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But let’s face it, even superheroes need a sidekick like a good corporate eventtechnology. Picture this: an event management tool that’s not only super powerful, but also easy to use. With the right software, sailing through your events with confidence is made easy.
How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. It can turn that conversation into a training module and create blog and socialmedia posts. “We
If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. To truly stay ahead in a changing the social-media environment, monitor trends daily. Make sure your social and paid media teams communicate and collaborate.
(This post and the slides are taken from my session at the UK Association Congress which took place in London in December and covered eventtechnology. I’ve amended it to make it more general and this post relates to every type of events business). Can you believe that the world of technology moves so quickly?
Knowing eventtechnology trends — and adopting the most valuable ones — gives planners and venues the competitive advantage. Studies show that using eventtechnology can increase attendance by 20 percent and increase productivity by 27 percent. . Discover top eventtechnology trends for planners and venues alike: 1.
Over the past decade, we have all been amazed to see the impact socialmedia has had on the event industry. SocialMedia Dashboard for Events, Conferences and Tradeshows. EventMobi SocialMedia Dashboard: Influencer Management. SocialMedia Account Analytics. SocialMedia Wall.
Cat Davidson is the Director of Customer Experience at EventMobi, bringing over a decade of hands-on expertise in eventtechnology and planner success. In their current role, Cat leads initiatives that help event professionals maximize their technology investments while delivering exceptional attendee experiences.
Whether you’re looking to amp up your organic socialmedia strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post summarizing their recent report on eventtechnology made simple.
Knowing how to best use and keep up with socialmedia to amplify the reach of your event can be daunting for even the most experienced socialmedia managers or event marketers. SocialMedia Dashboard. How to Plan, Execute, and Measure Your SocialMedia Campaign.
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
For more than half of them, in fact, events are the most valuable marketing channel. Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Better Events, Proven ROI.
Apple posted the spectacle across its socialmedia channels, releasing a video recap that showed suit-clad workers wearing Lumon Industries IDs and holding clusters of blue balloons with Mark S.s The stunt follows a surprise pop-up by cast members at NYCs Grand Central Terminal on Jan. 14, just ahead of the season-two premiere.
The editors of Event Marketer have announced the 2021 Ex Awards and Experience Design & Technology Awards finalists—the best experiential marketing campaigns of the year, and the best use of design, socialmedia, A/V and eventtechnology, produced by the most innovative brands and agencies.
Socialmedia marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a socialmedia platform.
Consider that virtual photo booths may not be new to the scene, but they’re still a good way to engage event attendees by allowing them to take pics, add backgrounds and overlays, and post them to socialmedia. And speaking of socialmedia, don’t overlook this now-old friend. Preparation matters.
Social audio just may be the next frontier for socialmedia. Different from podcasts, which are recorded for future listening, social audio is about real-time, moderated conversations that allow listeners to actively participate. Dissecting TikTok: How Event Marketers Can Leverage the Short-Form Video App.
2019 EventTechnology Guide: An integrated eventtechnology stack to help you manage your event throughout your entire event lifecycle. With so many technology options available, it can be overwhelming to choose which ones will help you be productive, rather than busy. SocialMedia.
Traditional sponsorships—placing company logos and messages on banners, window clings, signage, badge stock, and lanyards or underwriting lounges, meals, and parties—differ in many ways from technology-based event sponsorship opportunities. Traditional Event Sponsorships vs. Technology Sponsorships. Mobile Event Apps.
If the last year has shown anything, it’s that eventtechnology can help attendees to stay connected, even when meeting in person isn’t possible. There’s been a lot of buzz around the idea of an event community, but not a lot of practical advice on how it can be done.
Simply put, a digital-first event strategy takes the event a step ahead by consolidating digital technology to make the event experience far more enriched for all stakeholders — the organiser, attendees, sponsors and exhibitors. That said, there’s more to what a digital-first strategy has to offer to the event organiser.
Learn about the top event management platform that event planners are using to save time and effort when managing their meetings and events. I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. Event apps were the new technology on the block for event planners.
If the last year has shown anything, it’s that eventtechnology can help attendees stay connected, even when meeting in person isn’t possible. To meet this demand, event organizers need to balance carefully planned in-person meetings with year-round online engagement. Build Connections with Events & Meetings.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
As much as companies have evolved with progress in technology, face to face interactions still are as important as ever in marketing. All of these objectives are achievable when an event is well-planned. Update the event app and website. Start reaching out to socialmedia influencers to create hype around the event.
