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WHAT MAKES YOUR USE OF TECHNOLOGY UNIQUE? We fuse nostalgia with cutting-edge technology by reimagining classic experiences in modern, interactive ways. The blend of old and new adds a fresh layer of excitement while evoking the comfort of the familiar, making technology feel more inviting and engaging.
” 2024 saw a trend towards “how can I use the existing in new and interesting ways” We are seeing more creative problem solving and flexibility around using existing inventory and technology to create more interesting experiences for audiences. HOW ARE YOU BRINGING AI TO THE EVENT INDUSTRY? THIS IS A SAFE PLACE.
Bryan Roe, SensoryCo WHAT ARE KEY TECHNOLOGY TRENDS FOR 2025? There are so many exciting technologies to consider. From pure tech like AI that helps create increasingly personalized and adaptive experiences, to the inclusion of tech devices like Wearables, to offering digital ownership through NFTs.
Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these eventtech predictions surprises you?
By Yaron Lipshitz, CEO of Prismm (previously Allseated) This time last year, the Meetings Industry PULSE Survey (Jan 2024) showed a surge in eventtech investment with 46% of planners intending to increase their tech spending, despite a cost-conscious environment. Spatial design has evolved to become a must-have.
Selecting the best eventtechnology for your association is crucial for creating engaging events and meetings for your members. But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Want more tips on how to evaluate eventtech providers?
THIS YEAR’S LEADING EVENT PARTNER & CLIENT FAVORITES EventMarketers have a lot of choices when it comes to finding the best event partners. In this special section, we highlight a few of the names you should keep on your radar as you explore the market and fire up those RFPs.
Pickett will be speaking to event organisers, in house event professionals, and eventmarketers from across public and private organisations, both in the UK and internationally. Just a day later, Stephen will be delivering both a presentation at EventTech Live, and a smaller focus group.
From smart apps to the Internet of Things (IoT), event professionals must either master programming along with spreadsheets and CRM database building—or hire someone who does. Smart Meetings covered all the must-have tech advances this year to help you stay at the top of your game.
Now, more than ever, meeting professionals need timely updates about how evolving technology can help them deliver smoother registration, better engagement and more valuable data insights for in-person, virtual and hybrid events. Bizzabo Chief Marketing officer Alon Alroy predicted steady growth of virtual events.
Skift Take: The eventtech boom took companies to Covid pandemic highs. Now, many of the same companies have settled into post-pandemic realities. Miguel Neves Read the Complete Story On Skift Meetings
Event platform MeetingPlay and meeting management SaaS provider Aventri announced today that they will merge to create a full-service event software company. Each year, MeetingPlay and Aventri powered a combined total of more than 50,000 events for more than 10,000 companies and 7 million attendees. Washington D.C.-based
6 steps to finding the right eventtech vendors and product Finding the right eventtech can be a long, tedious process. Understand Your Goals Having a firm grasp on your vision grounds planning and simplifies the prioritization of must-have tech necessities. What is the purpose of your event?
For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI. Integrating Emerging Technology.
Skift Take: EventTech Live's 10th edition revealed a challenging landscape for innovation in the eventtechnology sector. The calls for fresh, disruptive ideas are growing louder in a market hungry for true innovation. Miguel Neves Read the Complete Story On Skift Meetings
Capturing the content produced at an event and leveraging for ongoing communication was one of the marketing strategies being stressed in many of the sessions. Read More : Hybrid Events: What Cvent Says You Need to Know. An Enhanced EventMarketing and Management Heart. A Mixed Future Predicted. “We Brian Ludwig.
While several years ago that may have been true, new technology has made it much easier and less costly to implement sustainable practices at events. And fortunately, in some ways sustainable tech is actually moving toward revenue generation, rather than occurring as an expense. Read More : Can EventTech Save the World?
A new eventtechnology supergraphic reveals a booming vendor landscape. The EventTech 800 infographic features 832 companies operating in the eventtechnology space across 11 categories. The graphic was inspired by Scott Brinker’s MarTech 8000, a well-known marketingtechnology landscape infographic that has […].
It’s tough to work in eventtech right now, especially compared to the all-time highs of 2020 and 2021. At the peak of virtual events some experts predicted a shift towards and permanently overtaking in-person events. Today, the narrative around eventtech has changed. In-person events are now common again.
Consider that technology has come a long way, and there are many tech solutions available that are user-friendly and easy to learn. For example, some of Attendease enterprise customers were able to launch multiple events across the world within a month from signing up with the new platform. --.
From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.
A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. Attendance at EventTech Live is free.
As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. Consumers, however, are inundated with online and digital marketing campaigns.
