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It also faced challenges relating to rising costs, AI integration, and emerging technologies. These developments impacted event professionals, creating a period of adaptation and transformation within an industry valued at $1 trillion worldwide. Now more than ever, planning and choosing an ideal location is crucial.
The new year is well under way, and all of us in the event space are watching out for the new trends that’ll continue to influence our work throughout 2019. At all ends of the spectrum – from shrinking budgets to investment in advanced technology – there are several trends you should add to your watch list. Event Personalization.
The major stages of eventplanning have stayed pretty much the same over the past decade — but the technology and planning itself? From email marketing to socialmedia advertising and partnering […]. Not so much.
Increased third-party fees Beyond that productivity loss, paying for multiple third-party tools like socialmedia and email marketing services, event website builders , and other one-off platforms can really add up. Those fees really cut into your event’s budget. The real hidden cost?
Whether you’re looking to amp up your organic socialmedia strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post summarizing their recent report on eventtechnology made simple.
How do you manage your event team? Below, we’ve made a bold attempt to answer all of these questions and more in one comprehensive corporate eventplanning guide. Here’s what you’ll know after reading this post: What is a corporate event, and what are the main reasons for organising one? Appreciation event.
Knowing how to best use and keep up with socialmedia to amplify the reach of your event can be daunting for even the most experienced socialmedia managers or event marketers. SocialMedia Dashboard. How to Plan, Execute, and Measure Your SocialMedia Campaign.
New to hybrid eventplanning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?
Technology is constantly evolving, and various industries are delving into and exploring innovations and digital solutions. The event sector is no exception, as event planners and managers are starting to experiment with tech to enhance events and the planning process. billion in 2024.
Strong organizational, communication, and problem-solving skills, along with essential eventplanning skills, are key to managing these complex tasks effectively. In this guide, well explain eventplanning, provide steps to get started, outline the essential skills, and offer practical tips to keep everything running smoothly.
The corporate event ideas presented here go beyond basic eventplanning—they’re designed to inspire meaningful interactions, spark creativity, and align with your goals. Whether your event is aimed at employees, clients, or the broader community, these approaches will leave a lasting impact.
Eventplanning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual eventplanning. Feeling unsure about common hybrid and virtual event terms? Eventplanning terms: A. Eventplanning terms: B.
Socialmedia marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a socialmedia platform.
Educating People and Increasing Expertise Companies widely use workshops, seminars, and webinars to educate employees and partners on new technologies and skills, helping organizations remain competitive in today’s economy. Event Agenda example powered by Eventtia. Event Check-In app example powered by Eventtia.
With major organizations like Salesforce, Google, Adobe and HubSpot investing heavily in planning out innovative and interactive events, the smaller organizations aspiring to be industry leaders have to rush into eventplanning just to update their marketing strategies. Determining Event Goals. Educate employees.
Eventplanning is like juggling ten tasks at once from logistics and budgets to last-minute changes all while staying calm under pressure. Thats why having an eventplanning checklist and a clear plan is key. Download the EventPlanning Checklist as an Excel file to customize and share with your team.
Knowing eventtechnology trends — and adopting the most valuable ones — gives planners and venues the competitive advantage. Studies show that using eventtechnology can increase attendance by 20 percent and increase productivity by 27 percent. . Discover top eventtechnology trends for planners and venues alike: 1.
Luckily, having a great event management tool on hand along with understanding the potential pitfalls can help you avoid these 13 costly mistakes. Ensure every member of your eventplanning team negotiates with vendors and makes an effort to get better pricing. No defined event goal. Using outdated technology.
If youve planned and managed events already, youre probably familiar with at least some eventplanning problems and solutions. Meanwhile, if youre organizing your first event, its even easier to underestimate the workload. If one stage is carried out incorrectly, the whole event could go down the tubes.
At SEVEN, we understand that a well-executed event can amplify your brands presence, foster meaningful connections, and leave a lasting impression. Whether its a product launch, corporate celebration, or networking event, innovative eventplanning can elevate your brand to new heights.
From transportation, catering and security, to invitations, finding the right venue and making sure your team is well co-ordinated, your eventplanning can benefit from smartly integrated technological solutions. Incorporating mobile technology can improve communication between you, your colleagues, your clients and your guests.
