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Disco balls, a dj, fog and lasers… This wasnt going to be a regular tradeshow. This year, the event added about 1,000 attendees and 27 percent retailers and consumer brands and will hold local iterations in Barcelona, Chicago and Abu Dhabi. Mattel, Canada Goose and P&G. Heres our list of expo firsts.
Event networking experiences often revolve around the bar. It wasnt until Laura Nelson was invited to speak at a womens entrepreneurial conference on a wellness panel, that she realized she wasnt alone in her perception of alcohols role in events. So, we sat down with Nelson to dig into the why, and the how, for event planners.
Planning a multi-day tradeshow can feel like a balancing act—there’s a lot to manage, from educational sessions to networking and logistics. Here are a few strategies that work wonders for a successful event. Here are a few strategies that work wonders for a successful event.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Both of those are true—sometimes—but as companies of all sizes adopt the 2050 net zero climate goals to cut greenhouse gas emissions, they’re starting to take real steps across their events and exhibits. Cue in several wide-reaching initiatives and credible action on the show floor. 30 to Feb.
Tradeshows have been a crucial aspect of the business world for centuries. However, the negative impact of waste generated at events on the environment has been an ongoing concern and challenge in the industry. On average, events produce 2.5 pounds of landfill waste per person, per day.
Event marketers are more conscious than ever about excessive waste, and that has led to all-new thinking, and engagement strategies, around a quintessential event and tradeshow activity: the giveaway. With each question, winners earned a raffle ticket to enter to win a JBL Bluetooth speaker, neck massager or wine tote.
The Business of Events , the leading Think Tank and Advocacy Network for the business events sector, has announced a stellar line up of politicians, policymakers and leading industry figures for its signature Global Policy Forum, which this year is sponsored by RX Global. The programme can be viewed here.
IBTM has revealed human connection specialist and award-winning author, Simone Heng , will be a keynote speaker at its flagship IBTM World event. Simone is part of an electrifying line-up of speakers at the leading global tradeshow who will amplify the unparalleled power of events to offer personal experiences.
Do you know how to plan a tradeshow? Use our guide to tradeshow planning and achieve memorable exhibitions that are organised in a highly successful way. About tradeshows & exhibitions. Tradeshows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.
The event is three days long and focuses primarily on educational topics that equip attendees with the skills to be leaders in the not-for-profit sector. The conference is a mix of speaker sessions, networking, exhibitor booths, and evening social events. The Challenge. ” — Rachel Lyon. ” — Rachel Lyon.
UKEVENTS hosted a special exhibition in Parliament to highlight the vital contribution of the UK events industry to the national economy, 3-6 February. With over 700,000 people employed in the sector, the UK events industry plays a crucial role in economic growth. Expansion of the VisitBritain Business Events Growth Programme.
Sir Chris Bryant MP, the Minister of State for Media, Tourism and Creative Industries, will open next week’s Global Policy Forum on behalf of The Business of Events.
Maybe it was that one conference you attended, where a speaker spoke to a part of you that you never even knew existed. As event professionals, we know we are gifted in serving others and making incredible, unforgettable moments a reality. I transitioned from restaurants to hotel management, focusing on meetings and events.
The shift from in-person road shows and tradeshows to online programming has presented several challenges for event management professionals: Finding the right technology to support digital event management. Keeping attendees, speakers and sponsors engaged. Not all brand representatives are strong speakers.
Along our journey through the tradeshow floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every tradeshow. Palo Alto Networks hosted live trivia at 3 p.m.
Think back: what do you remember about the eventspeakers from your most recent event? Getting the right speakers for your event can make or break the success of your conference, tradeshow, or seminar. But finding the perfect speakers can sometimes feel like searching for a needle in a haystack!
Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of tradeshows will remain virtual. Understanding that data is a key component in reinventing the business model that’s right for your event.”.
They assume that meetings will consist of sessions with speakers on a stage. A “creative” event design is one with a novel venue and/or decor and lighting and/or food and beverage. Consequently, planners restrict the entire focus of creative event design to novel visual and sensory elements. I have little competition.
A recent case involving a detained comic creator at the US-Canadian border has sent ripples through the events industry, raising serious questions about the risks event planners face when bringing international talent to conferences, tradeshows, and corporate gatherings in the US.
The brand activated a multisensory pop-up that served as a launch event for its Live Teas, a collection of brews designed to inspire mindfulness and self-care. There, the brand played host to various events and workshops, including breathwork sessions, fireside chats, acoustic sets, tea meditation, sunset yoga and beyond.
Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these event tech predictions surprises you?
As one of the shows oldest exhibitors, the brand has attended every CES since the first event in 1967. In addition to Mackie, a New Orleans native, who is passionate about the environmental impacts of climate change, other guest speakers included J.B.