The new year is well under way, and all of us in the event space are watching out for the new trends that’ll continue to influence our work throughout 2019. At all ends of the spectrum – from shrinking budgets to investment in advanced technology – there are several trends you should add to your watch list. Event Personalization.
However, we learned that this works the best and is advantageous to so many people, and is indeed one of the most beneficial and profitable ways of conducting an event. . The inclusion of technology in creating a good experience for people has given people a better experience, and it has helped companies serve people on a whole new level.
Event marketers were among some of the earliest adopters of AI but the scope was initially limited to back of house functions like developing creative concepts, streamlining operational processes and generating RFP responses.
Client: Stryker Surgical Technologies. Client: Dell Technologies. Campaign: Dell Technologies World. Best Pandemic-era Virtual Event (Consumer). Best Press Event. Client: Dell Technologies. Campaign: Dell Technologies Experience. Client: HERE Technologies. Best Use of Events for Content.
With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where eventtechnology can be a game-changer. Here’s everything you need to know about eventtechnology solutions to leave a lasting impression on your attendees.
Technology has transformed nearly every aspect of event planning and execution. From initial event discovery to post-event follow-ups, attendees expect seamless digital experiences that enhance their journey before, during, and after an event. Contactless check-in technology offers solutions.
More Drone Show Strategies: How Dell Technologies Took Attendees out of the Ballroom and onto a Movie Set Kimpton Rowan Merges Hospitality and High-end Retail with a Curated Showroom in Palm Springs The show starts long before the launch. But the mission of the show was to open up a dialogue on socialmedia about fireworks and alternatives.
Video live streaming of events is simple to set up, easy to use, entertaining to watch, and most importantly accessible by all. There’s lots of potential for using this technology to live stream in-person sessions to a remote audience at your event. The Legality of Live Streaming Your Event.
Socialmedia glasses? How will all these new developments shape the events industry? This is the tantalizing topic Brian Ludwig, senior vice president of sales for Cvent , tackles in Smart Meetings’ most recent webinar, “One Step Ahead, Predicting the Future of EventTechnology.”. “It’s Teleportation?
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event.
Bidders signed up for individual time slots to visit the gallery and be fitted with state-of-the-art neuro-aesthetic technology to measure their subconscious sensory reactions while viewing the artwork. Leveraging technology, Bombay Sapphire achieved its marketing strategy of getting consumers to embrace their unique self-expression.
Pop-up events can be: Face-to-face. In this post, we’ll explore the keys to a successful pop-up event: The Right Venue. EventTechnology. In fact, the right venue, decor, eventtechnology, and the element of surprise can create excitement for any product category. EventTechnology.
Creating Content Coming up with a quick socialmedia post seems like an easy job. AI tools can help create an entire month’s socialmedia calendar without any hassle, and the success of a well-planned and executed content strategy can lead to increased engagement with an audience or customers.
Similar to in-person events, a virtual event is a gathering that allows a group of people to communicate, share ideas, and enjoy a shared experience. Virtual events occur online rather than in person, which is the only difference between physical and online events. What are the benefits of virtual events?
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. It takes some extra planning and the right eventtechnology to do the same in the virtual space. 5) SocialMedia Marketing World.
Visitors could snag never-before-seen collectibles, apparel, music and photos, and attend curated events, partake in socialmedia moments and even leave personal tribute messages to the artist. In addition, considering the nature of the pop-up, audio-centric activations were an important part of the experience.
A staggering statistic to consider: By 2026, 25 percent of people will spend at least one hour a day in the metaverse for work, shopping, education and social or entertainment experiences, according to a 2022 Gartner report. Following are further insider insights on navigating a brave new world of technology. . BE PURPOSEFUL.
Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of eventtechnology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Reach on socialmedia.
Of course, it wouldn’t be EMS without ample time to hang out, raise a glass, make new connections and get a taste of the latest event tools and technologies, and there were plenty of chances to do just that. Throughout the day there were built-in coffee breaks and speed networking meetings that could be arranged via the event app.
Attendees are looking for unique experiences and get excited about having something to share on their socialmedia pages to create that sense of exclusivity. To keep up with your attendees’ expectations, bring an element of fun to your booth that will encourage shares on socialmedia.
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