EventMB

JUNE 6, 2024

Skift Take: The event tech boom took companies to Covid pandemic highs. Now, many of the same companies have settled into post-pandemic realities. Miguel Neves Read the Complete Story On Skift Meetings

Event Tech 133

Event Tech Tech 2024 Marketing 133

IMG

OCTOBER 30, 2023

In recent years, the Tech industry is turning to influencer events to connect brands to culture. Top brands like TikTok, Meta, Google, Apple and Amazon are leaning into these types of events to take the brand to the next level and drive business.

Tech 195

Tech Retail Education Events 195

Attendease

JULY 13, 2021

2020 challenged us all and it’s not surprising that event planners took one of the hardest hits. It was time to say goodbye to the way you’d always done things, work within difficult restrictions and safety protocols, and step into completely new territory to keep your meetings and events alive. .

Corporate Events 370

Corporate Events Event Management Management Tech 370

EventMB

JULY 9, 2024

Skift Take: Last month saw plenty of AI-related event tech news. But it wasn't all about AI, integrations and customizable event website builders also made the cut. Miguel Neves Read the Complete Story On Skift Meetings

Event Tech 179

Event Tech Tech 2024 Events 179

EventMB

MAY 30, 2024

Skift Take: According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. Stova Read the Complete Story On Skift Meetings

Tech 181

Tech Event Technology Technology Marketing 181

EventMB

MAY 26, 2022

London and New York-based event tech company Glisser raised $4.9 Australian events management software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. as a $1 trillion market opportunity. Glisser Raises $4.9M May 17, 2022.

Event Tech 179

Event Tech Tech 2021 2022 179

IMG

JANUARY 16, 2024

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.

2024 195

2024 Event Marketing Marketing Sustainability 195

EventMB

NOVEMBER 20, 2023

Skift Take: Event Tech Live's 10th edition revealed a challenging landscape for innovation in the event technology sector. The calls for fresh, disruptive ideas are growing louder in a market hungry for true innovation. Miguel Neves Read the Complete Story On Skift Meetings

Event Tech 169

Event Tech Tech Event Technology Technology 169

EventMB

FEBRUARY 1, 2024

Skift Take: The event tech sector has been busy in January. If you want to stay up-to-date on the latest news, you've come to the right place. Miguel Neves Read the Complete Story On Skift Meetings

Event Tech 173

Event Tech Tech 2024 Events 173

Eventmobi

MAY 1, 2024

Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Looking for guidance in choosing your association’s event technology provider?

Event Technology 338

Event Technology Technology Event Tech Tech 338

Attendease

NOVEMBER 6, 2024

Picture this: You’ve just landed your dream role in event planning, and your first major project is right around the corner. The excitement is real, but so is the pressure to deliver a great event. This is where an event planning workback schedule can help! Today’s events are more complex than ever. The best part?

Event Planning 370

Event Planning Contracts Risk Management Speakers 370

Picatic by Eventbrite

OCTOBER 17, 2019

Elise is the Marketing & Communications Manager for event-tech company Entegy. Innovative technology has transformed the onsite experience at conferences and similar events. But what if your event tech could pay for itself? This is a guest post from Elise Hanslip.

Event Tech 282

Event Tech Tech Events Technology 282

Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

Corporate Events 195

Corporate Events Event Marketing Marketing Advertising 195

Attendease

AUGUST 26, 2024

Corporate event planning is notoriously labor-intensive, with planners often reinventing the wheel for each new event. From the tedium of manual registration and spreadsheet wrangling to the headache of juggling different tools for websites, email marketing, agenda builders, and more… It’s a recipe for frustration and overwhelm.

Corporate Events 370

Corporate Events Event Planning Negotiating Trade Shows 370

Attendease

JUNE 30, 2021

2020 challenged us all and it’s not surprising that event planners took one of the hardest hits. It was time to say goodbye to the way you’d always done things, work within difficult restrictions and safety protocols, and step into completely new territory to keep your meetings and events alive. .

Corporate Events 326

Corporate Events Event Management Management Tech 326

Attendease

APRIL 14, 2022

Event registration is usually the first touchpoint for attendees, so it’s important to create a positive experience from the start. Offering a seamless registration experience will help ensure that registrants are focused on the excitement of the event, not the friction of poor registration processes.

Ecommerce 366

Ecommerce Events Marketing Education 366

Eventmobi

OCTOBER 5, 2023

Why might two similar events experience drastically different results? It all comes down to the event marketing strategies behind them! From in-person gatherings to virtual meet-ups, event marketers face a range of challenges and opportunities. What Are Event Marketing Strategies?

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Attendease

FEBRUARY 4, 2020

Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why Event Sponsorships Are Valuable. What's an event planner to do?

Sponsorships 312

Sponsorships B2C Financial Event Ideas 312

Attendease

AUGUST 28, 2022

Many organizations start managing their events using multiple tools that fulfill very specific needs. For example, using a platform just to manage email marketing communications, another tool to manage ticket sales and registrations, and so on. Multiply that by the number of emails you send and the number of events you run.

