Prestige Events Magazine

MARCH 26, 2025

By Yaron Lipshitz, CEO of Prismm (previously Allseated) This time last year, the Meetings Industry PULSE Survey (Jan 2024) showed a surge in event tech investment with 46% of planners intending to increase their tech spending, despite a cost-conscious environment. Spatial Design: The future is now!

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2025 Tech Event Tech Food and Beverage 130

Prestige Events Magazine

MARCH 21, 2025

Both are former Davis Events Agency clients who loved the teams work so much they joined the agency. He was a member of the board at Innovate Dublin, serving as the organisation’s chairman for two years, and was lead lecturer in event management at the Fitzwilliam Institute for the last 17 years.

Tourism 257

Tourism Healthcare Tech Global Events 257

Prestige Events Magazine

JANUARY 20, 2025

at a content rich launch event attended by leading figures from the corporate, creative and events industries. The paper examines emergent trends impacting the business events landscape; shedding light on the importance of generational diversity, hyperconnectivity, and the future of human engagement in an increasingly digital world.

Tech 264

Tech Corporate Events Technology Events 264

Event Marketer

MARCH 20, 2022

The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. This surge in mind-boggling tech seems to have happened overnight. The million-dollar question is: What happens to face-to-face marketing if we’re spending all of this time in virtual environments? IDENTIFY YOUR ‘WHY’.

Tech 321

Tech Event Marketing Marketing 2026 321

Event Marketer

JANUARY 7, 2025

An Activation Feel for Abbott Laboratories Showcasing tech designed for health, from biowearables to diagnostics to nutrition, Abbotts athletic track booth design theme that circled the footprint above and below photographed well, leveraged bright lighting, offered sampling and an interactive game, and a variety of shapes and materials.

2025 334

2025 Trade Shows Wireless Event Marketing 334

Event Marketer

NOVEMBER 19, 2024

The editors of Event Marketer have unveiled the winners of the 2024 Experience Design Awards, an annual recognition of outstanding event design, innovative builds, interactive tech, and environmental creativity across a wide variety of consumer-targeted and business-to-business event formats.

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2024 Tech Event Marketing Event Design 246

Prestige Events Magazine

APRIL 9, 2025

Butlin’s Conferences & Events announces an enhanced events proposition with updated Corporate Day Business Packages. These packages are designed to provide exceptional value and efficiency for companies looking to host impactful and memorable events within tight time and budget restrictions.

Conference 147

Conference Marketing Corporate Events Contracts 147

Event Marketer

OCTOBER 14, 2024

We wanted to take customers outside of the show floor and didn’t want to make them listen to another marketing speech,” says Luiz Pustiglione, marketing director at Caterpillar. “We Are you using measurement tech in this exhibit? appeared first on Event Marketer. Did anything work differently than expected?

Trade Shows 290

Trade Shows Sustainability 2024 Tech 290

Smart Meetings

NOVEMBER 7, 2024

Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. Holograms as Speaker Catcher “The No.

Speakers 246

Speakers Technology Trade Shows Events 246

Event Marketer

JANUARY 9, 2025

First-time CES exhibitor Scout Motors made its announcements under the theme, The right balance of touch, tech and connection brings people together. Attendees could explore the chips, radars and other tech inside buildings before seeing some of them in action in the autonomous vehicles. If youre standing still, youre going backward.

2025 278

2025 Automotive Trade Shows Transportation 278

Event Marketer

DECEMBER 5, 2024

Hundreds of event and experiential professionals were on the ground taking in the sights and sounds of the French capital, while making brand activations happen. It’s important for us to still as marketers push that narrative and ensure equity and equality all across the board.” Listen here: Have an idea for an episode of Event Peeps?

2024 278

2024 2026 2028 Tech 278

Event Marketer

JULY 1, 2024

THIS YEAR’S LEADING EVENT PARTNER & CLIENT FAVORITES Event Marketers have a lot of choices when it comes to finding the best event partners. In this special section, we highlight a few of the names you should keep on your radar as you explore the market and fire up those RFPs.

