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If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. To truly stay ahead in a changing the social-media environment, monitor trends daily. Make sure your social and paid media teams communicate and collaborate.
But let’s face it, even superheroes need a sidekick like a good corporate eventtechnology. Picture this: an event management tool that’s not only super powerful, but also easy to use. With the right software, sailing through your events with confidence is made easy.
Over the past decade, we have all been amazed to see the impact socialmedia has had on the event industry. SocialMedia Dashboard for Events, Conferences and Tradeshows. EventMobi SocialMedia Dashboard: Influencer Management. SocialMedia Account Analytics. SocialMedia Wall.
How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. It can turn that conversation into a training module and create blog and socialmedia posts. “We
Whether you’re looking to amp up your organic socialmedia strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post summarizing their recent report on eventtechnology made simple.
Knowing how to best use and keep up with socialmedia to amplify the reach of your event can be daunting for even the most experienced socialmedia managers or event marketers. SocialMedia Dashboard. How to Plan, Execute, and Measure Your SocialMedia Campaign.
(This post and the slides are taken from my session at the UK Association Congress which took place in London in December and covered eventtechnology. I’ve amended it to make it more general and this post relates to every type of events business). Can you believe that the world of technology moves so quickly?
Cat Davidson is the Director of Customer Experience at EventMobi, bringing over a decade of hands-on expertise in eventtechnology and planner success. In this guide, well review how to harness email marketing leading up to your event.
Socialmedia marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a socialmedia platform.
Knowing eventtechnology trends — and adopting the most valuable ones — gives planners and venues the competitive advantage. Studies show that using eventtechnology can increase attendance by 20 percent and increase productivity by 27 percent. . Discover top eventtechnology trends for planners and venues alike: 1.
Apple posted the spectacle across its socialmedia channels, releasing a video recap that showed suit-clad workers wearing Lumon Industries IDs and holding clusters of blue balloons with Mark S.s The stunt follows a surprise pop-up by cast members at NYCs Grand Central Terminal on Jan. 14, just ahead of the season-two premiere.
Social audio just may be the next frontier for socialmedia. Different from podcasts, which are recorded for future listening, social audio is about real-time, moderated conversations that allow listeners to actively participate. Dissecting TikTok: How Event Marketers Can Leverage the Short-Form Video App.
The editors of Event Marketer have announced the 2021 Ex Awards and Experience Design & Technology Awards finalists—the best experiential marketing campaigns of the year, and the best use of design, socialmedia, A/V and eventtechnology, produced by the most innovative brands and agencies.
Consider that virtual photo booths may not be new to the scene, but they’re still a good way to engage event attendees by allowing them to take pics, add backgrounds and overlays, and post them to socialmedia. And speaking of socialmedia, don’t overlook this now-old friend. Leverage meeting analytics.
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Creating Content Coming up with a quick socialmedia post seems like an easy job. AI tools can help create an entire month’s socialmedia calendar without any hassle, and the success of a well-planned and executed content strategy can lead to increased engagement with an audience or customers.
That said, there’s more to what a digital-first strategy has to offer to the event organiser. For instance, it allows them to engage with an audience even before and after the main event – through socialmedia channels, emails, video content and more. We then document all our findings and feedback.”.
A simple mail mentioning a detail like ‘7 days left for you to register for the best tech event of 2020’ can influence potential attendees to check out the event website. Update the event app and website. Create an event hashtag and encourage target attendees to post about the event on socialmedia websites using the hashtag.
If the last year has shown anything, it’s that eventtechnology can help attendees to stay connected, even when meeting in person isn’t possible. There’s been a lot of buzz around the idea of an event community, but not a lot of practical advice on how it can be done.
If the last year has shown anything, it’s that eventtechnology can help attendees stay connected, even when meeting in person isn’t possible. To meet this demand, event organizers need to balance carefully planned in-person meetings with year-round online engagement. Build Connections with Events & Meetings.
But the mission of the show was to open up a dialogue on socialmedia about fireworks and alternatives. Think: Socialmedia ‘lightning storm.’ We had our sales force in Santa Monica come to the event.” We had the hand and the paw coming together and creating a heart. What does it feel like? Which logo? Erstad says.
Technology has transformed nearly every aspect of event planning and execution. From initial event discovery to post-event follow-ups, attendees expect seamless digital experiences that enhance their journey before, during, and after an event.
