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These developments impacted event professionals, creating a period of adaptation and transformation within an industry valued at $1 trillion worldwide. As we step into 2024, the eventplanning industry is projected to experience a growth rate of 6.4% Planners are likely to push for more engaging, participatory events.
An increasing number of events are adopting non-traditional layouts and session formats as part of their personalization efforts. Reach out today to learn more about how Attendease’s complete event management software and automation platform can help you plan an event that ticks these boxes – and more.
But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list. Let’s get into it.
But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list. Let’s get into it.
In addition to staffing the registration desk and delivering a warm first impression, students worked with Cvent software, managed lines, acted as human arrows doing wayfinding, worked in the green room with speakers and scanned badges. He also learned a thing or two from a student socialmedia manager while at a session.
Thorben Grosser serves as VP of Partnerships and Channel at EventMobi, bringing 15+ years of expertise in strategic eventplanning and industry leadership. In his current role, he collaborates with event agencies and AMCs to enhance their strategic capabilities while sharing practical insights on emerging trends and best practices.
Are you including your eventspeakers in your marketing plan? Many keynote speakers and breakout session facilitators have extensive, active networks both on and offline. By enlisting the aid of speakers to reach out to their existing connections, event planners can tap into an unmined pool of potential attendees.
Increased third-party fees Beyond that productivity loss, paying for multiple third-party tools like socialmedia and email marketing services, event website builders , and other one-off platforms can really add up. Those fees really cut into your event’s budget. No more wrestling with code!
Knowing how to best use and keep up with socialmedia to amplify the reach of your event can be daunting for even the most experienced socialmedia managers or event marketers. SocialMedia Dashboard. How to Plan, Execute, and Measure Your SocialMedia Campaign.
New to hybrid eventplanning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?
How do you manage your event team? Below, we’ve made a bold attempt to answer all of these questions and more in one comprehensive corporate eventplanning guide. Here’s what you’ll know after reading this post: What is a corporate event, and what are the main reasons for organising one? Team building event.
Eventplanning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual eventplanning. Feeling unsure about common hybrid and virtual event terms? Eventplanning terms: A. Eventplanning terms: B.
Create a webpage for each event you host, draw visitors in with a story, explain key logistical details, and link to your registration form. Using event software like EventUp Planner ensures that designing and maintaining your event website is hassle-free. Socialmedia.
We asked eight event professionals from all over the map what are some of the most effective and creative initiatives they’ve seen or implemented themselves to ramp up attendee engagement. Alicia Jenelle, Alicia Jenelle Events, Toronto, ON. to ensure their space is perfectly set up in a broadcast format.
These events span a range of types, each tailored to different goals. Types of Corporate Events Conferences: Large-scale gatherings focused on industry insights, innovation, and networking, featuring multiple speakers and breakout sessions. Source Quality Speakers : Choose speakers who can resonate with your audience.
Eventplanning is like juggling ten tasks at once from logistics and budgets to last-minute changes all while staying calm under pressure. Thats why having an eventplanning checklist and a clear plan is key. Download the EventPlanning Checklist as an Excel file to customize and share with your team.
If youve planned and managed events already, youre probably familiar with at least some eventplanning problems and solutions. Meanwhile, if youre organizing your first event, its even easier to underestimate the workload. If one stage is carried out incorrectly, the whole event could go down the tubes.
But can this new tool benefit the meticulous world of eventplanning? The answer is a promising yes, with some considerations event planners and managers should keep in mind. These can be helpful in the planning stage when exploring venue options, picking out potential decor, documenting the set-up process, and more.
Don’t worry, we’ve got you covered with 10 simple steps that’ll take the guesswork out of eventplanning. For example, if your non-profit organization supports a cause that primarily appeals to young professionals, you might consider hosting a trendy and interactive event like a silent auction combined with a cocktail party.
The visual draw of an event must be perfect to catch the attention of a potential attendee, so it’s always a great idea to have a selection of professional images to choose from to help you promote your event. If the event has a conference followed by other events, make sure that they are all mentioned on the agenda.
Acing your event promotion strategy is often a challenging task. You may have an outstanding line-up of speakers for your event, a repository of informational content for attendees, a strong agenda and everything in between. But to create a buzz about your event, you need a solid event promotion strategy.
To run an event successfully, you need to prepare a good event program and an eventspeaker’s agenda—a schedule or protocol for speakers about what they will say and how they will act on the stage, etc. Reasons to create an agenda for eventspeakers. Limit the number of event participants.