2024 277

2024 Event Tech Tech Venues 277

Event Marketer

APRIL 4, 2025

Justin Breton, Head of Brand Marketing Innovation, Walmart Justin Breton is all about embracing the unknown and taking a chance on new technologies. In this episode, Breton, who was featured in Event Marketers inaugural class of The Watchlist , delves into Walmarts virtual innovations and its expansion into emerging platforms and experiences.

Retail 244

Retail Tech Marketing Event Marketing 244

Event Marketer

JANUARY 21, 2025

FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover ice festivals, true crime spas and Big Rings. Hosted on its home turf at M&T Bank Stadium, the all-ages event gave traditional fan fests an icy makeover. By the way, do yourself a favorcheck out Lumon Industries very own LinkedIn page.

2025 290

2025 Banking Tech 2024 290

Attendease

DECEMBER 3, 2024

Planning and executing a corporate events program is no simple task. From managing registration lists and building an event website, to scheduling sessions and marketing the event… the logistics never end. The truth is, implementing the right event software saves your team significant time and money in the long run.

Corporate Events 195

Corporate Events Event Management Tech Management 195

Event Marketer

OCTOBER 31, 2024

Known for its tech-driven golf driving range game at more than 100 venues around the world, along with yummy bar food offerings and party packages, the brand stepped outside its comfort zone to host a buzzy launch experience with a cast of sponsors at its El Segundo, CA, location on July 31—creating a nightclub to launch the golf club.

Food and Beverage 296

Food and Beverage Social Media Entertainment Tech 296

Event Marketer

DECEMBER 20, 2024

Greg Wamsley, Mosaic North America, and Alyson Walker, Wasserman The Event Peeps Podcast returns with part two of our look back on one of the years biggest events, the Paris 2024 Olympic and Paralympic Games. and Los Angeles 2028 (a showcase of tech and sustainability?). Listen here: Have an idea for an episode of Event Peeps?

2024 290

2024 2028 2026 Fashion 290

Event Marketer

MARCH 17, 2025

The 2025 HIMSS Global Conference & Exhibition brought more than 28,000 healthcare and tech leaders from around the world to the Venetian Convention & Expo Center in Las Vegas, March 3-6, to explore the latest in healthcare innovation and the future of digital health. Nostalgia definitely met whats next in tech here.

Healthcare 261

Healthcare Tech 2025 Transportation 261

Event Marketer

MAY 5, 2022

From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back.

Marketing 348

Marketing Food and Beverage Sponsorships Tech 348

Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Embrace corporate-wide event strategies.

Marketing 360

Marketing Sustainability Insurance 2023 360

Prestige Events Magazine

APRIL 10, 2025

The PS Events Group is urging fellow event organisers to prioritise Emotional Value as a critical factor in event evaluation and is encouraging clients to recognise its significance in shaping the long-term impact of events. We see events like films, or your favourite Netflix binge-watch.

Event Planning 162

Event Planning Automotive Sports Events 162

Prestige Events Magazine

FEBRUARY 17, 2025

This iconic event has long been a beacon for home enthusiasts, offering a comprehensive showcase of the latest trends in home design, renovation, and lifestyle. Pulling off an event of this scale takes careful planning, teamwork, and plenty of passion. But it doesnt come together just by chance as Giles Perry explains here.

2025 278

2025 Tech Venues Marketing 278

Event Marketer

OCTOBER 31, 2024

So to bridge the gap between consumers’ culinary aspirations and the final product, while giving its cake-baking mixes a boost, the century-old brand tapped into modern tech and whipped up an AI-powered Dream Bake Studio. They’re afraid they’ll fail.

Tech 312

Tech Event Marketing Marketing Events 312

Event Marketer

JANUARY 10, 2022

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. What we’ve seen is every market that we’ve gone in, there’s a different expectation,” says Ward.

2022 348

2022 Event Marketing Marketing Retail 348

Prestige Events Magazine

MARCH 25, 2025

The 5 steps to planning and delivering big events By Tony Clark, Production Director & Owner at Experience Creating exceptional experiences at large scale events requires a melding of strategy, creativity and precise execution. A recent report highlighted just how big the events industry is growing.

