microsoft.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

Maritz Global Events

APRIL 25, 2019

You might not think the over-50 crowd still matters for events anymore. Quite a few event marketers are investing heavily to win over Millennials and Gen Z – and it makes sense. The sooner we can demonstrate to them how events can be a remarkable catalyst for career growth and professional development, the better.

Consulting 75

Consulting Healthcare Trade Shows Conference 75

Eventscase Blog

MARCH 19, 2024

We exhibited at major trade shows, participated in networking events, and even managed our own events. All of these activities were an opportunity to keep in touch with event organisers like you who have brought the industry back to pre-pandemic numbers. And that’s a win we must celebrate! “AI

2024 59

2024 Trade Shows B2B Sponsorships 59

Bizzabo

MAY 15, 2020

Given that other event professionals and organizations face similar challenges on how to bridge in-person events to the virtual environment, I wanted to share my takeaways from this insight-rich event. For a more behind-the-scenes review, check out this webinar with our event marketing lead.

Speakers 92

Speakers Events Technology Marketing 92

e2m.live

FEBRUARY 4, 2019

The global event management software market was valued at $6.4 The ultimate aim of AR events gamification apps is to motivate attendees to cover most of the important events’ booths so that they can engage with exhibitors, delegates and other attendees. AR and AI can add a competitive edge to events.

Event Tech 72

Event Tech Tech 2019 Social Media 72

Event Leadership Institute

JANUARY 31, 2018

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Technical Program Manager, Executive and Event Production | Google | Mountain View, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Events Assistant (Part-time) | The Kapor Center | Oakland, CA.

2018 40

2018 Hospitality Trade Shows Hotels 40

Event Leadership Institute

FEBRUARY 28, 2018

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Project Manager – Events | FIRST | Newport Beach, CA. Project Coordinator – Events | FIRST | Newport Beach, CA. Atlanta, GA. Jersey, GA. Washington.

2018 40

2018 Hospitality Hotels Event Management 40

Socio Events

OCTOBER 11, 2022

Ironically, this transition helped event organizers realize the potential that online formats have in the event planning industry. Propelled by these possibilities, the global events market is expected to surpass $2 trillion by 2028, according to Verified Market Research. Marketing the event.

Event Planning 52

Event Planning 2022 2028 Speakers 52

Smart Meetings

DECEMBER 8, 2021

I have found that the men at the event treat me differently once they’re under the influence—and it’s not a good difference,” in the words of Rachel Dobbs, director of global events at HelmsBriscoe. Meeting planners do have a reasonable duty of care,” responds John S.

Insurance 52

Insurance Hotels Hospitality Trade Shows 52

Maritz Global Events

SEPTEMBER 5, 2019

Live events can be powerful catalysts for peer-to-peer sharing and discovery, but it’s the conversations that happen after your event when the richest event ROI is realized. Much will be forgotten if new ideas discovered at your conference or trade show aren’t explored, tested and refined.

Consulting 49

Consulting Trade Shows Events Sustainability 49

Bizzabo

NOVEMBER 29, 2018

What is a sales acceleration event? Sales acceleration events are any planned experience that involves prospects, customers, and vendors. They’re a common event type in most B2B event marketing strategies. Sales acceleration events are one part of a multi-touch event marketing plan.

Event Ideas 48

Event Ideas Speakers Events Conference 48

Event Industry News

OCTOBER 2, 2023

Organisers Event Industry News (EIN) are excited to announce that they have partnered with global trade show and event company Global Event Specialists (GES) EMEA.

Sustainability 69

Sustainability Event Tech Trade Shows Tech 69

Event Industry News

JUNE 1, 2022

All event professionals are encouraged to explore its capabilities and provide feedback through the URL: [link].In In addition to Cvent, SAM is funded by leading industry organisations including Encore, Maritz Global Events, DRPG, SEC, ACC Liverpool and ICE.

Sustainability 93

Sustainability 2030 Trade Shows 2022 93

Hubilo Blog

MARCH 7, 2020

Previously for 20+ years, she has been an instructor of Special Event Planning and Sustainable Event Operations. Rachel Wimberly : Another passionate and amazing women leader in the events industry! Rachel in her wide career of journalism and events has mastered Trade Shows.

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Trade Shows Social Media Consulting B2B 119

Endless Events

OCTOBER 19, 2018

G2Planet is an event management software company whose priority is to help others create data-driven events. On their blog, you’ll find great insights into digital marketing and experiential marketing for corporate events, as well as trade show presentation. Do you love the tech aspects of events?

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Trade Shows Food and Beverage Tech Education 133