Event Marketer

MARCH 28, 2022

But a powerful new subset of social influencers is calling for a paradigm shift. Welcome to the world of “granfluencers,” a collection of senior social media stars that have absolutely no time for your ageist attitude. More Social Media Insights: Three Platforms Worth Exploring in the Booming Social Audio Space.

Social Media 359

Social Media Fashion Retail Banking 359

Picatic by Eventbrite

SEPTEMBER 8, 2022

At Eventbrite, we’re always thinking of ways we can empower you in your marketing journey – whether you’re an experienced promoter or planning your first-ever event. There’s no one-size-fits-all approach to event marketing.

Social Media 369

Social Media Marketing Event Marketing Events 369

Event Marketer

FEBRUARY 23, 2025

It wasnt too long ago that social media influencers werent even considered media at trade shows and had a hard time getting press passes. Social media influencers and content creators are at the forefront of sharing the latest trends, tools, and innovations, says Lauren Csire, NHS marketing director.

Trade Shows 206

Trade Shows Social Media Retail Marketing 206

Prestige Events Magazine

DECEMBER 10, 2024

This exclusive celebration aims to showcase exceptional mentors, mentees, corporate, agency and suppliers that have had a profound impact on the growth and development of talent within the events and hospitality sector. These awards are open to all genders, and all organisations across the sector, including inhouse corporate event teams.

Sponsorships 263

Sponsorships 2025 Social Media Hospitality 263

Conferences that Work

FEBRUARY 17, 2025

Major social media networks have become saturated with advertisements, data mining, and algorithmic controls that hinder authentic engagement. We need alternative platforms for communities and events. The threats to online communities Professional, cultural, and social online communities are at risk.

Social Media 156

Social Media Advertising Conference Events 156

Prestige Events Magazine

NOVEMBER 25, 2024

The Wesley hotel has also set up with EVENTsmart,Greengage’s carbon calculator, which lets venues track the carbon footprint of all meetings and events happening on their premises. For more information about The Wesley and to book a room visit, www.thewesley.co.uk/ and for regular updates follow The Wesley on social media.

Hotels 264

Hotels Food and Beverage Sustainability Social Media 264

Event Marketer

NOVEMBER 25, 2024

For the 25 th anniversary of “SVU” this year, NBC flipped the script and leaned into events to give back to the fandom and provide new avenues for connecting with the legacy IP. Stay Current on Pop Culture The “SVU” events attracted a demographic that skewed younger, and that made it important for NBC to understand current pop culture trends.

Apparel 263

Apparel Social Media Sports Events 263

Event Marketer

FEBRUARY 18, 2025

12 death of Duolingos wise(ass) owl mascot, Duo, and the flood of mourning fans and brands who have reacted to his untimely demise on social media. (If When content from the event was shared online, the organization knew it would remain, as no community guidelines were violated. Were talking, of course, about the Feb.

Social Media 220

Social Media Marketing Technology Event Marketing 220

Prestige Events Magazine

OCTOBER 29, 2024

Envoku a groundbreaking new product pioneered by Live Group is designed to refocus the events industry on audience engagement and inclusion. Our aim is to inspire other event organisers and communication professionals to prioritise diverse audience needs and help businesses build genuine connections,” continues Toby.

2025 264

2025 Social Media Sustainability Management 264

Event Marketer

OCTOBER 31, 2024

It’s those little touches, as simple as a branded newspaper at the event, that is well-thought-out,” says Connor Smith, director of entertainment marketing and social media at Topgolf, about the special edition Topgolf Times newspaper displayed in newsstands. “We I think we struck a good balance.” Agency: Black Flamingo Agency.

Food and Beverage 294

Food and Beverage Social Media Entertainment Tech 294

Event Marketer

OCTOBER 24, 2024

“Let’s give her a moment of delight, instead of popping up in her social feed and trying to disrupt her in some way.” Still, Walmart leveraged its local stores’ social media pages, as well as the national Walmart handle, to spread the word about the tour stops, and the brand partnered with influencers and talent to share about the event.

Fashion 292

Fashion Apparel Social Media Marketing 292

Eventmobi

JANUARY 7, 2025

Cat Davidson is the Director of Customer Experience at EventMobi, bringing over a decade of hands-on expertise in event technology and planner success. In their current role, Cat leads initiatives that help event professionals maximize their technology investments while delivering exceptional attendee experiences.

