Event Marketer

FEBRUARY 27, 2025

Photo credit: Valspar Related: Pinterests Havens: Invest in Rest Program Is Inspiring Wellness Five Ways Black Magic Reimagined Evolved to Meet the Times The post Sweet Relief: Eight Ways to Build a Zen-inspired Brand Experience appeared first on Event Marketer. Partner: George P.

Retail 242

Retail Speakers 2024 Sports 242

Event Marketer

FEBRUARY 25, 2025

In addition to Mackie, a New Orleans native, who is passionate about the environmental impacts of climate change, other guest speakers included J.B. We wanted to stay focused on ultimately what’s in it for the end user, the customer. Straubel, Teslas former chief technical officer and now ceo of Redwood Materials, Inc.,

2025 300

2025 Sustainability Entertainment Technology 300

Eventmobi

JULY 13, 2023

Think back: what do you remember about the event speakers from your most recent event? Getting the right speakers for your event can make or break the success of your conference, trade show, or seminar. But finding the perfect speakers can sometimes feel like searching for a needle in a haystack!

Speakers 195

Speakers Advertising Contracts Negotiating 195

Expo Pass

SEPTEMBER 27, 2021

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? Also how are organizers innovating and getting creative to sell events right now?

Event Marketing 158

Event Marketing Marketing Trade Shows Social Media 158

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Event Marketer

FEBRUARY 9, 2024

From master classes offering access to experts, to provocative keynotes, to breakouts led by brand-side marketers, to peer-to-peer huddles and creative challenges, there are more than 60 opportunities to explore everything that matters to you in this industry throughout this year’s program.

2024 264

2024 Marketing Trade Shows Sponsorships 264

Event Marketer

NOVEMBER 28, 2023

–Kathryn Frankson, Global Director-Marketing, Money 20/20 Money 20/20 was designed to anchor “serious conversations in serious fun.” edition of Money 20/20, a fintech conference and trade show that took place in Las Vegas, Oct. ” Sound-off virtual calls? No more, said the creators of the latest U.S.

Banking 317

Banking Trade Shows 2024 Conference 317

Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Plus visitors and speakers want a different way to engage with the event.”.

Trade Shows 246

Trade Shows Tech Event Tech 2022 246

Attendease

FEBRUARY 13, 2020

Taking advantage of event marketing is one of the winning ways to achieve this - ask Tim Cook and he'll tell you how Apple is able to generate so much anticipation and excitement for each new product release - followed by a boom in sales and sold out products. Industry Trade show. Build your event website.

Trade Shows 317

Trade Shows Social Media Retail Events 317

Event Industry News

MARCH 24, 2025

A recent case involving a detained comic creator at the US-Canadian border has sent ripples through the events industry, raising serious questions about the risks event planners face when bringing international talent to conferences, trade shows, and corporate gatherings in the US.

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Speakers Trade Shows Conference Events 59

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

2023 246

2023 Trade Shows Sustainability Education 246

Event Marketer

AUGUST 9, 2024

We sat down with Webber to go behind the scenes on how Bloomberg Green Festival came together and find out about the event’s experiences, sustainability practices and learnings. Event Marketer: What were some of the sessions, panels and entertainment opportunities available over the four-day event?

Sustainability 296

Sustainability 2020 Speakers Trade Shows 296

Endless Events

AUGUST 10, 2018

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads.

Trade Shows 67

Trade Shows Conference Social Media Speakers 67

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

SpotMe Blog

JULY 25, 2021

The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. Trade shows.

Social Media 279

Social Media 2021 Trade Shows Events 279

PCMA Convene

FEBRUARY 21, 2019

As event marketers work to attract traffic to their trade-show floors, it’s common to tailor messaging based on where those prospective attendees live, what type of companies they represent, their age, and a number of other demographic factors. Females make up nearly 60 percent of the Millennials who attend trade shows.

Trade Shows 82

Trade Shows 2017 2018 Conference 82

Eventmobi

APRIL 14, 2020

In a virtual format, your event tech will take center stage. Your event flow and interaction between attendees, speakers, and sponsors will be dictated by the capabilities of the virtual event platform you choose. Virtual Event Type: Public Conference. Number of online attendees watching Livestream or pre-videos.

