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Trade Show & Exhibition Planning Guide

GEVME

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

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Why Trade Shows Will Never Be The Same Again

EventMB

More information about Event Manager Blog’s sponsored posts. To attract newer audiences, to keep bringing back attendees, as well as to provide higher value to exhibiting companies, show organizers need to adopt advanced digital matchmaking and networking solutions. Digital Marketing Director, a2z. The nature of face […].

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How Virtual Event Platforms Can Help Measure Event Success

Eventmobi

2020 helped to accelerate the rapid development of enhanced virtual event technology, and adoption rates have never been higher. Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making.

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The Essential Event Technology Dictionary

Core-apps

From ARS to chatbots, beacons, and heat maps, the event industry has a distinctive language of its own – especially when it comes to digital and event technology. Bookmark this page as your go-to guide for the most common event technology terms. Look for an event app that allows attendees to opt-in to this feature.

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Looking into the Future of Event Tech

Velvet Chainsaw

Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these event tech predictions surprises you?

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A Platform For Taking Trade Shows to Exhibition 2.0

EventTechBrief

Having a rich attendee profile allows organizers to personalize the attendee journey (imagine Amazon being in control) throughout the event life cycle through emails, suggestions, invitations, and programming. MyGuide is a robust list of exhibitor profiles (Nexus staffers fill in any missing information) curated for and by each attendee.

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The Evolution of Meetings: Lessons for Navigating a Hybrid Future

Smart Meetings

Included below are several key takeaways from pandemic-era events that meeting organizers will want to strongly consider as they plan the remainder of their 2022 events. Just because you’re hosting a trade show in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements.

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