Attendease

SEPTEMBER 22, 2023

Measuring event KPIs and, ultimately, the success of an event shouldn’t be an afterthought. Knowing how well events have performed is crucial to delivering a mind-blowing attendee experience. Of course, event KPIs can vary from basic attendance numbers and financials to more far-reaching topics like post-event visibility.

Social Media 396

Social Media Financial Sponsorships Events 396

Event Industry News

APRIL 8, 2025

FFAIR, the award-winning exhibitor and sponsorship management platform, has capped off an outstanding financial year by achieving a milestone of 150% annual recurring revenue (ARR) growth. This significant achievement underscores FFAIRs rapid expansion and increasing adoption across the global events industry.

Financial 59

Financial Sponsorships 2024 Global Events 59

Eventmobi

FEBRUARY 3, 2022

Establishing an event budget is a crucial step during the planning phase, right after setting your goals and objectives. A budget is a detailed forecast of what will be happening financially at your event. It helps control your expenses and revenues, and measures the success of your meeting or event performance.

Food and Beverage 362

Food and Beverage Financial Sponsorships Technology 362

Attendease

FEBRUARY 15, 2024

Event sponsorship can make or break the success of a corporate event. The right sponsors provide critical financial resources, boost credibility, and expand reach and exposure. For corporate event planners, identifying and securing event sponsors is an essential yet challenging undertaking.

Sponsorships 195

Sponsorships Social Media Events Corporate Events 195

Eventmobi

JULY 5, 2023

Ever need help generating event sponsorship ideas? And having strong sponsor support can mean the difference between a good event and a great one. So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. You’re not alone!

Sponsorships 195

Sponsorships Social Media Trade Shows Food and Beverage 195

Eventmobi

MAY 17, 2023

Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! What Are Sponsorship Levels?

Sponsorships 195

Sponsorships 2023 Social Media Contracts 195

Attendease

OCTOBER 1, 2024

Nothing beats the feeling of hosting an event that went off without a hitch—especially since planning, coordinating, and managing a successful event takes a lot of hard work, education, and resources. Demonstrate the Value of the Event After the event, who are you reporting to: your boss, clients, investors, or other stakeholders?

Social Media 369

Social Media Financial Trade Shows Events 369

IMG

MARCH 17, 2025

Amanda Ma, CEO of Innovate Marketing Group, shares her journey as a woman leader in the event industry and offers valuable insights on how women can empower each other to grow and thrive in their careers. The Challenges and Growth of a Woman Leader Becoming a woman leader in the event industry comes with its own unique challenges.

Sponsorships 195

Sponsorships Financial Marketing Management 195

Eventbrite UK

MARCH 10, 2022

Some things are meant to go together: bread and butter, cheese and wine, events and sponsors. Finding a good sponsor can give you extra financial security, extend your reach, and boost the experience of your in-person and virtual audience. But like any good relationship, it needs to benefit both parties.

Sponsorships 148

Sponsorships Financial Events Management 148

Attendease

AUGUST 6, 2024

Successful fundraising events are the lifeblood of many non-profit organizations and charities. However, without proper planning, fundraisers can fall flat, failing to reach their financial goals and leaving organizers feeling discouraged. But fear not! Keep reading to explore each step in greater detail.

Social Media 370

Social Media Sponsorships Retail Venues 370

Picatic by Eventbrite

MARCH 14, 2022

Some things are meant to go together: bread and butter, cheese and wine, events and sponsors. Finding a good sponsor can give you extra financial security, extend your reach, and boost the experience of your in-person and virtual audience. But like any good relationship, it needs to benefit both parties.

Sponsorships 195

Sponsorships Financial Events Event Planning 195

Attendease

NOVEMBER 18, 2021

How much you decide to charge for tickets can make or break your event. In this guide we will cover proven strategies to help you determine your ticket pricing strategy, and ensure the financial success of your event. Determine your event’s value. Events provide value when they change the behaviours of their stakeholders.

2022 366

2022 Social Media Advertising Financial 366

Event Marketer

NOVEMBER 6, 2023

With holistic wellness at the epicenter of the five-year-old forum, this year dubbed Black Magic Reimagined , thousands of Black female business professionals, entrepreneurs and students in attendance experienced two days packed with financial guidance and empowerment, wellness, connectivity and support for Black-owned businesses.

