Event Marketer

FEBRUARY 10, 2025

People want to consume from companies that are treating their people well and any public-facing showing of that is great, not just for the employees themselves to incentivize them, but it also shows that the company has good ethics, Henry Evans, senior creative director, Proscenium, reflected in a recent webinar on b-to-b trends.

2024 264

2024 2025 Conference Tech 264

Smart Meetings

DECEMBER 29, 2021

Throughout the year, Smart Meetings has invited professionals from different corners of the event planning world to impart their knowledge. While there are many more webinars from the year you can watch, here are six (and their respective summarized stories) that we’ve curated that sums up the year quite well.

2021 130

2021 Negotiating Medical Meetings Contracts 130

SpotMe Blog

JANUARY 26, 2022

And, should you run your next virtual event with Zoom? Are there Zoom Webinar alternatives? Is Zoom Webinar for you? Zoom Meeting and Zoom Webinar. Zoom Webinar. Zoom Webinar is a Zoom Meeting spin-off. It aims to facilitate virtual events of up to 10,000 attendees. Why is Zoom that popular?

B2B 130

B2B Event Apps Government Events 130

Expo Pass

SEPTEMBER 7, 2022

That’s just one of the many insights from our recent webinar, Don’t Lose Attendees Between Event, featuring two of our favorite event marketing experts: Melissa Park ( Melissa Park Events ) and Channing Muller ( DCM Communications ). Check out the replay of our webinar: Don’t Lose Your Attendees Between Events!

Marketing 145

Marketing Event Marketing Events Social Media 145

Expo Pass

FEBRUARY 1, 2023

Welcome to the wonderful world of webinars! So, grab a microphone, pour yourself a cup of virtual coffee, and let’s get ready to rock the webinar world! So, grab a microphone, pour yourself a cup of virtual coffee, and let’s get ready to rock the webinar world! This kind of webinar can be hosted internally as well.

2023 148

2023 2001 Sustainability Trade Shows 148

Event Marketer

DECEMBER 4, 2024

In this special-edition trend chat, we dive into data, sentiment, tech and more for 2025… The post Watch On Demand: Six Trends to Bet on for B-to-B Events appeared first on Event Marketer.

2025 259

2025 Tech Event Marketing Marketing 259

Event Farm

JUNE 21, 2017

Keep reading to learn our top four tips for using technology to engage prospects , collect valuable event data, and integrate your event channel with the rest of your marketing strategy. Plan your on-site engagement, and use tech to help you execute. Get attendees through the door with a check-in app.

Event Tech 127

Event Tech Tech Marketing Events 127

Event Marketer

AUGUST 15, 2024

On the heels of Open AI’s release of ChatGPT, marketers everywhere began to dabble in its potential for smarter, more personalized campaigns. Fast forward to today, and brands have made serious strides in unlocking new brand engagement frontiers with this tech. “I Want us to cover your booth?

Trade Shows 306

Trade Shows 2024 2023 Technology 306

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Offering on-demand content allows virtual attendees access to all the information offered at an event.

Meetings 246

Meetings Tech Entertainment Marketing 246

Nunify

JANUARY 4, 2022

Virtual Event Engagement. Event Industry Trends. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). 63% marketing leaders say they plan to conduct “the same number or more” virtual events in 2022. Virtual Event Platform & Feature Usage. Forrester , 2021 ).

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Three Event Trends to Boom This 2018.

2018 109

2018 Event Marketing Marketing Social Media 109

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

B2B 147

B2B Event Marketing Marketing Social Media 147

Eventmobi

JULY 31, 2024

Webb suggests recording as many sessions as possible, with the idea that the content offerings could be converted into digital-first on-demand education offerings or post-event webinars—both solving the FOMO problem and making the education offerings last beyond the event itself. Or so they thought!)

Meetings 347

Meetings Education Trade Shows Conference 347

Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing.

Social Media 127

Social Media Event Marketing Marketing Trade Shows 127

Event Farm

MARCH 14, 2017

To really capture the attention of the audience , marketers are increasingly turning to in-person events and experiential marketing. According to one study , 92% of marketers invest in event marketing, and 46% of those marketers devote 10-25% of their budgets to events.

Social Media 187

Social Media Marketing Event Marketing Event Tech 187

Endless Events

MARCH 15, 2019

Event tech trends are evolving faster than ever before. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. So how does tech play into this?

Event Tech 125

Event Tech 2019 Tech Technology 125

e2m.live

MAY 20, 2020

Many have looked to the traditional Webinar platforms or Video Meeting solutions to meet their needs. However, are they enough, or do they need a dedicated Virtual Event platform? Virtual Event Apps Scale Up. Free webinar software and video conferencing tools seem to work perfectly when the number of attendees is low.

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

Event Farm

JUNE 5, 2017

Importantly, interactive marketing channels don’t just have to be about prospects and customers creating experiences with you—they can also encourage your audience to help create your product.

Marketing 206

Marketing Event Tech Tech Technology 206

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

Event Marketing 62

Event Marketing Marketing Social Media Fashion 62

Planning Pod

JULY 7, 2022

When I set out to write this blog post on event tech, my mind was living in the “during” phase of the event life cycle. Think virtual event spaces, live streaming, virtual reality…all of which are obvious hot topics and play a huge role in the direction of the events industry. Projection mapping.

Event Tech 103

Event Tech Tech Social Media Technology 103

Eventsforce

MAY 27, 2020

Want the lowdown on all things event tech? China has been one of the first countries to bring back live events since the pandemic took hold of the global economy – and many are watching closely to see what kind of new preventative measures future events will need to put in place to protect attendees and keep them safe.

