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From smart apps to the Internet of Things (IoT), event professionals must either master programming along with spreadsheets and CRM database building—or hire someone who does. Smart Meetings covered all the must-have tech advances this year to help you stay at the top of your game.
It might seem daunting with everything else you’re managing, but with socialmedia, it’s a lot easier than you think. Driving engagement and buzz around your event will ultimately drive registrations, so let’s go through some best practices on how to use socialmedia in your promotional marketing strategy.
Increased third-party fees Beyond that productivity loss, paying for multiple third-party tools like socialmedia and email marketing services, event website builders , and other one-off platforms can really add up. Those fees really cut into your event’s budget. First, frame eventtech as an investment, not a cost.
Surprisingly enough, socialmedia isn’t the main driver. A solid majority (63 percent) of respondents said that word of mouth was the best way to reach potential attendees, while socialmedia marketing came in second place, at 49 percent. Eventtech continues to grow rapidly. percent used video.
Think through the technical side of onsite experiences , like the speed of registration processes, the ease of badge printing, and the use of event apps. Socialmedia, live chats, and advanced mobile tools nurture the culture of personalisation. Respond to their interests.
Fully virtual for the first time, EventTech Live 2020 (ETL20) will feature more than 100 sessions and 70 plus demos, from home and abroad, delivered by show partners First Sight Media, Glisser and Grip. EventTech Live 2020 runs from Monday 2 to Friday 6 of November, uncovering the secrets of what’s to come….
While convenience is important, there’s more room now to get creative with tech offerings that will leave lasting impressions and engage audiences. As long as your meeting and eventtech is approachable and intuitive, you’ll be able to excite any audience, no matter their technical know-how.
Even if you have graphic designers creating a registration page and beautiful invites for your event, they might not have the time to create design assets to help market your event to a wider audience on socialmedia. Event pros, how do you market your events on socialmedia?
Eventtech trends are evolving faster than ever before. These giant leaps forward impact and shape the way we execute and plan events. The eventtech trends we are listing today are being used everywhere at events and behind the scenes in planning. Hybrid Events Work With Any Budget. Video Content.
When a hurricane strikes a coastal community, images of the destruction spread rapidly through socialmedia. Seeing the painful images, the sympathetic public acts fast to set up online fundraising campaigns and raise funds for the relief effort — all before the storm victims can register their shock.
In the first installment of this ongoing blog series, we are going to cover some extraordinary ideas that you can use in your events for low cost and with your existing eventtech. And that is just one of the ways you can use technology to drive the growth of your event! Do you have some great event ideas?
It is primarily a sales tool designed to improve conversion while attached to outgoing offers and used when meeting spaces are unavailable for viewing, but can just as well be used for marketing hotel spaces and in socialmedia. Type of events served: Conferences Meetings Weddings Hotels and venues. Brand Events.
Want the lowdown on all things eventtech? In this month’s round up of top tech stories, we look at the latest trends in socialmedia and what event professionals can do to boost their marketing activities in 2020. Humans are after all, social animals. Skift: Uber has an Event Service – Who Knew?
So, here are at the EventTech Podcast, we dedicate ourselves to exploring all things related to technology in our industry. From event hardware to facial recognition and data privacy , we’ve done it all. So, considering that the core of the podcast is eventtech, it’s only fitting that we look back.
Welcome to another episode of #EventIcons, and this time around we’re talking 2020 eventtech trends! If you know Endless, you know we love talking about eventtech. So now it’s time for the 2020 eventtech trends to shine! ” 2020 EventTech Trends: 5G.
So, to get the best of both worlds, hybrid events will take over as the event industry trend in 2023 (see corporate event trend #1). Corporate event trend #9 Intuitive eventtech & no-code solutions are increasing. And some already have no-code solutions to help you build your events.
Despite its importance, however, new research has found that only 48% of event planners see themselves as tech-savvy. The stats also show found that as well as limited tech skills, 75% of event planners struggle to keep up with new trends and offerings in the market. 2 How to Collect Valuable Data from Events.
From the number of registrations to revenue generated, capacity limits per session, or attendee satisfaction, an event management platform will provide you with important data to help you make better decisions. Such newfound visibility will draw even more eventtech solutions into the market. Scalability at your fingertips.
The Three Main Categories of Event Technology. Event Marketing, with examples. Event Apps, with examples. Event Management, with examples. How To Choose the Best Tool For Your Event. Conclusion: Your Next Steps with EventTech. A Short Introduction to Event Technology. Event marketing.
When I set out to write this blog post on eventtech, my mind was living in the “during” phase of the event life cycle. Think virtual event spaces, live streaming, virtual reality…all of which are obvious hot topics and play a huge role in the direction of the events industry. Live translation.
Returning for yet another year at EventTech Live is the much sought-after Launchpad initiative, sponsored by long-term supporter, Visit by GES. A public vote prior to EventTech Live ranks the top three entrants which are then unveiled on day one of the show.
When appealing to folks’ charitable hearts, live events matter more than ever. In fact, nearly three quarters of adults ages 23-38 consider live events central to their identity. And nearly half will use socialmedia to show others what they’re interested in.
