Picatic by Eventbrite

APRIL 25, 2019

If you host a trade show, you’d probably be horrified to learn that attendees find your check-in process so cumbersome that they created their own. The post How One Trade Show Fixed an Outdated Registration Process appeared first on Eventbrite US Blog.

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EventMB

NOVEMBER 11, 2021

This year’s IMEX America represents the exhibition’s first return to an onsite event in two years. And that same span of time witnessed unprecedented innovation in event tech. How did exhibitors use this opportunity to provide a hands-on experience of their tech?

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EventMB

JUNE 13, 2017

An accurate trade show traffic count can be the difference between a sponsor or vendor agreeing to spend their marketing dollars with you or another event. If you want more sponsors and vendors, get ready to use tech to get the most accurate traffic counts.

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EventMB

FEBRUARY 9, 2023

Skift Take: Despite evidence that attendees today have different priorities, business events have largely returned to the same formats as before the Covid pandemic. As organizers look to adapt to a new reality, industry leaders share their thoughts on the trade shows of the future.

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Attendease

JULY 9, 2024

Trade shows are a golden opportunity for companies to shine. With 84% of attendees holding buying power (according to Exhibitor Online), these events help exhibitors generate leads, drive sales, and put their solutions directly in front of their target audience. For hosts, a knockout trade show is an A+ marketing move.

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Attendease

JULY 9, 2024

Trade shows are a golden opportunity for companies to shine. With 84% of attendees holding buying power (according to Exhibitor Online), these events help exhibitors generate leads, drive sales, and put their solutions directly in front of their target audience. For hosts, a knockout trade show is an A+ marketing move.

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Trade Shows Sponsorships Social Media Entertainment 195

Velvet Chainsaw

APRIL 24, 2019

Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these event tech predictions surprises you?

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Event Marketer

DECEMBER 14, 2023

Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping into the power of music and AI image animation in its booth at AWS re:Invent, Nov. I’m a believer in always bringing something unexpected, a little bit of joy,” says Victor Torregroza, events and experiences manager at Intel.

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Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. More on Event Technology: Extreme Personalization: 10 Ideas to Customize Engagement for Attendees. LIVE VIRTUAL GUIDES.

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Event Marketer

JANUARY 7, 2025

An Activation Feel for Abbott Laboratories Showcasing tech designed for health, from biowearables to diagnostics to nutrition, Abbotts athletic track booth design theme that circled the footprint above and below photographed well, leveraged bright lighting, offered sampling and an interactive game, and a variety of shapes and materials.

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Event Marketer

OCTOBER 14, 2024

Attendees started their journey at the information desks or went straight for areas of interest to explore massive trucks, dozers and shovels, among other equipment and tech, test them through VR experiences, and even operate some of these pieces remotely. Are you using measurement tech in this exhibit?

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EventMB

MAY 22, 2022

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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Event Marketer

OCTOBER 20, 2024

The world’s largest mining event, MINExpo International 2024 , more than doubled attendance since its last rendition in 2021, bringing about 45,000 attendees, including 2,000 exhibitors from 148 countries to the Las Vegas Convention Center, Sept. Spot the robot was on hand, too, for a touch of smile-inducing tech. Have a story idea?

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Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every trade show. Enter: Café Cisco.

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Smart Meetings

AUGUST 14, 2024

Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could event tech end up being a meeting professional’s best friend after all? Beyond QR Codes Event production company Animatic Media announced a new product this week called Intelligent Content , designed to bring conference content to life.

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EventMB

NOVEMBER 22, 2024

Skift Take: Independent planners are looking beyond their industry associations for the resources and connections they need to build their small businesses. Barbara Scofidio Read the Complete Story On Skift Meetings

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Event Marketer

APRIL 29, 2021

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. But in terms of logistics, budgets, technology and safety, events post-COVID will differ in key ways from those held before the pandemic.

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Attendease

AUGUST 26, 2024

Corporate event planning is notoriously labor-intensive, with planners often reinventing the wheel for each new event. Yet, putting on a seamless, branded event experience is essential for driving sales, cultivating relationships, and elevating your company’s profile. What is Corporate Event Planning? The good news?

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StraussCA

NOVEMBER 14, 2024

Planning a multi-day trade show can feel like a balancing act—there’s a lot to manage, from educational sessions to networking and logistics. Here are a few strategies that work wonders for a successful event. Here are a few strategies that work wonders for a successful event. Keep it interactive and focused on quality.

