EventTechBrief

OCTOBER 25, 2018

A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. Attendance at Event Tech Live is free.

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EventMB

MAY 30, 2024

Skift Take: According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. Stova Read the Complete Story On Skift Meetings

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Event Farm

JULY 25, 2017

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. Consumers, however, are inundated with online and digital marketing campaigns.

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EventMB

MAY 26, 2022

London and New York-based event tech company Glisser raised $4.9 Australian events management software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. as a $1 trillion market opportunity. Glisser Raises $4.9M May 17, 2022.

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EventMB

JANUARY 10, 2022

Event tech investment records tumbled in 2021, with major players making moves while riding high from massive valuations. As the year went on, mergers and acquisitions started to consolidate the market, something we expect to see more of in 2022.

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IMG

JANUARY 16, 2024

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.

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Attendease

MAY 2, 2023

No one in the event world likes to change their event technology. We’ve talked to a lot of corporate event planners who’ve gotten stuck using clunky, outdated software. Consider that technology has come a long way, and there are many tech solutions available that are user-friendly and easy to learn.

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EventMB

FEBRUARY 13, 2023

Skift Take: Generative AI is set to revolutionize event marketing. This native integration with event management platform InEvent is the next step towards AI-written copy becoming commonplace across business events. Miguel Neves Read the Complete Story On Skift Meetings

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EventMB

OCTOBER 6, 2021

Bizzabo’s latest press release made waves by claiming their product has evolved into a full-blown operating system named “Event Experience OS”. Is this just marketing spin, or is there substance behind the bold statement? The post Bizzabo Boldly Claims Its Event Tech Is an Operating System by Angela Tupper appeared first on [link].

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Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

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Endless Events

JUNE 13, 2022

Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. Tune in and find out. NFTs: Hype.

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Endless Events

FEBRUARY 7, 2022

This week’s Event Tech Podcast episode is a little bit different. Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022.

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Endless Events

MAY 31, 2022

Between the brain drain in the events industry and labor shortages, the event technology labor has transformed dramatically. And not for the better: event planners are finding it increasingly hard to hire reliable and experienced vendors at a reasonable price. The Current State Of Event Technology Labor.

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Eventmobi

AUGUST 5, 2022

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. Event Goals. ” — Audrey Brown.

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Attendease

JULY 13, 2021

It was time to say goodbye to the way you’d always done things, work within difficult restrictions and safety protocols, and step into completely new territory to keep your meetings and events alive. . The problem is that the market is inundated with event tech solutions, leaving you overwhelmed by the sheer amount of options available.

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Attendease

DECEMBER 3, 2024

CHECK OUT : 9 Key Factors for Choosing Event Management Software 10 Event Planning Trends to Follow in 2025 Lets explore the top event planning trends not to miss this year: Trend #1 – First-party data from events With the demise of third-party cookies , first-party data captured at events has become marketing gold.

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Event Industry News

MAY 23, 2024

Event Industry News | Event Tech Live | Event Sustainability Live Role Overview: We are looking for an experienced Marketing Manager to join our team. You would work closely with our Sales & Marketing […] You would work closely with our Sales & Marketing […]

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Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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Event Industry News

NOVEMBER 19, 2021

Winning most creative agency in event technology at this years Event Tech Awards was a great moment for 2Heads Global Design. Well-known in the events space, people have been less aware of 2Heads digital and content work, but the agency has been changing it up for brands for years.

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Event Marketer

MARCH 20, 2022

The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. This surge in mind-boggling tech seems to have happened overnight. But experts agree that two years of living life virtually during the pandemic has played a major role in accelerating the adoption of emerging technologies.

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Attendease

FEBRUARY 4, 2020

For them, these events serve as an extremely specialized branch of promotion and marketing, bringing together brands and potential customers/business leaders on a face to face basis. The event marketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences.