Tech 111

Tech Social Media Event Tech Events 111

Expo Pass

FEBRUARY 2, 2021

Learn About Expo's Virtual Event Solution. Virtual Event Platform. Introducing a more powerful way to bring your event to life with virtual technology. Fun tech tools to one-up your next virtual presentation! Is it actually going to be more fun than planning, hosting, or watching a virtual event all from the couch?

Tech 113

Tech Technology Entertainment Meetings 113

Eventmobi

APRIL 14, 2020

While your event goals and objectives will remain the same, you’ll need new tools and tactics to achieve them. In a virtual format, your event tech will take center stage. Your event flow and interaction between attendees, speakers, and sponsors will be dictated by the capabilities of the virtual event platform you choose. .

Conference 201

Conference Social Media Sponsorships Trade Shows 201

Expo Pass

NOVEMBER 30, 2018

5 Quick Tech Tips to Upgrade Your Exhibitor Packages. (3 Technology changes constantly, so what better way to upgrade your event’s exhibitor packages than through tech? Post Event Webinars. Your attendees are most receptive immediately following an event. Event Registration. Event Execution.

Tech 79

Tech Social Media Event Apps 2019 79

Event Industry News

MARCH 30, 2020

ICE has begun a series of research and focus group initiatives, within the corporate event community, that will look to understand what the future of the meetings and events market could look like post Covid-19. The first took place last week with DRP Group talking about how webinars have evolved to create immersive experiences.

Corporate Events 117

Corporate Events Event Tech Tech Sustainability 117

Smart Meetings

APRIL 25, 2024

That was back in the day when the streaming tech neighborhood of IMEX America sprawled across the middle of the show floor, and VCs were throwing money at companies with names like TeeVid, Eventory and ShoFlo. billion was invested in virtual and hybrid event companies. RingCentral sees itself as an AI-first communication platform.

Tech 130

Tech Event Tech 2021 2020 130

Bizzabo

MARCH 5, 2019

See how marketing leaders from InsightSquared and Bizzabo fit events into their account-based marketing (ABM) strategy. What is account-based marketing? How can it make your event campaigns more targeted and in turn more profitable? How ABM goes Hand-in-hand with Events. The Challenges of ABM.

Event Marketing 48

Event Marketing Marketing B2B Tech 48

Event Farm

DECEMBER 8, 2016

Based on industry research and many conversations with our customers, we have been focused on creating and providing software solutions that are of utmost relevance and value when it comes to your immediate event marketing and management goals. Attend by Event Farm. Let us know in the comments below, or tweet us. eventfarm !

Tech 100

Tech Event Marketing Marketing Events 100

Eventsforce

MARCH 11, 2021

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we look at the hype behind Clubhouse – the chat-based social media platform that’s been taking the industry by storm. And event marketers are watching it closely. In your inbox, every week. .

Tech 91

Tech Social Media Wireless Event Tech 91

Bizzabo

APRIL 15, 2021

Choosing an event tech partner saves your agency time, money, and stress when it comes to planning successful virtual and hybrid events for your clients. As virtual and hybrid events become the norm, investing in event tech is an increasingly savvy move for the profit-minded agency. Cross-Event Analytics.

Event Tech 77

Event Tech Tech Events 2021 77

Eventsforce

OCTOBER 27, 2020

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we take a look at LinkedIn’s new video meeting tool along with some cool features that help organisers drive more casual conversations around their events. TechCrunch: Zoom Launches Its Own Events Platform.

Event Tech 89

Event Tech Tech Meetings Social Media 89

Event Farm

AUGUST 14, 2017

The Consumer Electronics Show (CES) is a launchpad of tech innovation, and it’s hosted annually in Vegas in early January. To make the most of CES as a marketing and sales opportunity, however, you should start planning for the event now —and we’re going to give you some actionable items to jumpstart your planning process.

Marketing 98

Marketing Education Hospitality Tech 98

Event Farm

NOVEMBER 9, 2017

We’ve covered in previous blog posts how we’re thinking about and planning our WCW events , and we’ll continue to do more of that—like when we host a webinar about it next week, which you can register for by clicking here. But last night, Sarah, our marketing team lead, put it best when she spoke about why we’re hosting these events.

Negotiating 57

Negotiating Events Social Media Tech 57

Expo Pass

JULY 2, 2024

Get your passports and pencils ready, planners, because today, we’re diving into the globe-trotting world of destination event planning! Our recent webinar, Smart Planning for Destination Events , was hosted by our spectacular team and featured two experts in destination events. appeared first on Expo, Inc.

Travel 78

Travel Transportation Contracts Hotels 78

Attendease

FEBRUARY 6, 2019

According to research by Event Manager Blog , event planners listed event websites and event registration sites as the third and fourth most effective tools, respectively, for event marketing (behind social media and email marketing).

Event Management 225

Event Management Management Event Apps Technology 225

GEVME

MAY 15, 2020

A large online event is in actuality a large online virtual event where people interact in a virtual environment on the web instead of meeting and interacting in a physical location. Normally, online events feature webinars and webcasts. The Fundamentals of Planning Big Online Events.

2020 294

2020 Management Social Media Event Management 294

Expo Pass

JANUARY 5, 2021

Kansas City Tech Council. The KC Tech Council organized a virtual career fair for local tech companies to meet top-tier candidates that are enthusiastic about tech in Kansas City. This event also included pre-built student skill profiles integrated into the event. Event Execution. Event Marketing.

Tech 145

Tech 2020 Technology Hospitality 145