Attendease

NOVEMBER 19, 2019

Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at.

Food and Beverage 210

Food and Beverage Retail Social Media Technology 210

Eventinterface

SEPTEMBER 20, 2017

No good marketer shies away from live events. On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. ENGAGEMENT PRE-, DURING, AND POST-EVENT.

Insurance 207

Insurance B2C Social Media B2B 207

Eventmobi

OCTOBER 6, 2022

Pop-up events have been around for some time, especially in the retail sector and recently pop-ups have become increasingly popular among restaurants and art galleries. Pop-up events are very popular in the UK and interest is spreading to North America. What are pop-up events? By definition, most events are temporary.

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

Attendease

FEBRUARY 28, 2022

However, with unauthorized resellers driving up resale prices of the new console and online communities forming around predicting product “drops” at retailers, the hype had become so large that Sony still had room to grow their sales significantly. Don’t forget product-specific or event hashtags to help you go viral!

Social Media 195

Social Media Retail Automotive 2021 195

EventTechBrief

JANUARY 29, 2020

Pay-per-click (PPC) advertising is a key digital marketing tactic for many exhibition and event marketers. Why use PPC in the event marketing mix? Event organizers turn to PPC for several reasons. So, while there is still a place for earned and owned media, organizers are discovering they also have to “pay to play.

Advertising 185

Advertising Social Media Retail Marketing 185

Management Events

DECEMBER 14, 2021

Retailers from all business environments transformed to accommodate fluctuating customer expectations. The adoption of retail tech has also increased among brands to not only survive but thrive during these uncertain times. As the year comes to a close, what key retail trends are expected in 2022? . Customer personalization .

Retail 73

Retail 2022 Fashion Sustainability 73

PCMA Convene

DECEMBER 9, 2024

The recent death of a participant at an event due to a food allergy led a number of event organizers to comment about event planners taking attendees health concerns seriously. 5 at an event hosted by retailer and frequent Disney collaborator BoxLunch in Los Angeles. Casey Gale is managing editor of Convene.

Social Media 105

Social Media Retail Events Venues 105

Attendease

NOVEMBER 19, 2019

Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at.

Food and Beverage 150

Food and Beverage Retail Social Media Technology 150

Prestige Events Magazine

MARCH 26, 2024

Retail’s Best is marking its 10th anniversary with its signature “Forecourt & Convenience Partners” event, to be held at Radisson Blu Stansted Airport on May 16, 2024. Retail’s Best is notable for its role in facilitating business relationships that have led to growth and increased profitability for participants.

Retail 115

Retail Social Media 2024 Marketing 115

Event Farm

DECEMBER 27, 2016

we're happy to welcome them to Event Farm and to introduce both of them to you! Keep reading to learn more about what drove them to the Farm and what excites them about the future of the event marketing industry. RYAN SPEAKER 1) What drove you to Event Farm? 3) Everyone at Event Farm adopts a "farm" nickname.

Speakers 184

Speakers Retail Meetings Social Media 184

Eventmobi

SEPTEMBER 21, 2023

Of course, experiential marketing is not only about the event or the experience itself but also about providing rich opportunities for content creation and social sharing. And nowadays, events and experiences are more popular than ever! For example, location is important for these experiential marketing events!

Marketing 195

Marketing B2C Ecommerce Social Media 195

Eventinterface

SEPTEMBER 20, 2017

No good marketer shies away from live events. On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. ENGAGEMENT PRE-, DURING, AND POST-EVENT.

Insurance 154

Insurance B2C Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

No good marketer shies away from live events. On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. ENGAGEMENT PRE-, DURING, AND POST-EVENT.

Insurance 154

Insurance B2C Social Media B2B 154

GEVME

MARCH 15, 2019

When you’re in the events industry, you should know the main event management conferences for 2019 so you can visit them to improve your knowledge and share your own experiences of working long hours while trying to pull off amazing corporate events for your clients. The top 13 event management conferences to attend in 2019.