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Eventmobi

SEPTEMBER 17, 2021

If the last year has shown anything, it’s that event technology can help attendees stay connected, even when meeting in person isn’t possible. To meet this demand, event organizers need to balance carefully planned in-person meetings with year-round online engagement. Build Connections with Events & Meetings.

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Attendease

AUGUST 15, 2023

Lastly, you’ll need to build out your tech stack to ensure seamless execution. Even with the best equipment, it’s always important to test your tech before the event day to avoid issues! Make sure your tech is on-point. Nothing is more distracting and disruptive than tech issues in the middle of your webinar.

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Endless Events

JANUARY 24, 2022

Last week, the Event Tech Podcast hosted Kyle Kocinski as a guest of honor and went over event technology trends and predictions for 2022. Today, the dynamic tech duo picks up where they left off last week, focusing on one 2022 event trend in particular: mergers and acquisitions in the event technology world.

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Attendease

JUNE 30, 2021

It was time to say goodbye to the way you’d always done things, work within difficult restrictions and safety protocols, and step into completely new territory to keep your meetings and events alive. . The problem is that the market is inundated with event tech solutions, leaving you overwhelmed by the sheer amount of options available.

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Attendease

DECEMBER 5, 2019

Event apps have become extremely popular: more and more organizations are investing in these apps because they create a better event experience by making it easier to manage event updates and communication for attendees. When promoted properly during the build-up to an event, the app can also be a powerful marketing tool.

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Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. More on Event Technology: Extreme Personalization: 10 Ideas to Customize Engagement for Attendees.

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SmartMeetings

JUNE 16, 2022

It was something that might be of even greater impact than their work on hybrid events and arguably may become their legacy in the industry: Event Design Canvas. Read More : Virtual and Hybrid Meeting Tech Updates You Need Now. Read More : From Planners to Producers: Tech Tips for Virtual Event Success.

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Attendease

FEBRUARY 20, 2019

It could be that shrinking budgets are occurring because events are being asked to compete against the greater number of channels in today’s marketing landscape. Regardless, it seems likely that planners will be asked to do more with less in 2019, which makes selecting the right event technology tools even more important than before.

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Event Marketer

MAY 5, 2022

From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.

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MeetingsNet

NOVEMBER 8, 2022

As the cost of AV and event technologies continues to rise, planners need to get smarter about what the really need and how to get it at a fair price. While audiovisual, production, and event technology have long been budgetary sore points, they’re even more expensive these days. Tried-and-True AV/Event-Tech Cost Cuts.

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SpotMe Blog

JUNE 28, 2023

You’ve tried social media, content marketing, and networking. But have you tried webinar marketing? Because it seems no other digital marketing strategies can match the level of personalized content, immediate feedback, and a sense of community that webinars bring. What is webinar marketing? Wide reach. Nurture leads.

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Endless Events

JANUARY 10, 2022

And what better way to kick off a new year than with an event tech predictions episode? As our most loyal listeners know, Will and Brandt love to make educated guesses about the events industry. Will and Brandt are joined by a regular guest on the Event Tech Podcast: Endless’ very own Kyle Kocinski.

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EventMB

AUGUST 27, 2020

Like the rest of the industry, event tech company Aventri had to quickly shift its focus to virtual when the pandemic struck. During our recent virtual event, The Future of the Event Industry, we spoke with CEO Jim Sharpe about the next phase in the event tech market.

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Attendease

MARCH 16, 2021

. “The events that have been the most successful are the ones that have made it more about design over platform,” said event expert Tahira Endean in a recent interview. Can you manage all event types (virtual and in-person) from that platform? Write several versions of marketing content at the same time.

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Attendease

MARCH 10, 2022

It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Make Your Event Website Stand Out. Design a Mobile-Friendly Event Registration Process.

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GEVME

APRIL 30, 2018

Example: You are organising an event in partnership with an event tech vendor. GEVME or any other tech vendor with which you will cooperate can be called a data processor. In event planning, there’s one side responsible for GDPR compliance. Event technology vendor: Conduct a transparent audit.

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