Planning and executing a corporate events program is no simple task. From managing registration lists and building an event website, to scheduling sessions and marketing the event… the logistics never end. Those fees really cut into your event’s budget. First, frame eventtech as an investment, not a cost.
Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could eventtech end up being a meeting professional’s best friend after all? Beyond QR Codes Event production company Animatic Media announced a new product this week called Intelligent Content , designed to bring conference content to life.
London and New York-based eventtech company Glisser raised $4.9 Australian events management software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. as a $1 trillion market opportunity. Glisser Raises $4.9M May 17, 2022.
Eventtech investment records tumbled in 2021, with major players making moves while riding high from massive valuations. As the year went on, mergers and acquisitions started to consolidate the market, something we expect to see more of in 2022.
The events industry is evolving rapidly and as we enter 2025, event registration technology continues to play a vital role in creating smooth, attendee-focused, in-person experiences. In this article, well explore the latest trends, challenges, and benefits of event registration technology. In fact, 80.4%
Technology is shaping the way we do business, and smart tech relies on good data—the more the better. As I outlined in the first post of this series , eventmarketers need to ensure that they have processes in place that will make them smarter today and simultaneously set them up for success in the future.
A recent Harvard Business Review study found the vast majority of companies (90 percent) prioritize events. For more than half of them, in fact, events are the most valuable marketing channel. Their support for eventmarketing is “largely intuitive, based more on anecdotal evidence than on hard data,” the executive summary said.
Skift Take: Last month saw plenty of AI-related eventtech news. But it wasn't all about AI, integrations and customizable event website builders also made the cut. Miguel Neves Read the Complete Story On Skift Meetings
(This post and the slides are taken from my session at the UK Association Congress which took place in London in December and covered eventtechnology. I’ve amended it to make it more general and this post relates to every type of events business). Can you believe that the world of technology moves so quickly?
Skift Take: The eventtech sector has been busy in January. If you want to stay up-to-date on the latest news, you've come to the right place. Miguel Neves Read the Complete Story On Skift Meetings
Bizzabo’s latest press release made waves by claiming their product has evolved into a full-blown operating system named “Event Experience OS”. Is this just marketing spin, or is there substance behind the bold statement? The post Bizzabo Boldly Claims Its EventTech Is an Operating System by Angela Tupper appeared first on [link].
Are you attending EventTech Live (ETL) in London next week? What the Event Offers EventTech Live has been the industry’s primary source of education and innovation in all things eventtechnology for over 8 years, and with over 100 exhibitors and 100 sessions, this iteration promises to be one of its best.
Europalcos EventTech The LED wall had two uses. The use of robotic systems to move the cars accurately and synchronized with the LED panel effects helped create a modern and innovative atmosphere, giving the audience a sense of high technology in action.
Elise is the Marketing & Communications Manager for event-tech company Entegy. Innovative technology has transformed the onsite experience at conferences and similar events. But what if your eventtech could pay for itself? This is a guest post from Elise Hanslip.
That is why we cornered Cvent Senior Vice President of Sales Brian Ludwig at Cvent Connect in San Antonio to ask what he saw as the future of eventtechnology—and what meeting profs can do now to prepare for it. The post The Future of EventTech Trends, According to Cvents’ Brian Ludwig appeared first on Smart Meetings.
Ruha Benjamin, titled “Reckoning with the Future of Technology & Society.” Yet, as we can’t fully pull away from technology, there were also sessions on how to better use the eventtech we have at hand. The interactive session taught participants about PCMA’s AI technology Spark.
At Jomablue, we empower event professionals to deliver seamless, impactful experiences through our end-to-end eventtechnology platform. From pre-event setup, to onsite engagement, and post-event analysis, Jomablue’s tools cover every stage of the event journey.
Having founded meetyou in 1999, he also managed its sister company MVC Mobile VideoCommunication GmbH, which is one of the leading system houses for video conferencing technology. Needless to say, Tony is well placed to discuss the state of the virtual eventtech world. .
Skift Take: Generative AI is set to revolutionize eventmarketing. This native integration with event management platform InEvent is the next step towards AI-written copy becoming commonplace across business events. Miguel Neves Read the Complete Story On Skift Meetings
At least, according to a recent survey from the event management technology company Bizzabo that showed in-person conferences are once again the darling for attendees and organizers alike. Live events are the main crux and that has always been the case. We kind of pivoted when we had to, and now we’re getting back to it.”
No one in the event world likes to change their eventtechnology. We’ve talked to a lot of corporate event planners who’ve gotten stuck using clunky, outdated software. Consider that technology has come a long way, and there are many tech solutions available that are user-friendly and easy to learn.
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