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Five Ways Exhibitors Leveled Up Core Booth Engagement at HIMSS25

Event Marketer

The 2025 HIMSS Global Conference & Exhibition brought more than 28,000 healthcare and tech leaders from around the world to the Venetian Convention & Expo Center in Las Vegas, March 3-6, to explore the latest in healthcare innovation and the future of digital health. Nostalgia definitely met whats next in tech here.

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15 Big, Bold Trade Show Ideas from EMS 2025

Event Marketer

The 23rd annual Experiential Marketing Summit (EMS) brought over 1,500 b-to-b and b-to-c marketers, trade show pros and agency execs to MGM Grand Las Vegas, April 14-16, for three days of inspiration, perspectives and hands-on learning shaping event marketing today. Person-agnostic tech helps with analysis and reporting.

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Q&A: 10 Minutes with Keri Ibbitson of Philips

Event Marketer

A glowing blue exhibit filled with interactive and thought leadership features showcased innovative clinical and operational solutions that address critical healthcare challenges. Event Marketer: What trade show industry trends have your attention? Keri Ibbitson: Event sustainability.

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The Return to Innovation Is On the Horizon

Smart Meetings

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. Collision’s focus is a fresh take within the tech-event space, and the world’s leading brands have taken notice.

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Top Medical Conferences in 2019. Is it worth sending people to a healthcare summit?

Eventory

The multitude of events around the world, however, makes it difficult to decide which ones will be the most informative and interesting for the attendees. The healthcare industry is ever-changing; to keep up with the latest developments and solutions, you need to take every opportunity to learn and develop. Healthcare professionals.

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Using Event Tech to Create Impactful and Engaging Attendee Experiences

Event Farm

The role of technology in meetings and events has moved beyond its initial purpose of simply providing convenience. While convenience is important, there’s more room now to get creative with tech offerings that will leave lasting impressions and engage audiences.

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EMS 2024 Kicks off with Interactive Workshops, Pickleball, Ex Awards and Festival Vibes

Event Marketer

1 conference for creators of the brand experience immersed a global audience of b-to-b and b-to-c marketers, trade show organizers, agency executives, meeting planners, event strategists and tech specialists in hands-on workshops, creative group work, panel sessions, booth exhibits and a festival-themed Ex Awards ceremony.

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