Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

Corporate Events 195

Corporate Events Event Marketing Marketing Advertising 195

Event Marketer

OCTOBER 19, 2021

Themed as a “global family reunion,” and hosted by Soledad O’Brien, the hybrid event offered cinematic live broadcasts, entertainment, including a performance by the Foo Fighters, celebrity speakers Will Smith, Jason Sudeikis and Jane Fonda, as well as community-building programming and philanthropy. Agency: George P.

Tech 246

Tech Sponsorships 2021 Entertainment 246

Smart Meetings

NOVEMBER 2, 2018

CadmiumCD –a meeting room scheduling, resource management system and event logistic management platform. Radario –an AI event marketing and analytics platform. Event Tech Tribe –group marketing of cloud-based event tech products, including an appointment management system and a venue sourcing site.

Tech 185

Tech Management 2018 2015 185

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Get started today.

Event Marketing 179

Event Marketing Marketing Social Media Advertising 179

Event Marketer

MAY 5, 2022

Everything was on the table during workshops, keynotes, think tanks and more than 30 breakouts, including “The Scoop” bonus livestreams with a range of speaker talent, sponsored by Beedance. Throughout the day there were built-in coffee breaks and speed networking meetings that could be arranged via the event app.

Marketing 348

Marketing Food and Beverage Sponsorships Tech 348

Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. Many opted for modular cube seating over chairs, and nearby standing signage outlined the programming schedule and speakers. Read on for our take on HIMSS24.

Trade Shows 327

Trade Shows Tech Speakers Consulting 327

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

Event Marketing 130

Event Marketing Marketing Tech Events 130

Event Marketer

DECEMBER 18, 2023

They actually don’t even have the opportunity to engage with their own team members within their organizations that often, and so AfroTech events serve as an opportunity for the larger community and for employees to see each other. A lot of times, it’s a kind of homecoming for the tech folks.” The media company, under Blavity Inc.,

Tech 304

Tech 2023 Conference 2024 304

Event Marketer

JULY 25, 2024

Spanning two long tables, the surfaces’ “screens” (sealed under an acrylic layer to protect from food and drink) displayed curated animations and images that matched the speakers’ presentations throughout the evening. As the Barbadian-born, L.A.-based

Fashion 296

Fashion Entertainment Speakers Marketing 296

SmartMeetings

JUNE 29, 2020

To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan. Here’s an effective eight-step approach to creating a marketing plan for your event.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132

Event Marketer

OCTOBER 18, 2021

If you didn’t produce or attend a virtual event in 2020, are you really an event marketer? But as in-person experiences make a comeback, many event professionals are tasked with a new challenge: shifting the virtual events they developed during the pandemic into real-world experiences. Toubas agrees.

Hospitality 342

Hospitality Speakers Healthcare Advertising 342

Attendease

FEBRUARY 20, 2019

An increasing number of events are adopting non-traditional layouts and session formats as part of their personalization efforts. The Group explains, “Don’t overthink things – don’t overestimate what you need to offer to create a great event. Adoption of Advanced Technology.

2019 375

2019 Event Planning 2016 2018 375

Guidebook

JANUARY 3, 2025

The events industry is evolving rapidly and as we enter 2025, event registration technology continues to play a vital role in creating smooth, attendee-focused, in-person experiences. In this article, well explore the latest trends, challenges, and benefits of event registration technology. In fact, 80.4%

2025 78

2025 Technology Event Apps Tech 78

Event Farm

MAY 24, 2017

The role of technology in meetings and events has moved beyond its initial purpose of simply providing convenience. While convenience is important, there’s more room now to get creative with tech offerings that will leave lasting impressions and engage audiences.

Event Tech 160

Event Tech Tech Healthcare Technology 160

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138

2021 Event Marketing Marketing Technology 138

Smart Meetings

APRIL 14, 2022

“Events should move from 3 days to 365 days, and from a week activation into a year-long activation with technology being a part of that solution,” said Giberti. Plus visitors and speakers want a different way to engage with the event.”. Read More : Survey: Many Event Marketers Say Orgs Not Effective at Virtual Events.

Trade Shows 246

Trade Shows Tech Event Tech 2022 246

Prestige Events Magazine

OCTOBER 6, 2023

The theme of the evening was to explore the explosive rise of people-first go-to market strategies, navigating the intricacies of community dynamics, and delving into utilising tech for community building initiatives.

Marketing 147

Marketing Event Marketing 2022 Global Events 147

Attendease

SEPTEMBER 9, 2024

Schedule and speaker management The best event scheduling software streamlines the entire speaker management process —from issuing calls for proposals, to approving speakers and sessions, and more! Automatically sync updated speaker details across your entire events portfolio.

Event Planning 284

Event Planning Speakers Event Management Management 284

Smart Meetings

JUNE 15, 2024

“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it.

