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Look out for even more coverage as well as exclusive interviews with corporate event trade show marketers on the show floor. Additional reporting by Anna Huddleston, EventMarketer trade shows editor. EventMarketer and its Chief Marketer Network of brands is an Official Media Partner of CES 2025.
Agency: 160over90) Photo credit: PWP Studio STRAIGHT TALK WIRELESS IS DIALING IN A NASCAR TOUR As part of the July 25 announcement of a multiyear partnership between Verizon-owned Straight Talk Wireless and NASCAR, the organizations revealed a new “NASCAR on Tour” event series taking place in select Walmart parking lots from Aug.
From there, the experience was activated over 14 weeks, traveling to campuses around the country and offering fans a free pregame experience that showcased beverage, CPG, personal care and wireless brands through booths, photo ops, sampling and giveaways. Agency: NFuse 360 Marketing J.C.A. Read the full case study here.
The swag inside included a 70-inch big screen TV, a wireless surround-sound system, a Corona x Pacers branded leather lounge chair, a sneaker storage trunk (many hoops fans are also sneakerheads), a sports locker filled with a personalized jersey and other gameday gear, a tabletop cooler and a basketball hoop.
31 at the University of Florida and over 14 weeks will travel to campuses around the country, offers fans a free pregame experience that showcases beverage, CPG, personal care and wireless brands through booths, photo ops, sampling and giveaways. Now in its 25 th year, The Tailgate Tour , which kicked off Aug. That world has shifted a lot.”
We’ve found that people might be hesitant about putting on actual VR headsets,” says Josh Frisbie, vp-creative at Hamilton, “which is why we chose to go with wireless controllers. The post Exhibit Case Study: Inside Dematic’s Use of Immersive Media at MODEX 2024 appeared first on EventMarketer.
THIS CRICKET WIRELESS INVENTION IS OFF THE HOOK WWE matches are famous for their props, particularly “the chair.” So longtime WWE partner Cricket Wireless flipped the concept on its head this month with the unveiling of its foldable 5G Chair Phone. Happy tails. That’s a program with heart.
15, continuing the brand’s role as the league’s Official 5G Partner, Official Wireless Services Partner and Official Mobile Edge Computing Partner in the U.S. Additionally, as an Official Technology Partner for the NHL, Verizon will deploy Verizon Private 5G Wireless Network across hockey arenas to help game-day operations.
15 announced a multi-year sponsorship renewal continuing its role as the league’s Official 5G Partner, Official Wireless Services Partner and Official Mobile Edge Computing Partner in the U.S. VERIZON KEEPS ITS STICK ON THE ICE Verizon, the Official 5G Network of the National Hockey League (NHL), on Feb.
The activation, designed to disrupt the sponsor landscape on-site and, specifically, poke festival sponsor and competitor T-Mobile, featured a “T-Mobile pink” mechanical bull ride inspired by Visible’s “wireless without the bull” campaign marketing messaging.
The wireless service provider space is a crowded and competitive one. Visible CMO Cheryl Gresham: At Visible we have a wonderful single-line wireless service. We thought it was a great way to celebrate the single lifestyle, single people and people who need single-line wireless. You can get it just on your own.
Silent Conference has launched its next-generation Zed Headphones, redefining silent events with cutting-edge technology and a commitment to sustainability. This breakthrough also supports multilingual sessions […]
The Scottish Event Campus (SEC) in Glasgow has announced the official launch of SEConnect, the largest IT and business investment in the venues history. This 4 million project represents a significant upgrade to the SEC’s IT infrastructure, providing world-class connectivity and secure, reliable wireless coverage.
How a Billboard Typo and Viral Marketing Helped Visible Intro its Brand. EventMarketer: Why was it important for your brand to stay connected to consumers even while IRL experiences weren’t happening? People come together to share a wireless plan that’s completely unlimited. Pearl Servat.
Take this past October, when Visible stood up a pink mechanical riding bull activation designed to disrupt the sponsor landscape at Austin City Limits and poke festival sponsor and competitor T-Mobile with its “wireless without the bull” messaging. Talk about a lasting impression on the category, on consumers, on us, and our judges. .
50 Cent, Lil Yatchty, Travis Scott and D_Block Europe were among the stellar urban music lineup appearing on the Serious 25m TZ Roof at Wireless Festival, July 7-9, 2023.
As an emcee and longtime tour manager with Lime Media and several other companies, he has put in some serious miles representing brands across beauty, beverage, wireless, auto and more. We would go to different parties and events to hype up the radio station, and then someone asked me if I wanted to do events on the corporate side.
Event Tech Live (ETL) and Silent Seminars are thrilled to announce the continuation of their longstanding partnership for a ninth consecutive year, bringing unparalleled audio experiences to the 2024 edition.
Quiz event company specialising in premium corporate and fundraising events across the UK Quizzes Traditional ‘Answer Sheet’ quizzes through to state-of-the-art Wireless Keypads, delivering automated scoring and instant results Clients Our customer range covers corporate team building and client entertaining through to charity fundraising (..)
It is a wireless digital data management system. In simple terms, these are special chips that are embedded in name badges or wristbands to enable attendees to track and simplify numerous onsite interactions during an event. . corporate events. RFID stands for Radio Frequency Identification. conferences.
Photo credit: Sergio Martínez, courtesy of Six Degrees NEW YORK JETS Event technology got an upgrade at the Jets vs. Bills game on Sept. 11, when fans were equipped with sustainable, wireless LED wristbands that could be controlled in real time, and had the power to transform tens of thousands of attendees into a living canvas.