2019 179

2019 Event Management Conference Management 179

Social Tables

JULY 31, 2021

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Free event planning tools at your fingertips.

Advertising 174

Advertising Retail Social Media Marketing 174

Eventtia

FEBRUARY 16, 2024

It might involve immersive pop-up stores that offer a tactile exploration of a brand’s products, exclusive dinner events with VIP guests, innovative in-store experiences that personalize the consumer experience, and so much more. Discover how Eventtia helps world-leading brands digitize and scale their events Learn more 1.

Retail 62

Retail Social Media Marketing Management 62

Event Marketer

MARCH 20, 2023

In the absence of storefronts and capturing passersby, e-commerce brands rely heavily on social media influencers. But keeping a social media community engaged and loyal in this competitive space is driving online retailers like activewear brand POPFLEX to explore experiential marketing. Agency: In-house.)

Retail 96

Retail Social Media Apparel 2022 96

Marketo Events

MAY 31, 2019

According to a 2018 Mosaic and Event Marketer EventTrack study , 84% of brands use events and experiences to promote their products and services to consumers. Strengthen your brand-consumer relationship by practicing social listening and responding to comments—both positive and negative—in a timely manner.

Marketing 167

Marketing Social Media Retail Advertising 167

Event Marketer

FEBRUARY 14, 2022

Supporting a retail strategy that increases the availability of the iconic Godiva chocolate everywhere, the chocolatier, which is celebrating its 95 th anniversary, stood up larger-than-life installations of two of its iconic boxes in high-traffic locations in New York City. The next day, Feb.

Retail 133

Retail Social Media 2022 2021 133

PCMA Convene

JUNE 27, 2021

Hybrid events are two distinct events — a digital event and an in-person event — and they should be programmed that way, says Don Neal, founder and CEO of 360 Live Media. Your next event must be programmed like TV, produced like Broadway, and sold like Hollywood.” — Don Neal. Digital events are like TV.

Retail 116

Retail Social Media 2022 Entertainment 116

TicketBud

NOVEMBER 22, 2022

This holiday season, people are hungry for savings, and Black Friday, Cyber Monday, Christmas and New Years offer timely opportunities for event planners to offer exclusive savings and drive ticket sales to any upcoming events. Easily Create an Event PROMO Code with Ticketbud. In fact, the Department of Commerce reported a 1.3%

Retail 122

Retail Social Media Marketing Events 122

GEVME

APRIL 25, 2022

From homes, healthcare, retail to education – the list is endless. But, a decade ago, if someone said that events too would be powered by AI in the near future, very few would have believed it to be true. In the events world, AI is relatively new, yet common. The role of AI in events is evolving. Let’s see how.

Healthcare 156

Healthcare Retail Social Media Event Marketing 156

Canadian Special Events

SEPTEMBER 16, 2024

In celebration of Upper Canada Mall’s 50th birthday, an exciting Back-to-School Runway event took centre stage at the mall’s vibrant Centre Court, bringing together fashion, community, and nostalgia in a truly unique way. The event, designed by Rebecca Chan Events Inc. , you may check out their website and social media pages.

Fashion 98

Fashion Retail Social Media Event Design 98

QC Event School

DECEMBER 17, 2021

Now, one of the first things you might be wondering is how to get clients as an event planner. How Do You Market Yourself as an Event Planner? If you’re serious about pursuing this as a legitimate career, you’re likely researching how to grow as an event planner. 6 Ways to Get Clients as an Event Planner.

Social Media 105

Social Media Advertising 2020 2019 105

Event Marketer

AUGUST 14, 2024

Primal and Pinterest partnered up for a three-city Colorful Kitchen Pop-Up campaign rooted in the social media platform’s data on top food and kitchen trends. The duo strategically timed the event series to grilling season, kicking things off July 17-18 in New York, then hitting Chicago on July 23 and Los Angeles on July 28.