Post-Event Surveys: Structured feedback collection helps quantify the intangible aspects of ROI, including client satisfaction and likelihood of rebooking. Building a Data-Driven Culture Technology alone won’t transform ROI; you need organizational buy-in. Contact Smart Meetings today to help you get started.
Over the last decade, marketing has become increasingly dominated by impersonal channels like email and socialmedia in favor of automation and frequency. In eventplanning, this level of detail orientation can transform a simple gathering into a truly unforgettable experience.
Companies like All Seated are making it possible for planners to use VR to preview event spaces and build out floor plans with more accuracy. Creating “Instagrammable” moments that inspire attendees to share images on socialmedia is still a top priority for planners. Speak to one of our event experts today!
But just as we had to learn new skills to master hybrid work, we must evolve our approach to eventplanning and execution for success in the hybrid era. Here are my top tips for maximizing attendee engagement and delivering an event that offers real value for all participants. Harness the power of socialmedia at every stage.
Eventplanning consistently ranks as one of most stressful jobs in the U.S. Whether planners find themselves forced to work with difficult personalities, try to juggle juxtaposing requests, fix eventplanning mistakes, or balance dozens of last-minute event changes, event planners have plenty of reasons to feel stressed.
Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and socialmedia apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. You can also make sure your events look good. ” -Amenah R.
Event management software: registration tools, conference badge design , event apps, hybrid platforms, etc. Socialmedia management tool: content calendars, scheduled posts, analytics, etc. Over the past 12 years, we’ve served over 30,000 global events with virtual, hybrid, and in person event solutions.
When it comes to the world of corporate events, there are countless trends and ideas constantly emerging that one needs to understand and implement in their own event, from event ideas to cutting-edge technologies. The one thing that leads to massive blunders at any event is miscommunication.
If you’re a catering business, event planner, or restaurant owner looking to capitalize on the holiday season, this guide is for you. Leverage Technology for Streamlined Operations The Role of Catering Software Catering software is no longer a luxuryits a necessity for holiday operations.
While our focus on this guide is how to use socialmedia to promote our events, we’ll also need to consider the other available channels and best practices. Here are some of the most important event marketing best practices to follow: Get your eventplanning template and checklist.
The prevalence of technology in events can’t be ignored, and it’s best that planners use it to their advantage; leveraging openly available tech will increase your reach and boost your attendee’s ROI. After laying out your business objectives, find your key performance indicators, discoverable with socialmedia and reviews.
The crux of merging VR media and technology with the event and hospitality industries is in their shared inclination and motivation to effect experiences. Smart Meetings talked to Scott Schoeneberger, managing partner at Bluewater Technologies Group Inc., Immersive events also attract media attention.
Simplifying the process and equipping your speakers with the right tools to promote your event will not only boost exposure, but will help to fill seats—a mutually beneficial outcome! In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Let’s get into it.
Simplifying the process and equipping your speakers with the right tools to promote your event will not only boost exposure, but will help to fill seats—a mutually beneficial outcome! In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Let’s get into it.
Creating Content Coming up with a quick socialmedia post seems like an easy job. AI tools can help create an entire month’s socialmedia calendar without any hassle, and the success of a well-planned and executed content strategy can lead to increased engagement with an audience or customers.
Technology Creates New Staff Roles. People will need to be hired to design and manage these new customer-oriented technologies. Most brands have socialmedia managers to keep the company in the public consciousness. With the emergence of increased technology-based jobs, more people can work remotely. Accountant.
Virtual eventplanning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtual eventplanning checklist!
Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in eventplanning? Eventplanning is an umbrella term.
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Technology has transformed nearly every aspect of eventplanning and execution. From initial event discovery to post-event follow-ups, attendees expect seamless digital experiences that enhance their journey before, during, and after an event. Contactless check-in technology offers solutions.
It was a unique and unexpected twist to what would have been a pretty typical meeting and it’s also a great way to get some socialmedia buzz going. Last, but certainly not least, is to have a socialmedia strategy in place and ready to go. Rene Kraus, Fete Perfection, Minneapolis, MN.
When you’re starting your own eventplanning business, one of the most important decisions you’ll make is how to brand it. But what if you don’t actually know how to brand your eventplanning business? But what if you don’t actually know how to brand your eventplanning business?
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. It takes some extra planning and the right eventtechnology to do the same in the virtual space. 5) SocialMedia Marketing World.
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