Event Management 332

Event Management Management Tech Event Tech 332

Attendease

JANUARY 5, 2021

Virtual events are part of today’s new normal. In fact, the virtual event platform market is predicted to skyrocket, with Travel News Daily reporting how enterprises are now pivoting towards hosting virtual events instead of in-person ones to adapt to the changes brought about by the pandemic. Check your tech.

Tech 329

Tech Sponsorships Speakers Events 329

Attendease

MARCH 10, 2022

When organizing an event, prioritizing a frictionless, successful registration experience will have a positive ripple effect that can be felt through the entire event and beyond. However, when it comes to event registration, one size does not fit all. However, when it comes to event registration, one size does not fit all.

Speakers 387

Speakers Events Education Marketing 387

Attendease

NOVEMBER 14, 2024

As a project coordinator or marketing manager, you’ve likely been tasked with planning company and product events —even though event planning isn’t a core function of your role. Choosing the right event management software can revolutionize your processes for putting on successful, highly profitable events.

Management 195

Management Event Management Marketing Trade Shows 195

Attendease

NOVEMBER 13, 2020

We’ve talked to a lot of corporate event planners who’ve gotten stuck using clunky, outdated software. We’ve also talked to corporate event planners who are still using spreadsheets to project manage and keep track of their event analytics (if you’re making the scream emoji face, we are too). Cost of upgrading.

Event Technology 361

Event Technology Technology Corporate Events Tech 361

EventMB

NOVEMBER 14, 2023

With a new pricing structure, fresh approach to customer data and some handy AI enhancements, RingCentral Events is now ready for the spotlight. Skift Take: RingCentral's savvy acquisition of Hopin's main assets could prove a shrewd investment. Miguel Neves Read the Complete Story On Skift Meetings

Tech 152

Tech Marketing Events Meetings 152

Conferences that Work

JANUARY 22, 2024

My January 15, 2024 article “ Concerns about using facial analysis at events ” generated much discussion. Because, as I explained in my original post, combining Zenus facial analysis data with other attendee identification technology allows event owners to associate Zenus data with individual attendees.

Technology 380

Technology 2023 Tech Events 380

Attendease

FEBRUARY 20, 2019

The new year is well under way, and all of us in the event space are watching out for the new trends that’ll continue to influence our work throughout 2019. It could be that shrinking budgets are occurring because events are being asked to compete against the greater number of channels in today’s marketing landscape.

2019 375

2019 Event Planning 2016 2018 375

Attendease

DECEMBER 5, 2019

Event apps have become extremely popular: more and more organizations are investing in these apps because they create a better event experience by making it easier to manage event updates and communication for attendees. When promoted properly during the build-up to an event, the app can also be a powerful marketing tool.

Event Apps 343

Event Apps Sponsorships Speakers Tech 343

Event Industry News

MAY 23, 2024

Event Industry News | Event Tech Live | Event Sustainability Live Role Overview: We are looking for an experienced Marketing Manager to join our team. You would work closely with our Sales & Marketing […] You would work closely with our Sales & Marketing […]

Marketing 129

Marketing Management Sponsorships Sustainability 129

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Companies who sponsored your last event.

Marketing 195

Marketing Sponsorships Speakers Events 195

Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

SpotMe Blog

OCTOBER 27, 2022

Corporate event trends have changed rapidly in recent years. There’s so much at stake when you host an event. So it’s important to keep up with new corporate event industry trends to make your events more successful than ever. . The popularity of hybrid events has steadily increased over the past few years.

Corporate Events 246

Corporate Events 2023 Event Apps Event Tech 246

Attendease

MARCH 10, 2022

When organizing an event, prioritizing a frictionless, successful registration experience will have a positive ripple effect that can be felt through the entire event and beyond. However, when it comes to event registration, one size does not fit all. However, when it comes to event registration, one size does not fit all.

Speakers 341

Speakers Events Education Marketing 341

Attendease

NOVEMBER 29, 2021

In today’s spotlight series, you will learn more about event engagement from Samuel J. Smith, founder of the event gamification software, Social Point. Sam produced hybrid events in a prior life and led the MPI research team that developed the baseline research for virtual and hybrid events.

Management 351

Management Events Event Management Marketing 351

Attendease

DECEMBER 3, 2024

What does 2025 hold for the events industry? Thanks to rapid innovation and the global sharing of ideas entrenched in technology, event managers and planners have started experimenting with new methods and ideas in order to create the perfect blueprint for their events. In 2025, well continue to see more activity-based events.

2025 351

2025 Event Planning Sustainability Technology 351

Eventmobi

AUGUST 5, 2022

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. Event Goals. ” — Audrey Brown.

Marketing 195

Marketing Event Apps Advertising Speakers 195

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Adopting a clear event strategy will be critical to seize this great opportunity. Planning the Event.

2020 293

2020 Social Media B2B B2C 293

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195

Marketing Social Media Sponsorships Advertising 195