Retail 107

Retail Social Media Marketing Events 107

Event Marketer

SEPTEMBER 19, 2023

The annual selection, informed by consumer research, lifestyle trends and feedback from design experts, has evolved into a full-blown brand campaign with a retail media marketing partnership with The Home Depot, social media campaigns and experiential components, resulting in a dramatic increase in sales.

2024 104

2024 Retail Social Media Marketing 104

Event Marketer

DECEMBER 11, 2023

.” –Jennifer Koen, Head of Brand Partnerships, Pinterest For those who’ve ever wondered what it would be like to walk through a Pinterest board IRL, the Holiday Showhouse retail event hosted by Pinterest and retailer Anthropologie was just the ticket—and a sold-out one, at that. 6-10 in New York City.

Retail 119

Retail 2024 Social Media Event Marketing 119

Event Marketer

JULY 13, 2022

The team is also incorporating coupons and other incentives to drive consumers into retail to capture redemption data, as well as delivering unboxing experiences to influencers to help amplify the campaign on social media. View this post on Instagram. A post shared by Maddie | DMV foodie (@dmvfoodfinds). Agency: Melt.

Retail 133

Retail Social Media Entertainment Travel 133

Eventtia

JULY 6, 2023

In the fast-paced and highly competitive retail market, improving the customer experience became the main factor in achieving predictable revenue results. Delivering a fully-personalized and seamless retail customer experience is critical for ensuring long-term growth.

Retail 48

Retail Technology Social Media 2029 48

Event Marketer

OCTOBER 9, 2023

The Y2K vibes have been strong across a range of events and activations this year, and over the summer, Walmart jumped on the nostalgic trend with a cross-country tour that invited adults to take part in all of the in-store activities their parents banned when they were kids. Agencies: Momentum Worldwide (event agency); Golin (p.r.).

Retail 120

Retail Social Media Marketing Event Marketing 120

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

Event Marketing 62

Event Marketing Marketing Social Media Fashion 62

Eventtia

MAY 22, 2023

From product launches and demonstrations to workshops and themed experiences, the types of in-store retail events are as diverse as the brands and industries they represent. Let’s explore some of the most common and effective types of in-store retail events and how they enhance the customer journey. ?

Retail 48

Retail Food and Beverage Fashion Consulting 48

All Seated

JUNE 7, 2022

Meetings and events weren’t the only vertical hit hard by the pandemic. For years, the retail industry has faced challenges as traffic has shifted away from traditional malls. But just like hybrid events and meetings, the retail industry has found having an online presence and a physical store go hand-in-hand.

Retail 41

Retail Social Media Event Design Sustainability 41

Event Industry News

OCTOBER 9, 2020

Video production and live streaming partner First Sight Media transformed the event from its own virtual studio, First Sight MD, Richard Belcher, also serving as host. Although we missed being in the same room this year, we would definitely host another event online. WOBA 2020 winners are: Fleet and Commercial Retail Award.

2020 126

2020 Retail Social Media 2019 126

Eventtia

OCTOBER 9, 2023

Whether you’re on the brink of planning a first event or are a seasoned professional revising your event planning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive event planning checklist to help you manage every detail for a successful event, from start to finish.

Event Planning 88

Event Planning Retail Social Media Speakers 88

Smart Meetings

AUGUST 24, 2021

While this may apply to much in life, there may be one place it does not: event venues. Event spaces have been hard at work to make sure there’s always something new for groups to see and experience while they network and make connections. The Miami-based event space is a fresh addition to the city. The Social Hub Miami.

Venues 105

Venues Retail Social Media Hotels 105

PCMA Convene

DECEMBER 11, 2020

Organizers of digital events have to step up their virtual game to battle distractions that are keeping attendees away. Your next virtual event must overcome three major obstacles: Audiences are tiring of virtual events. These sponsors will expect a much higher ROI from virtual events in 2021, or they just won’t participate.

Social Media 119

Social Media 2021 Retail Speakers 119