Events at local landmarks (including a block party in the main downtown square). To pull this off at your event, seek out local speakers, vendors, artists, teams, and performers so attendees can experience local delights without having to leave the conference. Eventplanning trend: better use of design thinking and feedback.
With major organizations like Salesforce, Google, Adobe and HubSpot investing heavily in planning out innovative and interactive events, the smaller organizations aspiring to be industry leaders have to rush into eventplanning just to update their marketing strategies. Determining Event Goals. Launching the Event.
Luckily, having a great event management tool on hand along with understanding the potential pitfalls can help you avoid these 13 costly mistakes. Ensure every member of your eventplanning team negotiates with vendors and makes an effort to get better pricing. No defined event goal. No contingency planning.
Again, consideration activities vary by event type: For in-person conferences and seminars: Email nurture sequences that highlight the agenda, speakers, venues Free informational webinars Engaging social content like lives with speakers, Q&A sessions, etc.
But just as we had to learn new skills to master hybrid work, we must evolve our approach to eventplanning and execution for success in the hybrid era. Here are my top tips for maximizing attendee engagement and delivering an event that offers real value for all participants. Harness the power of socialmedia at every stage.
With this data in hand, you are in a better position to tailor everything from your event marketing strategy to your event experiences to match the needs, wants and desires of your target audience. How to Set Up Pre-Registration for An Event Online Setting up pre-registration online ensures convenience and accessibility for attendees.
For example, you might create the following packages: Bronze: If an organization provides the equivalent of $1,000 in sponsorship, you’ll include their logo on your event site. With clear communication, you can avoid misunderstandings and frustration in the eventplanning and sponsorship process.
Product Launch EventPlanning. We all know how stressful eventplanning can be, so having a powerful tool to help you with it can be crucial to event success. Build your event website. Start promoting the event through email, socialmedia, and more. Pre-Launch Promotion.
While our focus on this guide is how to use socialmedia to promote our events, we’ll also need to consider the other available channels and best practices. Here are some of the most important event marketing best practices to follow: Get your eventplanning template and checklist.
Eventplanning consistently ranks as one of most stressful jobs in the U.S. Whether planners find themselves forced to work with difficult personalities, try to juggle juxtaposing requests, fix eventplanning mistakes, or balance dozens of last-minute event changes, event planners have plenty of reasons to feel stressed.
What about those international speakers we want to fly in? The shame and blame we heap upon ourselves for not doing “enough” doesn’t serve anyone – not our events, attendees, or the planet. The Emotional Labor of EventPlanningEvent planners are, by nature, detail-oriented perfectionists.
Virtual eventplanning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtual eventplanning checklist!
Over the last decade, marketing has become increasingly dominated by impersonal channels like email and socialmedia in favor of automation and frequency. In eventplanning, this level of detail orientation can transform a simple gathering into a truly unforgettable experience.
Product Launch EventPlanning . Now that you’ve received a bit of insight into event types commonly used by leaders across industries, let’s talk about how to get started with planning your event. Easily build your event website using a variety of pre-built templates and an easy to use drag-and-drop interface.
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. 2) Apple Special Events.
Oftentimes, conferences include keynote speakers and workshop sessions, each designed to educate attendees. This kind of conference often features multiple speakers, who each present information on related topics. In fact, conference organizers usually plan symposiums around central themes to promote cohesion. Absolutely!
Drum up sufficiently high levels of socialmedia buzz before the event. Have some well-crafted socialmedia plugs for the standard channels you use, and always tag your content with a custom hashtag, which you should encourage attendees and fans to use as well. COLLECT AND CONSIDER FEEDBACK SERISOULY.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Once you know your purpose and who you want to reach you can plan the details.
All of these goals can be translated into content that embraces various forms: Socialmedia posts. Many event management teams appoint one person whose responsibility it is to span different socialmedia accounts and provide fresh event insights, manage online conversations, and answer questions.
Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in eventplanning? Eventplanning is an umbrella term.
Here’s a short timeline that you can develop based on the indicated time period: 12–11 months: Break the news about the event using different communication channels of your choice. 8–2 months: Plan and execute pre-event marketing activities (active posting on socialmedia, UGC creation, email invites, etc.).
Read our guide to eventplanning for Gen Z to get the inside scoop on the youngest attendees. Gen Z is unique in the history of event attendees. They’re the first generation to grow up with the Internet, and socialmedia and digital platforms run in their veins. Create digital-first events.
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