Social Media 195

Social Media 2014 Entertainment Marketing 195

Planning Pod

JANUARY 27, 2025

Think of nurturing your event leads as cultivating a thriving garden. Read on for the dirt (or rather, nutrient-rich soil) on how to effectively nurture your leads and increase conversion rates for your event business. Our customizable and intuitive platform helps thousands of event businesses set and achieve their goals.

Social Media 131

Social Media Advertising Management Events 131

Attendease

OCTOBER 1, 2024

Nothing beats the feeling of hosting an event that went off without a hitch—especially since planning, coordinating, and managing a successful event takes a lot of hard work, education, and resources. Demonstrate the Value of the Event After the event, who are you reporting to: your boss, clients, investors, or other stakeholders?

Social Media 369

Social Media Financial Trade Shows Events 369

Attendease

SEPTEMBER 22, 2023

Measuring event KPIs and, ultimately, the success of an event shouldn’t be an afterthought. Knowing how well events have performed is crucial to delivering a mind-blowing attendee experience. Of course, event KPIs can vary from basic attendance numbers and financials to more far-reaching topics like post-event visibility.

Social Media 396

Social Media Financial Sponsorships Events 396

Attendease

NOVEMBER 1, 2024

Whether you’re hosting an in-person, virtual, or hybrid event, your nonprofit’s fundraising events rely on audience engagement to succeed. Your engagement approach likely focuses on participants—after all, you’ll only hit your fundraising goal if they register for the event and have a good time! Social media.

Social Media 195

Social Media Events Entertainment Marketing 195

Event Marketer

OCTOBER 31, 2024

The brand will activate with the university’s Purdue Brand Studio agency at Circle Centre Mall, Saturday and Sunday (a 10-minute walk from Lucas Oil Stadium), offering a makerspace with a friendship bracelet-making station featuring hidden messages, a social media photo background activation, sampling, and tote bag printing.

Marketing 310

Marketing Social Media Travel Transportation 310

Velvet Chainsaw

APRIL 12, 2022

The events community can learn a lot from the B2C social landscape as we navigate the ins and outs of best practices and trends for moving fence-sitters to paying registrants. Top Five Trends in Social Influencing. We’ve culled those trends to identify five that are applicable to the B2B events industry. Data rules.

B2C 370

B2C Social Media B2B Advertising 370

Event Marketer

FEBRUARY 15, 2024

According to the National Restaurant Association’s 2024 “ What’s Hot Culinary Forecast ,” social media is influencing how consumers cook, eat and interact with restaurants. Event menus could become key talking points in marketing campaigns as well.

2024 304

2024 Food and Beverage Social Media Entertainment 304

Attendease

SEPTEMBER 6, 2023

The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. Event organizers knew they had to adapt quickly or businesses would crumble. In 2022, statistics show that virtual events still held a firm place in the industry.

Event Marketing 396

Event Marketing Marketing Social Media Advertising 396

Event Marketer

DECEMBER 5, 2024

Cheetos, Thrillist, The Escape Game and influencers shared content on their social media channels to promote the experience and drum up excitement for not only the Brooklyn event, but also a complementary digital escape room.

Social Media 276

Social Media Marketing Event Marketing Events 276

Attendease

AUGUST 6, 2024

Successful fundraising events are the lifeblood of many non-profit organizations and charities. Whether you’re a seasoned event planner or tackling your first fundraiser, this blog post will guide you through 10 easy-to-follow steps to ensure your next fundraising event is a resounding success. But fear not!

Social Media 370

Social Media Sponsorships Retail Venues 370

Attendease

DECEMBER 3, 2024

Planning and executing a corporate events program is no simple task. From managing registration lists and building an event website, to scheduling sessions and marketing the event… the logistics never end. The truth is, implementing the right event software saves your team significant time and money in the long run.

Corporate Events 195

Corporate Events Event Management Tech Management 195

Attendease

MARCH 5, 2024

That’s why your healthcare website can be an effective tool for raising awareness of your organization’s offerings, including your event opportunities. Healthcare audiences are already used to receiving healthcare information online, making your website a natural place to spread awareness of upcoming events. Ticket information.

