Event Marketer

APRIL 18, 2024

More on Festival Sponsorship: How American Weed Co.’s ABSOLUT’S HYBRID ADVENTURE Absolut’s trippy, hybrid Absolut.Land activation popped up at Coachella again this year, where attendees were invited to “break the ice” with a cooling photo moment and beverages from Absolut’s main bar, and the Ocean Spray Bar.

2024 312

2024 Marketing Food and Beverage Sponsorships 312

Event Marketer

MAY 9, 2022

The brand invited influencers and celebrity partners to the desert to capture content from the space, with a focus on creators in the beauty and fashion, lifestyle, and reality TV sectors. As part of the brand’s efforts to fight food insecurity, the space featured a “What Do You Give A Crop About?” Agency: Duncan Channon.

2022 357

2022 Food and Beverage Apparel Fashion 357

Planning Pod

APRIL 12, 2020

Advertising – print and online Donations Exhibitors – booths, tables Registrations and ticketing Sponsorships. Sales (registrations, exhibitors, sponsors, donors) Marketing (web site, social media, email, blogging) Catering / food-and-beverage preparation Talent booking and coordination (keynote speakers, entertainment, etc.)

Food and Beverage 207

Food and Beverage Social Media Insurance Entertainment 207

Attendease

DECEMBER 13, 2023

Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Don’t underestimate good old-fashioned word-of-mouth! Provide healthy food options to maintain energy levels throughout long conference days. What are your measurable goals? Clear objectives are crucial.

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) If you get the right types of sponsorship deals , you might even be able to squeeze a few more events into your 2023 marketing plan — and we’d call that a win.

2023 121

2023 Food and Beverage Fashion Social Media 121

Planning Pod

MAY 3, 2017

NOTE: Even though this article is written for getting executives to sign off on your event idea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. This includes not sharing things like potential venues, speakers/performers, food-and-beverage option, etc.

Event Ideas 143

Event Ideas Food and Beverage Events Marketing 143

InitLive

JANUARY 25, 2021

Increase food and beverage sales by 35%. Influencer sponsorships and giveaways - This marketing tactic can cause a lot of eye-rolling, but if you select influencers who have your target audience as followers, one post can bring in a lot of ticket sales. Email marketing - It might be old fashioned, but it works.

2021 88

2021 Social Media Entertainment Food and Beverage 88

InitLive

FEBRUARY 2, 2021

They’ve even started becoming something of a fashion statement! After all, who doesn’t love free food? Write sponsorship letters asking some business contacts if they’d be willing to donate a prize (or provide you with a discount) for the cause. Offering coffee provides the energy your volunteers might need! Face Masks.

Social Media 70

Social Media Food and Beverage Fashion Banking 70

EventMB

MAY 22, 2022

Food is a crowd pleaser, particularly for long exhibitions and trade shows. You needn’t sell cookware or food to use a booth like this. Two things that always draw a crowd: food and activity. It also shows off an ideal “farm-fresh food.” Decorate with function and fashion using things you already own.

Trade Shows 172

Trade Shows 2022 2017 2018 172

Planning Pod

MAY 3, 2017

NOTE: Even though this article is written for getting executives or top management to sign off on your event idea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general. Business executives are an odd bunch.

Event Ideas 60

Event Ideas Food and Beverage Events Marketing 60

Canadian Special Events

SEPTEMBER 1, 2016

Sponsorships ranged from $15,000 to $100,000 (some start at $2,500 for events with a younger demographic). Whether it is a live performance, art installation, sponsor activation, or a variety of food and beverage samplings, guests are excited about what they will discover. Sponsorship Activations.

Food and Beverage 64

Food and Beverage Social Media Entertainment Hospitality 64

Planning Pod

AUGUST 24, 2019

Sponsorship and exhibitor options. Food and beverage offerings. More and more, food-and-beverage selections and catering have become a big draw for many events (even those that don’t have an obvious foodie angle). Recommended frequency to email in this fashion is at least 1x per month.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Planning Pod

AUGUST 24, 2019

Food and beverage offerings. More and more, food-and-beverage selections and catering have become a big draw for many events (even those that don’t have an obvious foodie angle). Recommended frequency to email in this fashion is at least 1x per month. Speaker and entertainment selections. Sponsor Marketing.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Event Marketer

FEBRUARY 21, 2024

Five stylish activation ideas from New York Fashion Week New York Fashion Week (NYFW) is a biannual affair that typically overflows with exclusive runway shows and afterparties. But in recent years, it has also inspired innovative sponsorship tactics that reach beyond VIP soirees—and the winter 2024 edition was no exception.

2024 195

2024 Fashion Food and Beverage Apparel 195

Event Marketer

DECEMBER 27, 2021

Seamless App’s Restaurant on Wheels Puts an Experiential Spin on Food Delivery. The winners first used a generous stipend to purchase their food and beverages, then watched as a Seamless driver rolled up to their homes to deliver the meals packaged in COVID-safe wrappers. STORY OF THE YEAR #5.

2021 321

2021 2022 Sports Retail 321