Also, do not forget to provide separate event Wi-Fi connections for the event guests and the event personnel. How to set up the perfect Wi-Fi connection for your event. Contact us for detailed instructions on how to successfully install a wireless network at your event. Do not forget to prioritise traffic.
With constant new tech innovations popularizing our daily lives, event professionals must harness these new technologies to enable and enrich the attendee experience. LG announced a large-scale wireless LED display , and Muxwave developed transparent LED display tech that can be attached to windows, turning glass panels into display panels.
All-digital wireless brand Visible strayed from the typical warm and fuzzy holiday marketing approach and instead focused on a major seasonal pain point for consumers: spending copious amounts of time with the family. Agency: Cartwheel and Co. Agency: Faculty.
One World Rental, a leading global provider of event technology, has once again showcased its expertise by successfully delivering state-of-the-art event technology, wireless connectivity, and secure payment systems for the highly anticipated Taste of London event.
LG The bright red “Life’s Good” signage and message stood loud and clear at the entrance of LG’s booth alongside the brand’s traditional welcome moment, which this year featured a wall of wireless transparent LG Signature OLED TVs that danced and had attendees pausing for video.
Creating and maintaining a high level of interest at your events can be challenging, maybe even daunting for some eventmarketers. With the use of wireless technologies and interactive stations, your attendees can move between sections in your event seamlessly through the use of a mobile app or wearable RFID technology.
Also, organizers might not need everything on the list, so feel free to pick and choose the things that work best for your event. Phone, computer, tablet, Apple Watch, wireless charging pad, etc. Now onto the stuff! Tech essentials. Chargers: Bring any chargers you or your speakers might need.
On-Demand Webinar: Choosing virtual event platforms – how to get it right! Interesting news for eventmarketers – social media giant, Twitter, has announced that it is rolling out new ‘audio tweets’ which allow users to share thoughts in audio form inside their feeds. TechCrunch: Twitter Begins Rolling Out Audio Tweets.
First Sight Media, celebrating its 30th year in 2023, reaffirms its commitment to delivering top-tier audio quality in its live event and streaming services with a £35,000 investment in Sennheiser’s cutting-edge Evolution Wireless Digital (EW-DX) microphone technology.
The same technology that enables you to perform wireless or contactless payments or establish a wireless connection with another device is now becoming a part of event technology as well. No matter which industry you belong to, social media is ‘the must’ option that you should use for marketing.
Creating and maintaining a high level of interest at your events can be challenging, maybe even daunting for some eventmarketers. With the use of wireless technologies and interactive stations, your attendees can move between sections in your event seamlessly through the use of a mobile app or wearable RFID technology.
In this article you’ll find tried-and-true themes, enterprise level events, and never-thought-of-before corporate events. Think of events that feature everything from mundane items like dishwashers and containers, to uber-modern eventmarketing with drones and augmented reality. Photo source: EventiveMarketing.
Designed to accommodate both a live studio audience and offer live-streaming capabilities, hybrid event studios allow you to reimagine the future of events for your virtual and in-person attendees. . Wireless speakers. Utilize SpotMe for Your Hybrid Event Solution. 22-foot-tall ceilings. 600 amps of power.
“If you don’t have the environment for your audience, and the technology, you’re not going to succeed,” Wilcox said, highlighting how, as the festival found its tech feet – very quickly pivoting to audio and video and putting it out for free on top of the event – the more tickets it sold. “We
And for those involved in B2B eventmarketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporate event ideas and/or hosting a noteworthy conference. Cause An Effect" Event. Source: EventMarketer. September 17, 2019.
Editor’s Note: Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing contributed to this article. I strongly advise exhibitors to take advantage of all pre-show promotions that are on offer to facilitate lead retrieval for exhibitors. Beacons to Capture and Qualify Leads Wirelessly. Talk to our team.
We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and eventmarketing needs. Read on to learn the in’s and out’s of event engagement.
This wirelessevent technology has already become a standard across popular music festivals around the world. Event organizers have been using RFID to replace event tickets and onsite payments.
With self-service kiosks and wireless on-demand badge printing, guests can register, check-in, pay fees, and print badges on their own. Along with the pain of handwriting hundreds to thousands of names, there are also the PII (personally identifiable information) concerns with leaving names and titles out on tables for everyone to see.
An event about marketing, branding, business development or something of the like – those types of people are guaranteed to need simple office supplies – so why not give it to them with your brand name on them? Powerbanks (bonus if they’re wireless). Ideas for branded work-related goodies: Webcam cover. Headphones.
Book your event now, and we will extend the following concessions: 12% commission (with valid IATA number). Complimentary standard wireless internet in guest rooms. Complimentary wireless internet in meeting space. 1:50 comp rooms. 2 complimentary upgrades to our Gotham Corner Suites. 15% off food and beverage packages.
If this data can be correctly analyzed and optimized, boosting eventmarketing efforts and selling out an event becomes that much easier! Here are some ways to use data to sell out your event and gain better event ROI. Many of these people may actually be driven to return to your event page.
The reason why this is important is that it doesn’t rely on the wirelessness, I guess I will call it, as a technical term, that can potentially have issues. For example, you can take three or four cameras, bring ’em all into your switcher, for example, the Sling Studio Box, or the Live Stream box, bring ’em all in.
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