Meetings 264

Meetings Trade Shows Tech Event Tech 264

Endless Events

MARCH 15, 2019

Event tech trends are evolving faster than ever before. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. So how does tech play into this?

Event Tech 125

Event Tech 2019 Tech Technology 125

EventBank Insights

JUNE 24, 2019

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. So Clearly if there's events, well, there's Eventtech. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics.

Event Tech 122

Event Tech Tech Event Technology Technology 122

Nunify

JANUARY 4, 2022

Event Industry Trends. Event Professional’s Outlook. Virtual Event Platform & Feature Usage. Virtual Event Engagement. Event Industry Trends. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). Virtual Event Platform & Feature Usage.

Event Marketing 124

Event Marketing Marketing 2021 2022 124

EventTechBrief

OCTOBER 8, 2019

Event Tech Brief is a proud media sponsor of Event Tech Live. Boasting five stages, 150 exhibitors and more than 70 educational sessions, the event is brimming with all the ideas, solutions and contacts essential for the modern event organizer.

Event Tech 100

Event Tech 2019 Tech Education 100

Event Marketer

MARCH 15, 2024

Both of those are true—sometimes—but as companies of all sizes adopt the 2050 net zero climate goals to cut greenhouse gas emissions, they’re starting to take real steps across their events and exhibits. The tactile touchpoint was surprisingly popular in the sea of high-tech engagement. Decarbonization? Circular economy? Waste-free?

Trade Shows 287

Trade Shows Sustainability 2024 Transportation 287

Event Industry News

JULY 9, 2019

Conferences, exhibitions, brand activations, seminars, workshops – we employ speakers for a wide selection of events. They can also be invaluable for getting your audience to your event in the first place. Speakers can present you with a broader reach and wider engagement. Brand Events. Event Tech.

Speakers 99

Speakers Marketing Social Media Advertising 99

Guidebook

MARCH 10, 2025

Helping you estimate headcount so that you can optimize catering, staffing requirements, and other logistical aspects of your event. With this data in hand, you are in a better position to tailor everything from your event marketing strategy to your event experiences to match the needs, wants and desires of your target audience.

Social Media 78

Social Media Speakers Marketing Event Management 78

Bizzabo

MAY 31, 2021

If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore event marketing strategies and examples—and our best practices for creating a successful event marketing plan. Marketing it, getting people excited and getting them to attend is a whole other quest.

Event Marketing 112

Event Marketing Marketing Social Media Speakers 112

Eventmobi

SEPTEMBER 8, 2023

That’s because the most effective websites for events aren’t just online brochures. Instead, they act as virtual handshakes that welcome attendees, sponsors, and speakers, leaving them eager to experience the real deal. But here’s the thing: The best event websites are more than just informational resources!

Social Media 195

Social Media Speakers B2B Tech 195

Attendease

FEBRUARY 4, 2020

The event marketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences. Why Event Sponsorships Are Valuable. 57% of the event professionals who took part in the survey stated that the budget needs to increase in order to improve the event experience.

Sponsorships 312

Sponsorships B2C Financial Event Ideas 312

Event Marketer

SEPTEMBER 27, 2024

High-end retailer Saks , for example, talked about delivering a personalized shopping experience using Salesforce’s tech in an activation that blended a stylish retail front and touchscreens to explore the AI-powered logistics of luxury. More than 10,000 such autonomous agents were built on-site during the event. Contact the editors.

2024 315

2024 2003 Retail Tech 315

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

B2B 147

B2B Event Marketing Marketing Social Media 147

Guidebook

DECEMBER 19, 2024

In todays fast-paced, tech-savvy world, simplicity is the cornerstone of successful event planning. For busy organizers, i ntegrating registration with your app – via an Event Marketing Website – is an effective way to streamline the planning process. Heres why this works for event organizers : 1.

Event Planning 78

Event Planning Event Apps 2025 Tech 78

Event Marketer

FEBRUARY 1, 2022

Attendees were escorted into a dark room and instructed to stand at its center while music tracks emanated from several different speakers—one for each instrument—and videos of concert footage played on a large screen. The post Experiential Hubs for Cultural Legends: Inside ‘Bowie 75’ appeared first on Event Marketer.

Retail 276

Retail Technology 2021 Tech 276

IMG

AUGUST 31, 2022

EventUp formed out of our desire to help others gain insight into the current happenings within the events industry , but it truly blossomed into having guests from a multitude of industries such as events, public relations, marketing, tech, and entertainment. Arnett, CEO and COO, Wicked Bionic Andrea Hoffer, CEO, AHA!

Banking 150

Banking Consulting Speakers Entertainment 150

GEVME

MAY 29, 2018

When it comes to corporate events, there’s always a specific tech environment you can utilise to simplify the process of organisation. Handling complex event marketing. Corporate event management software can be an excellent marketer. How to choose event management software for corporate events.

Corporate Events 217

Corporate Events Event Management Management Corporate Meetings 217