Want the lowdown on all things eventtech? In this month’s round up of top eventtech stories, we look at a new registration and ticketing platform that is set to transform the way organizers manage groups at meetings and events today. NEW eBOOK – The Event Planner’s Guide to Stress Management.
We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top eventtech trends in 2019. They will talk about what they have seen, where our industry is heading with tech and how we can continue to integrate more deeply and create better planner and participant experiences.
Read more about eventtech consolidation in Tech Mergers Could Simplify Virtual Meeting Management. Eventtech consultant Corbin Ball explained that the explosion of innovation in 2020 occurred in the streaming/virtual meeting/hybrid meeting space thanks to an influx of funding. Conclusion.
Paid media agency Tag Digital is sponsoring EventTech Live (ETL) USA & Canada, which takes place in June. Tag Digital director, Laura Davidson, comments: “A show like EventTech Live lets you network, engage and share valuable knowledge with other experts in the industry.
While your event goals and objectives will remain the same, you’ll need new tools and tactics to achieve them. In a virtual format, your eventtech will take center stage. Your event flow and interaction between attendees, speakers, and sponsors will be dictated by the capabilities of the virtual event platform you choose.
Marketing Event marketing is what turns your carefully cultivated brand into a tool. Whether people explore your website, see your logo on socialmedia, or stumble on your viral video, you want to make an impression that earns you registrations. Chat with our team today!
Socialmedia glasses? How will all these new developments shape the events industry? This is the tantalizing topic Brian Ludwig, senior vice president of sales for Cvent , tackles in Smart Meetings’ most recent webinar, “One Step Ahead, Predicting the Future of Event Technology.”. “I Does it involve space travel?
As a socialmedia specialist, Candace is very familiar with different socialmedia platforms. She’ll be on major social channels the majority of the day. Using paid social ads and creating a socialmedia campaign on a platform relevant to late-millennials (E.G.
EventTech Podcast. This podcast, created by the founder of EventHero, is ideal for those who want to stay up to date with everything that happens in the world of event technology. Conversations from this podcast are highly relevant today for all event managers. Savvy Event Planner Podcast. PlannersPod.
If marketers are to remain on the cutting edge of their profession and retain the attention of their audience, they need to embrace events as an integrated channel in their overall strategy. Here’s why: Event marketing is extremely effective at driving business results. Use event marketing technology.
EventTech Live (ETL) London, the brand’s flagship show, moves to ExCel in November and its acclaimed Launchpad initiative will make the trip too. . Launchpad does the crucial introductions between next generation eventtech and industry buyers/investors, running alongside is the globally acclaimed Launchpad Competition.
We’ve got you covered with membership drive examples, marketing tips, and the eventtech to make it all a breeze. Step 5: Create your workback plan The best membership campaigns utilize several different streams (socialmedia, email, events, etc.). What is a Membership Drive?
CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity. With no clear line of sight into event activity, companies focus on the top of the sales funnel. They use basic metrics like number of attendees, leads generated and socialmedia mentions.
Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation. Connect Your Website to Your EventTech Integrate your eventtech stack into your website. Dublin Tech Summit Dublin Tech Summit brings together global leaders in innovation, technology, and business.
You can gather engagement data from: Socialmedia platforms Event registration and attendance Activity in forums and online spaces Workshop attendance Volunteer lists As you run your analytics and get a larger picture of how and where your members engage, keep those segments in mind. in your member engagement survey questions.
But rather than limit the number of influencers to a select few people with large social followings, snöball lets many individuals associated with the event distribute influence. Socialmedia has shifted the balance of power between customers and brands. The future of event promotion.
As the geofilter API capabilities continue to expand, Event Farm is your best resource for leveraging Snapchat as part of your event and experiential marketing efforts. To learn more about integrating socialmedia into your event marketing campaigns, check out our eBook, The Event Marketer's Guide to SocialMedia Domination. "
Want the lowdown on all things eventtech? In this month’s round-up of top eventtech stories, we take a look at LinkedIn’s new video meeting tool along with some cool features that help organisers drive more casual conversations around their events. EventTech Talk: How to Choose a Virtual EventTech Platform.
The EventTech Live (ETL) Launchpad is back for 2022 and alongside comes the globally acclaimed Launchpad Competition. To enter the competition, companies will need to be exhibiting within the EventTech Live London 2022 Launchpad feature and incorporation or trading start date must be less than 3 years.
This sponsored post is the result of a collaboration between Attendease and the EventTech Brief editorial team. It has been written according to the same editorial guidelines that govern all EventTech Brief articles. This may provide you with further insights regarding campaign performance.
Here at EventMobi, we help our clients develop their event sponsorship packages so that it includes the benefits of an event app. Below is an example of a tiered sponsorship model: Free Resource: download this handy guide that shows you how to create eventtech sponsorship packages. The A La Carte Sponsorship Model.
Kaplan also shared lessons learned from his more than 15 years at one of the most iconic brands on the planet, from the importance of delivering cultural impact to why earned and socialmedia are “must-haves.”. The Hall of Ideas was the place to be to explore the latest eventtech, network, play games and enjoy bites and brews.
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