Sponsorships 325

Sponsorships 2024 Financial Education 325

Expo Pass

APRIL 13, 2023

It’s time to meet your new best friend—event sponsorship. When you do it right, event sponsorship benefits both parties. There are financial sponsors that contribute to your budget, in-kind sponsors that provide goods and services, and media sponsors who give your event the popularity boost it needs.

Sponsorships 147

Sponsorships Social Media Financial Trade Shows 147

Endless Events

JULY 21, 2020

In a chaotic world where the industry sees itself turned upside down at every turn, learning about year-long sponsorships becomes crucial. And while events have always been about creating meaningful and lasting connections, our rush to find sponsors every year somewhat goes against this ideal. Year-Long Sponsorships: How Do They Work?

Sponsorships 124

Sponsorships Insurance Social Media Financial 124

EventBank Insights

JUNE 11, 2019

[link] Event sponsorship continues to be the backbone of many event organizations and is currently the fastest growing form of marketing in the United States. Before we get to the 8 event sponsorship types that we've drummed up, you may be wondering, what exactly categorizes as an event sponsorship?

Sponsorships 113

Sponsorships Advertising Financial Social Media 113

Prestige Events Magazine

OCTOBER 15, 2024

The All-Party Parliamentary Group (APPG) for Events is set for its first meeting in the new Parliament, with Shaun Davies, Member of Parliament for Telford (Labour), as Chair Elect. The UK events industry is a world leader, and the event economy delivers significant benefits for our country, creating jobs, exports and inward investment.

2011 263

2011 Government Sponsorships 2024 263

Event Marketer

SEPTEMBER 18, 2024

For Jameson, which sponsors a handful of NFL teams, but doesn’t have an official NFL sponsorship deal, the strategy requires finesse. The Jameson rally bus then rolled down to the Financial District for a watch party on Stone Street, known for its massive annual St. says Haney.) Patrick’s Day celebrations.

Sponsorships 293

Sponsorships Sports Financial Marketing 293

Smart Meetings

JANUARY 24, 2025

In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers.

Trade Shows 130

Trade Shows Sponsorships Negotiating Marketing 130

Attendease

OCTOBER 7, 2024

Nonprofits host many events each year for various purposes, from fundraising to volunteer training to donor appreciation. Successfully hosting all these events requires a dedicated team of planners who will handle all the necessary tasks and logistics. Let’s begin! Compliance. Long-term strategy.

Sponsorships 195

Sponsorships Financial Government Events 195

GEVME

SEPTEMBER 24, 2020

The disruption of the event industry since the turn of the decade due to COVID19 has led to a spurt in virtual gatherings globally. As models continue to evolve, hybrid events have emerged as a viable alternative, combining the robustness of face-to-face interaction with a virtual online audience. . A way to drive growth.

Sponsorships 245

Sponsorships Financial Social Media Event Planning Tools 245

Event Marketer

JULY 5, 2021

ComplexCon is a tentpole event for Complex Networks that attracts nearly 60,000 rabid streetwear fans each year, so when COVID shut down the in-person festival in 2020, cancelling altogether wasn’t an option. Attendees were represented by avatars and collected coins throughout the event to upgrade their digital outfits. THE EXPERIENCE.

Apparel 264

Apparel Sponsorships Retail Social Media 264

Event Marketer

APRIL 10, 2023

On the surface, it would appear that live sporting events have returned to their former glory. But for brands, the post-pandemic sports sponsorship landscape is a whole new ball game. In a word, sports sponsorship has become more intentional. Brands are doing fewer events, but doing them deeper.

Sponsorships 130

Sponsorships Sports Insurance Entertainment 130

Attendease

AUGUST 30, 2022

If you’ve never worked with the nonprofit sector and are not sure what type of events to host, don’t worry. Finally, donating to nonprofits has direct financial advantages in the form of tax deductions. Sponsoring or hosting a nonprofit fundraising event. 5 Examples of CSR Events.

Events 370

Events Education Sponsorships Government 370

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. But these days, many companies are leveraging augmented reality in events more intentionally to enhance their experiences and offer something of value to users. Check out eight ways to make it happen. Agency: 160over90.