Conference 201

Conference Social Media Sponsorships Trade Shows 201

Smart Meetings

JUNE 15, 2024

“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it.

Meetings 264

Meetings Trade Shows Tech Event Tech 264

Event Marketer

APRIL 17, 2023

Trade shows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. “I talk a lot in my courses about personal and social competence. Personal competence means being self-aware of how am I feeling right now? Colliver says.

Trade Shows 311

Trade Shows Consulting 2009 Meetings 311

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. Tisch Center of Hospitality and the Department of Integrated Marketing and Communications.

Marketing 246

Marketing Sports Hospitality Tourism 246

SpotMe Blog

SEPTEMBER 1, 2022

Event planning terms: B. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. You hold a B2C (business to consumer) event when your event caters to your business’ customers.

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Event Planning B2C Event Apps Speakers 246

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Event Marketing 2019 Marketing Social Media 97

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Event Marketing 2019 Marketing 2014 98

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Think of all your speakers. Mobilize your speakers as event marketing partners.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Guidebook

DECEMBER 19, 2024

In todays fast-paced, tech-savvy world, simplicity is the cornerstone of successful event planning. For busy organizers, i ntegrating registration with your app – via an Event Marketing Website – is an effective way to streamline the planning process. Heres why this works for event organizers : 1.

Event Planning 78

Event Planning Event Apps 2025 Tech 78

Marketo Events

APRIL 21, 2020

It’s no secret that this is a challenging time for field marketers and event marketers. By now, we’re all well aware that we need to pivot from in-person to virtual events – but knowing how to get there and how to achieve your desired result is easier said than done. Finally, invite your outside speakers for testing.

Marketing 213

Marketing Trade Shows Speakers Technology 213

Bizzabo

AUGUST 10, 2018

Planning on attending an upcoming trade show? We’ve come up with a eight-step checklist ensuring you are fully prepared before attending your next trade show. The trade show has withstood the test of time as an effective marketing tactic. But, trade shows require extensive preparation.

Trade Shows 54

Trade Shows Social Media Event Apps Advertising 54

GEVME

DECEMBER 27, 2018

In simple terms, these are special chips that are embedded in name badges or wristbands to enable attendees to track and simplify numerous onsite interactions during an event. . RFID attendee tracking systems make use of RFID technology to store useful information at various types of events, such as the following: trade shows.

Wireless 176

Wireless Trade Shows Technology Corporate Events 176

Expo Pass

JANUARY 25, 2023

The annual Event Planner EXPO conference in NYC hosts a wide variety of guest speakers – with past lineups including Martha Stewart, Daymond John, and Mel Robbins. The Event Planner EXPO offers Speaker Series and Fireside Chats (discussion panels) on the trade show floor.

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2023 Event Planning Conference Trade Shows 148

Eventmobi

MAY 27, 2019

Over 25,000 attendees were treated to a star-studded speaker line-up, keynotes, panel discussions, innovative sessions, expert workshops, and networking galore! Well, Collision is exactly that, but why can’t your event accomplish the same acclaim and solidify yourself and your event as the leader in your industry.

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2019 Trade Shows Sponsorships Event Apps 151

Eventmobi

OCTOBER 10, 2023

While workshops provide a hands-on environment, seminars offer a more structured format that might include keynote speakers and panel discussions. Social networking events Social networking events are informal networking events that are great for making friends and building professional relationships.

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2023 Trade Shows Association Meetings Event Apps 195

Eventmobi

MARCH 6, 2024

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

Event Management 195

Event Management 2024 Management Trade Shows 195

Attendease

NOVEMBER 14, 2024

To identify your company’s specific needs, ask yourself key questions like: What types of events do I typically organize (corporate meetings, conferences, trade shows, etc.)? How many events do I manage per year on average? What are the typical sizes of these events in terms of number of attendees?

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Management Event Management Marketing Trade Shows 195

Attendease

DECEMBER 13, 2023

Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Then, find the right venue for your audience size, event format, and budget. Early and enthusiastic marketing gets attendees excited to register right away. Clear objectives are crucial.

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Hubilo Blog

MARCH 7, 2020

They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. With more than a decade of experience as a professional speaker, Dahlia founded The Meeting Pool , a great source of information for event professionals.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119