Healthcare 393

Healthcare Social Media Sponsorships Hospitality 393

Picatic by Eventbrite

DECEMBER 22, 2020

After months of lobbying from the National Independent Venue Association (NIVA) and a grassroots social media campaign, pandemic relief is coming for eligible independent venues and event creators.

Venues 370

Venues Social Media Events 370

Event Marketer

JANUARY 30, 2025

7, the events and entertainment industry has come together to offer support, resources and aid to neighbors, friends, families and colleagues. 8 in Beverly Hills, CA, and AARP Foundation will donate proceeds raised from the awards event to local organizations to aid with the wildfire recovery efforts. social campaign.

Sustainability 207

Sustainability Social Media Events Financial 207

Attendease

DECEMBER 27, 2023

In 2023, the event industry underwent changes that revolved around sustainability, diversity, and inclusion. These developments impacted event professionals, creating a period of adaptation and transformation within an industry valued at $1 trillion worldwide. Because of the pandemic, events had to become more virtual.

2024 370

2024 Event Planning Social Media 2023 370

Event Marketer

DECEMBER 23, 2024

ALTEC LANSING The industry is progressively making concerted efforts to support neurodiverse attendees through event touchpoints like tranquility lounges and sensory kits. While these elements have often been relegated to b-to-b events, audio electronics brand Altec Lansing is taking the strategy to the field. 28 in Tucson.

Sponsorships 304

Sponsorships Sports Food and Beverage Social Media 304

Event Marketer

FEBRUARY 6, 2025

This year, the experience will continue to travel to pop culture events to deliver a fusion of classics: the quintessential American diner and time-honored Tanqueray cocktails. We caught up with Mahadevia for more insight on the new strategy, and where events fit in. And we did see a lot of sharing.

Travel 261

Travel Social Media 2025 Fashion 261

Attendease

MAY 25, 2022

Event websites are an extremely powerful marketing tool for promoting your upcoming events. They provide potential attendees with detailed information about the event while educating and entertaining them along the way. More importantly, event websites are a great way to boost your event registration !

Social Media 370

Social Media Events Speakers Venues 370

Event Marketer

JUNE 15, 2021

To capitalize on their fans’ passion, several companies—particularly in the beer category—have taken the typical brand ambassador role to the next level by recruiting for newly-invented positions with social media-driven responsibilities and cheeky titles. national parks and produce content for the beer’s social media channels.

Social Media 358

Social Media Healthcare Education Marketing 358

Event Marketer

FEBRUARY 24, 2025

Agency: Golin) Photos: Courtesy of Straight Talk Wireless SPONSORS SPICE UP THE 2025 SOUTH BEACH WINE & FOOD FESTIVAL Every February, the culinary worlds leading figures convene in Florida for the annual Food Network South Beach Wine & Food Festival Presented by Capital One (SOBEWFF), which this year encompassed more than 100 events.

Banking 264

Banking Food and Beverage Wireless 2025 264

Attendease

OCTOBER 20, 2023

There are a lot of ways to measure event success. By the end, you’ll have clarity on how your event website fares, where you can boost its impact, and how to measure event success as a result. Publishing an event website is a major stepping stone in putting on a great event.

Social Media 307

Social Media Events Marketing Event Marketing 307

Attendease

NOVEMBER 18, 2021

How much you decide to charge for tickets can make or break your event. In this guide we will cover proven strategies to help you determine your ticket pricing strategy, and ensure the financial success of your event. Determine your event’s value. what they want to get out of the event, and what value the event will bring them.

2022 366

2022 Social Media Advertising Financial 366

Smart Meetings

DECEMBER 26, 2024

For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! An empowering takeaway from MarComm Strategist Sherron Washington is that when it comes to social media, sometimes less is more.

Trade Shows 245

Trade Shows 2024 Education 2025 245

Eventmobi

JUNE 4, 2024

When planning a conference or other large event for your association, determining how to engage attendees from start to finish is essential for success. At the same time, you want to make sure your event comes across as professional and represents what your organization stands for.

Social Media 301

Social Media Advertising Events 2023 301

Smart Meetings

JANUARY 4, 2024

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Here are some best practices for driving audience attendance in digital events.

Marketing 264

Marketing Social Media Advertising B2B 264