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Event Marketer

JANUARY 16, 2025

While the show floor at NRF 2025 was abuzz with talk of AI agents and retail media networks earlier this week, EM arrived at New York Citys Javits Center to explore how some of the worlds biggest retail brands approached exhibit design and engagement at the National Retail Federations “Big Show.

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Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Understanding that data is a key component in reinventing the business model that’s right for your event.”.

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Event Age by Swapcard

MAY 4, 2021

We’ve put together a list that is full of practical tips and ideas to help you run a successful virtual trade show, regardless of your experience.

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Event Marketer

FEBRUARY 8, 2024

But the autonomous driving and driver-assistance tech brand, which branched off from Intel last year, has steadily evolved its booth experience at the massive trade show to stimulate excitement and intrigue. Buzz minivan, equipped with Mobileye self-driving tech, which is arriving at dealers in 2024. market in 2024). “The

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Event Marketer

DECEMBER 12, 2023

Sabrina Gonzales, Director of Events, Shutterstock A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. At Shutterstock, she oversees the execution of all the brand’s events in the U.S.

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EventMB

MAY 26, 2022

London and New York-based event tech company Glisser raised $4.9 Australian events management software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. The platform came online for PCMA’s Convening Leaders that took place in January.

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Event Age by Swapcard

MAY 17, 2023

The trade show and exhibition industry breathed a collective sigh of relief when global trade show revenues forecasts for 2023 were announced - 87% of pre-pandemic earnings. How’s that for a comeback? ?) That being said, the storm is far from over.

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Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. The team offers a guide on environmentally conscious travel to its show, as well.

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Attendease

OCTOBER 19, 2021

We recently spoke to Lindsay Martin-Bilbrey, CEO at Nifty Method , about the concept of all-in-one event management software, why this concept is flawed, and what approach can tech providers and event planners take. It is not uncommon for things to go completely wrong on the day of the event. What do you need?

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Event Marketer

MAY 20, 2024

It wasn’t until Keri Ibbitson took what she thought was a step back early in her career did she discover everything that marketing is in the corporate world, and the impact of trade shows and events on a brand’s overall success. Companies show up playing to win with many impressive exhibit experiences.

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Event Marketer

FEBRUARY 7, 2022

When you’re a sleep wellness brand vying for attention at a global technology trade show, sometimes you’ve got to make your own dreams come true. For Sleep Number, leveraging the HoloLens at this year’s show wasn’t about using tech for the sake of it. Integrate technology that paints the broader picture.

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Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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Event Marketer

OCTOBER 18, 2024

The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. The icy-cold vibe of the exhibit did right by the cool tech, and pouring the samples into the ice sculpture to chill made for an engaging and delicious experience.

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Smart Meetings

JANUARY 10, 2022

It’s the Next Big Thing in tech. All the media coverage has meeting and events pros wondering what the metaverse means for their world. Will physical events move to the metaverse? I’m the founder of a company that specializes in online video events, and I’m still viewing the metaverse with a lot of skepticism.

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Event Marketer

JUNE 16, 2024

The newest audiovisual solutions dazzled at InfoComm 2024, the trade show for the pro a/v industry that brought almost 37,000 attendees to the Las Vegas Convention Center, June 12-14. All tech was integrated into the structure, so other than furniture, it was all content, everywhere. Next on EM’s bucket list?

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Event Marketer

MAY 16, 2022

We tend to think of event sustainability in terms of large, sweeping efforts that require big budgets and run the risk of disrupting the attendee experience. And the growing number of attendees who not only accept, but embrace, thoughtful, eco-driven event modifications are making the process that much smoother. Reduce Water Waste.

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Event Marketer

MAY 16, 2024

For MODEX 2024, the premier supply chain trade show that took place in Atlanta in March, Dematic, a company that designs, builds and supports intelligent automated solutions, looked to find a showstopping way to present the company’s innovative solutions that help supply chain companies solve their business challenges.

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Smart Meetings

OCTOBER 14, 2021

How will all these new developments shape the events industry? This is the tantalizing topic Brian Ludwig, senior vice president of sales for Cvent , tackles in Smart Meetings’ most recent webinar, “One Step Ahead, Predicting the Future of Event Technology.”. “It’s Tech advances to help attendees get to the event.

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