Fashion 312

Fashion 2023 Sponsorships Technology 312

GEVME

SEPTEMBER 5, 2018

For many event organisers, the big question is, how do I know if my event was successful? From ticket sales to website performance, an event has many dimensions that demonstrate where the value lies. The effective measurement of this value is the first step to making your event cost effective and your clients happy.

Sponsorships 206

Sponsorships Events 2017 Government 206

Event Marketer

MARCH 11, 2024

Sony is also hosting an exclusive premiere event this week featuring the Ecto-1 and Ecto-Z vehicles from the franchise, live radio remotes, influencer talent and giveaways. Agencies: City Eventions; Rapport; Impact) ANOTHER LAVISH INFLUENCER TRIP IS MET WITH TURBULENCE Oops, they did it again. Who ya gonna call?

Insurance 278

Insurance Sponsorships Social Media Financial 278

GEVME

JULY 23, 2018

Not only is it a powerful marketing booster , an effective sponsorship can also help turn your shelved event idea into reality. To make this work for your event, you should learn how to do the “golden swap”, creating value for a sponsor in exchange for event support. Reasons to attract sponsors for your event.

Sponsorships 174

Sponsorships Event Ideas Contracts Events 174

Event Marketer

FEBRUARY 9, 2024

Events are strategic, challenging, memorable, engaging, bold, exhilarating, and, most importantly, impactful. Indeed, events are everything , and at the 22 nd annual Experiential Marketing Summit, April 24-26, at the MGM Grand Las Vegas, we’ll explore why. Kerry Lamont, manager-shows and events at Bombardier told EM.

2024 264

2024 Marketing Trade Shows Sponsorships 264

Eventmobi

JUNE 16, 2023

Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Velvet Chainsaw

JULY 24, 2024

Financial is the primary area where you need a good combination of leading and lagging indicators. Leading indicators to consider include: Revenue diversification — If at least 30 percent of your revenue is coming from registration and 30 percent or more is from expo and sponsorship, you have good revenue diversification.

Conference 221

Conference Sponsorships Financial Entertainment 221

GEVME

MAY 21, 2018

You won’t believe how incredibly flexible an event budget can be. Throughout our experience, we’ve seen quite a few strategies related to corporate event budget optimization. What is a corporate event budget? An event budget that you agree upon with your client is a result of detailed expense planning.

Corporate Events 214

Corporate Events Sponsorships Negotiating Social Media 214

Prestige Events Magazine

OCTOBER 14, 2024

It will see Allianz and the RFU offer significant support to the grassroots game through financial investment that aims to secure future investment into the community game. The stadium sponsorship is the eighth of its kind for Allianz, which welcomes Twickenham into a family of world-class stadia around the globe.

Insurance 251

Insurance 2025 Sponsorships 2024 251

Event Marketer

MARCH 27, 2023

As a sponsor of the Arizona Super Bowl Host Committee, but not the big game itself, the Arizona-based brand launched a local and regional sponsorship anchored by digital “trading cards” that let parents rightfully claim their pets as MVPs: Most Valuable Pets. Agency: Activent.

Sponsorships 246

Sponsorships Retail Sports Social Media 246

Eventmobi

MAY 17, 2023

Learn how to measure event ROI, why it’s important, and what metrics to use. Bonus: a list of tech tools to support your next event! Whenever you hold an event, you want to make sure that you get back more than you put in—or at least break even! What Is Event ROI? Event ROI matters because it gives you clear data.

Sponsorships 195

Sponsorships Social Media Financial Event Apps 195

Event Marketer

JANUARY 20, 2023

10, at Lincoln Financial Field in South Philadelphia, provided USAA with a unique opportunity to dial up its sponsorship experience in conjunction with its 100th anniversary campaign. More Touchpoints from the Exhibit: The post USAA Activates a Museum-like Historical Timeline at the Army-Navy Game appeared first on Event Marketer.

Sponsorships 246

Sponsorships Insurance 2009 2022 246

Eventmobi

JULY 31, 2024

By the time the event is over, an attendee is likely to feel pretty good about their association. based event-industry veteran who has been to hundreds of events over his 20-year career, he’s experienced it all, and knows how great events can center the organization as a whole. The result?

Meetings 351

Meetings Education Trade Shows Conference 351