Why people continue to speak for free at meeting industry conferences : Another issue of an occasional series— Dear Adrian — in which I answer questions about event design, elementary particle physics , solar hot water systems, and anything else I might conceivably know something about. My post Why don’t meeting conferences pay speakers?
edition of Money 20/20, a fintech conference and tradeshow that took place in Las Vegas, Oct. 27-30, and turned a business event for the notoriously buttoned-down industry into a celebration of insight and connection. The post Field Report: How Money 20/20 is Banking on Disruption appeared first on Event Marketer.
The Best of the Best: Engaging Your Audience: Virtual EventSpeakers – The Ultimate Hacks For Success. Anatomy Of Virtual Events: Virtual Breakout Rooms: Different Types & How They Work. ? Worried you might be missing something while planning your virtual event? Plus some Father’s Day content too!).
An increasing number of organizations are planning for in-person events and tradeshows in a living-with-COVID environment. You need a place, which in this case is an exhibit or an event. One way to solidify a deeper connection is by staffing your booth or event with the right people, Velji added.
Events are strategic, challenging, memorable, engaging, bold, exhilarating, and, most importantly, impactful. Indeed, events are everything , and at the 22 nd annual Experiential Marketing Summit, April 24-26, at the MGM Grand Las Vegas, we’ll explore why. Kerry Lamont, manager-shows and events at Bombardier told EM.
Virtual events are great avenues for making connections, strengthening the brand, increasing company revenue or generating leads when it’s not always feasible to bring people together in the same space. Virtual Events Best Practices FAQs. What is a virtual event? What are the benefits of virtual events?
Why event professionals should look beyond just automation and efficiency, and use AI to unlock the creativity of your audience and make better human connections On a stage in Rome last year, I listened to event producer Colja Dams assert that currently, the industry is seeing too many “AI hammers” desperately hunting for nails.
With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .
Editor’s Note : As part of Back Light, a series of articles sharing illuminating insider observations, we asked Geoffrey Wellen, chief customer care officer of 6Connex f or lessons learned from two years of virtual and hybrid events. One of the big benefits of hosting a hybrid or virtual tradeshow is that it’s easy to increase accessibility.
Establishing an event budget is a crucial step during the planning phase, right after setting your goals and objectives. A budget is a detailed forecast of what will be happening financially at your event. It helps control your expenses and revenues, and measures the success of your meeting or event performance.
Event planning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. Feeling unsure about common hybrid and virtual event terms? Event planning terms: A. The agenda is your event itinerary. Accessibility.
No matter what type of organization you work at, if you host events to further your goals, you probably know about corporate sponsorships. This type of help from businesses can provide crucial support in the following forms: Financial: The most widely-known type of sponsorship is a company donating money to fund an event.
Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry tradeshow arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.
How to kick up the empathy and excitement-quotient at events Smart Meetings Extraordinary Texas Event at Omni Barton Creek Resort & Spa in Austin brought leadership strategies, technology innovations, experiential gifting and fun F&B ideas from the award-winning magazine to life for three days and we are sharing the aha moments with you.
If we look at tradeshows (trade fairs or exhibitions, if you prefer) over the past decades, the reality is that not much has changed. Take a look at the following picture of a trade fair back in 1979: National Tire Dealers and Retreaders Association Conference & TradeShow 1979.
Smart Meetings walked the tradeshow floor asking people how they help put attendee humanity at the center of event agendas and found that caring for guests is something everyone is focusing on in 2023. Post-Covid, you can’t have people in meetings, meetings, meetings, throw them into the bar and then end the event.
1 conference for creators of the brand experience immersed a global audience of b-to-b and b-to-c marketers, tradeshow organizers, agency executives, meeting planners, event strategists and tech specialists in hands-on workshops, creative group work, panel sessions, booth exhibits and a festival-themed Ex Awards ceremony.
At the annual event, West Coast association professionals gather for an expansive tradeshow, business solution appointments, education programs and networking to close out the year with a festive twist. “Our Day two kicked off with a keynote speech from author and public speaker Lisa Braithwaite, M.A., 12 to Wednesday, Dec.
The free portal to monthly conversations, speakers, networking and some fun surprises is powered by Swapcard. We want to extend the content, conversation and the connections that happen at a physical show through the digital experience,” said Bauer. “We The change in mood in the U.S., It will be a moment of coming together,” she said.
Your real conference competition is not that event held six months after yours. We also strive to offer something for everyone at our event. We aggregate speaker proposals. You’ve succumbed to mediocrity because your event is perfect as far as logistics are concerned. Nor is your competitor time, money and resources.
Virtual events offer convenience, cost savings, flexibility, and far fewer overheads and logistics to manage. They are a great option for various types of events, from conferences and tradeshows to networking sessions and webinars. The global virtual events sector was valued at roughly $78.53
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