Event Planning 162

Event Planning 2025 2024 Tech 162

Event Marketer

JANUARY 9, 2025

Amelia Hay, VP-Startup Programming & Investments, AARP AARP has returned to CES to spotlight the explosive trends in AgeTech and showcase the latest innovations, including the startups and companies in its AgeTech Collaborative from AARP, an ecosystem of investors and other stakeholders working to bring groundbreaking AgeTech to market.

2025 290

2025 Trade Shows Technology Event Marketing 290

Event Marketer

JANUARY 31, 2022

It was an eventful end to 2021 for Bombay Sapphire, a brand that is embracing the emerging artist and creative community through its Stir Creativity platform. More From Bombay’s Event Portfolio: Cocktail Art: Bombay Sapphire Sensory Auction Inspires Creative Pairing. Five insights on leveraging art in marketing in 2022: 1.

Tech 340

Tech Retail Fashion Technology 340

Prestige Events Magazine

NOVEMBER 27, 2024

The Meetings Show , the UK’s leading event that brings together the world’s meetings and events community, is calling for innovators and industry experts to submit their game-changing ideas and insights for the 2025 show. Can you confidently talk about the future of event marketing?

2025 264

2025 Meetings Education Speakers 264

Event Marketer

JANUARY 16, 2025

At CES 2025, Accenture invited clients and guests to explore the AI-powered future, showcasing the power of new technologies, reinventionand trustthrough experiences that broke through even at the largest tech show of the year. A new soundproof meeting room hosted press events and presentations for larger groups.

2025 278

2025 Tech Technology Event Marketing 278

Prestige Events Magazine

NOVEMBER 13, 2024

Envoku, the newly launched delegate engagement platform from Live Group, is collaborating across a series of international and domestic events to expand industry knowledge, understanding, and thought leadership around AI driven audience insight. As part of the product’s launch programme, Managing Director Stephen D.

2025 262

2025 Event Tech Tech Technology 262

Event Marketer

MARCH 14, 2025

Its business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38 th annual event, March 7-15, may mark the end of an era for the tentpole. Early results showed that 3,500 people stopped by during the two-day event. billion renovation that wont be complete until late 2028.

2025 278

2025 Airlines Food and Beverage Sports 278

Event Marketer

SEPTEMBER 22, 2023

INBOUND, HubSpot’s annual Boston-based conference connecting business, marketing and sales professionals familiar with its marketing software, welcomed 11,000 global attendees Sept. There’s even a pre-event survey that helps the team accommodate last-minute requests, if at all possible.)

2023 298

2023 Tech Education Entertainment 298

Smart Meetings

APRIL 4, 2025

Meeting Professionals International (MPI) and the Society for Incentive Travel Excellence (SITE) teamed up for a lively, eight-hour livestream packed with fresh insights, emerging trends and meaningful discussions around the future of meetings and events. Year-Round Content Strategy: What happens at your event shouldnt stay there.

Meetings 244

Meetings 2025 2026 Travel 244

Event Marketer

MARCH 15, 2022

In actuality, it was a forward-thinking dinner, gallery and performance experience activated by Hygienic Dress League (HDL) during Vox Media’s inaugural Pivot MIA conference, an event based on its “Pivot” podcast that addressed the intersection of technology with nearly all aspects of life. And then there was the post-dinner after-party.

Tech 325

Tech Conference Technology Travel 325

Guidebook

DECEMBER 31, 2024

In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of Event Marketing report, 78.5% As highlighted in the 2024 State of Event Marketing report, 78.5% Lets look at the primary advantages: 1.

Tech 78

Tech 2030 Technology 2025 78

Event Marketer

MAY 2, 2024

Events are impactful. Events are revenue-generating. Events are memorable. Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Eliminate random acts of marketing,” Griffin said. It’s not a one-size-fits-all,” said Conk.

2024 317

2024 Marketing Trade Shows Sponsorships 317

Event Marketer

NOVEMBER 25, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover $0 Days, cosmic luggage and AI Journey Accelerators. Adding to the action was an LED truck that drove a popular circuit around Chicago to drive awareness of the partnership and intrigue in the event. Are you not entertained?

Sponsorships 298

Sponsorships Sports Trade Shows Tech 298