Platforms including Photier and Premagic use AI facial recognition to snap and send photos at events without the pesky data collect experience, effectively making it easier and more fun to capture that socialmedia image and share the brand love.
Built around the big NFL matchup game in Kansas City, MO, the inaugural “Team State Farm Football Find” event took place Nov. 4-7 online as well as at physical locations in the Kansas City area. If 10 friends joined, the user received another chance at winning the top-level giveaways.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. It takes some extra planning and the right eventtechnology to do the same in the virtual space. 5) SocialMedia Marketing World.
The COVID-19 pandemic has undeniably caught the Global Business Events Industry off guard, and planners around the world are having to make difficult decisions about upcoming events. Book a demo and we will show you how to set up your virtual or hybrid event using the EventMobi End-To-End Platform. Website & Registration.
What are some good virtual event ideas? As virtual events have become the norm, there’s now some pressure to set your virtual event apart from the competition. But the great thing about hosting online events is that you can be engaging and successful without racking up costs; you just need to flex your creative muscles.
With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where eventtechnology can be a game-changer. Here’s everything you need to know about eventtechnology solutions to leave a lasting impression on your attendees.
Automated thank you notes, feedback surveys, and even special offers for future events can help you leave a lasting positive impression. SocialMediaSocialmedia can be a powerful tool to connect with your audience and keep your event business at the top of their minds.
Socialmedia glasses? How will all these new developments shape the events industry? This is the tantalizing topic Brian Ludwig, senior vice president of sales for Cvent , tackles in Smart Meetings’ most recent webinar, “One Step Ahead, Predicting the Future of EventTechnology.”. “It’s Teleportation?
Pop-up events can be: Face-to-face. In this post, we’ll explore the keys to a successful pop-up event: The Right Venue. EventTechnology. In fact, the right venue, decor, eventtechnology, and the element of surprise can create excitement for any product category. EventTechnology.
Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of eventtechnology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Reach on socialmedia.
Stories are becoming increasingly popular amongst socialmedia users as a quick and easy way to share important moments as they happen. Where events are concerned, stories are the perfect tool for creating FOMO (fear of missing out). How can eventprofs make the most of stories and encourage attendees to share the load?
Regardless, it seems likely that planners will be asked to do more with less in 2019, which makes selecting the right eventtechnology tools even more important than before. Event Personalization. Or it could be that organizers haven’t yet succeeded in reporting their ROI or justifying their impact on a company’s bottom line.
Attendees are looking for unique experiences and get excited about having something to share on their socialmedia pages to create that sense of exclusivity. To keep up with your attendees’ expectations, bring an element of fun to your booth that will encourage shares on socialmedia. Sustainability .
Best Use of Technology or SocialMedia. 2021 EXPERIENCE DESIGN & TECHNOLOGY AWARDS. Best Combination of EventTechnologies. Best Use of Pandemic-Era EventTechnology. Best Use of SocialMedia. Client: NBC Sports. Campaign: NBC’s Drop The Puck. Agency: CLAMOR.
Visitors could snag never-before-seen collectibles, apparel, music and photos, and attend curated events, partake in socialmedia moments and even leave personal tribute messages to the artist. In addition, considering the nature of the pop-up, audio-centric activations were an important part of the experience.
So do your due diligence and add another arm’s length to your socialmedia reach. For when you decide that live streaming your event is the right choice, here is a checklist for what you should do to ensure you’re doing everything legally. Have the appropriate release forms and consent ahead of time eg.
If you’re unfamiliar with virtual events and don’t feel confident about removing the in-person element entirely, don’t worry—consider hosting a hybrid fundraising event instead! When done correctly, these events give you the best of both event formats. Socialmedia.
Some job titles to look out for include: PR contact Socialmedia manager Media/press team Influencer manager Collaborations Talent and brand agent You could look into the company’s website to see if there’s any contact information there. Your mobile event apps Psst—EventMobi sponsors some associations every year.
Marketing Event marketing is what turns your carefully cultivated brand into a tool. Whether people explore your website, see your logo on socialmedia, or stumble on your viral video, you want to make an impression that earns you registrations. Chat with our team today!
Kaplan also shared lessons learned from his more than 15 years at one of the most iconic brands on the planet, from the importance of delivering cultural impact to why earned and socialmedia are “must-haves.”.
Event management is an integral part of event organisation. After you plan events, you also need to promote them. That’s where event marketing comes in. Indeed, apart from the marketing elements, you should also consider the strategy that will gather every event element together and provide an organisation with direction.
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