Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

Event Marketing 62

Event Marketing Marketing Social Media Fashion 62

Prestige Events Magazine

FEBRUARY 16, 2023

Unhidden, a disabled-run fashion brand based in London is launching a new collection of 30 looks, with the support of The Bicester Collection, during their runway show at London Fashion Week February 2023. This collaboration is a step towards a more sustainable future for both the fashion and creative industries.

Fashion 130

Fashion 2023 Sustainability 2012 130

Smart Meetings

JUNE 21, 2024

Djokovic is appointed as director of sales and marketing. Prior to joining the resort, she gained several years of sales and marketing experience, particularly with private club organizations. Simon, Georgia International Convention Center (GICC) Simon is appointed as sales manager at Georgia International Convention Center (GICC).

Hospitality 246

Hospitality Food and Beverage Hotels Sustainability 246

Event Industry News

JULY 15, 2020

RYOT, Verizon Media’s Emmy Award®-winning immersive storytelling production house, announced today the launch of The Fabric of Reality, a fully immersive fashion show in partnership with Kaleidoscope, the Museum of Other Realities (MOR) and the Fashion Innovation Agency (FIA) at London College of Fashion, UAL.

Fashion 115

Fashion 2016 Advertising Technology 115

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. As part of the release of MGA’s Kylie Jenner-inspired Bratz “Fashion Dolls,” the brand is popping up exclusively at U.S. Agencies: Infinity Marketing Team ; Zeno. billion mobile AR user devices worldwide.

Fashion 312

Fashion 2023 Sponsorships Technology 312

Event Marketer

JANUARY 24, 2022

Take inspiration from Whole Foods Market, which with wellness and mindfulness top of mind, teamed up with Headspace meditation app for a mobile device-optimized original video series , “Food for Mood,” and guided meditations to inspire consumers with new ways to improve physical and mental well-being.

2022 290

2022 Retail Fashion Transportation 290

Event Industry News

MARCH 20, 2023

Barcelona Bridal Fashion Week (BBFW) is making this motto its own by doing its bit to ensure that its celebration, from April 19 to 23, has a positive impact on the environment. True to its manifesto, Fira de Barcelona’s leading international bridal fashion show is committed to creating social value and […]

Fashion 119

Fashion Sustainability Event Design Event Marketing 119

Smart Meetings

JUNE 22, 2022

In panel discussions and in a release prior to the event, participants mentioned: Clean Beauty & Self-care : Healthy and natural ingredients; sustainable sourcing; plastic-free packaging, along with diversity and inclusivity in brand leadership and treatments, are more important than ever.

Meetings 246

Meetings Sustainability Travel Tourism 246

Prestige Events Magazine

JULY 20, 2023

Is it time to reframe what we mean by sustainability? Despite growing concern for sustainability, the term “sustainability” itself has become a buzzword that risks losing its true meaning. To enact true change, organisations must align with sustainability goals rooted in reality.

Sustainability 130

Sustainability Transportation Fashion Government 130

Prestige Events Magazine

JUNE 15, 2023

The Card Network in Sandycroft has been named as a recommended supplier for Sustainable Badging, Event Passes and Cards. Sustainability and the transition to net zero was a key focus of the accreditation process and potential suppliers had to demonstrate their commitment to diversity, inclusion and sustainability.

Sustainability 130

Sustainability Fashion Conference Venues 130

Event Marketer

JULY 9, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Toilet Rows, Summer Shacks and hot dog drama. If that weren’t enough, each shack is made from 23,000 recycled plastic bottles , making the structures 100-percent sustainable.

2024 286

2024 Fashion Social Media Sustainability 286

Event Marketer

JANUARY 16, 2023

Based at the Wynn Las Vegas over two days, Reddit Future Tellers aimed to show brands and marketers how the platform’s tools and insights can drive meaningful business outcomes. The post How Community Data Informed Reddit’s First Experiential Space at CES appeared first on Event Marketer. Agency: Giant Spoon. Photo credit: Reddit.

2009 246

2009 2010 Transportation Fashion 246

Event Marketer

AUGUST 18, 2024

Dubbed the “marketplace at the crossroads of pet culture and business,” the trade show was a launchpad for over 800 products, with some of the busiest categories on the show floor including natural, fashion, growing, and small animal and aquatic. The post Field Report: Six Exhibit Trends from SuperZoo 2024 appeared first on Event Marketer.

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2024 Trade Shows Fashion Retail 285

Event Marketer

OCTOBER 4, 2021

The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. There is nothing that will ever replace a face-to-face consumer interaction.

Education 348

Education Marketing Retail Social Media 348

Event Marketer

DECEMBER 21, 2023

PERRIER-JOUËT Champagne brand Perrier-Jouët’s House of Wonder exhibition at Hudson Yards was a dreamy (ticketed) installation for consumers over the age of 21 featuring a curation of art-, nature- and champagne-inspired experiences, all built with sustainability in mind. 2, and the Mar Vista Farmers Market in L.A. 30 and Dec.

Apparel 331

Apparel Sustainability Fashion Retail 331

Event Marketer

JULY 3, 2023

All Reddit had to do was convince marketing and advertising’s biggest players that tapping into its self-selecting audience could be their greatest weapon. Reddit may operate on a “Karma” points system, but its marketing strategies are never left up to fate. And that’s key.”

2023 246

2023 Fashion Advertising Sponsorships 246

SevenEvents

JANUARY 20, 2025

Driven by technological advancements, shifting attendee expectations, and an increased focus on sustainability, the way events are planned, executed, and experienced is undergoing a major transformation. As an event manager, adopting sustainable practices is not only about reducing waste but also about demonstrating corporate responsibility.

2025 52

2025 Fashion 2024 Sustainability 52

Event Marketer

APRIL 27, 2021

The average American generates 81 pounds of textile waste each year, according to the Environmental Protection Agency, so to help consumers reduce their fashion footprint, LG Electronics hit the road with a seven-city mobile tour. There’s a hidden skeleton in your closet: that pile of unwanted clothing. Agency: Lupine, Los Angeles.

Apparel 264

Apparel Trade Shows Fashion Marketing 264

Event Marketer

JANUARY 3, 2023

Event marketers are between a rock and a hard place—perhaps, marble and cement. Elsewhere has run into production delays on custom signage and furniture rental shortages, particularly at high-priority times during New York Fashion Week or the holiday season. Some say it’s a renaissance for the brand experience.

Trade Shows 243

Trade Shows 2022 Sustainability Fashion 243

Smart Meetings

OCTOBER 13, 2022

During a trip to Vietnam, Feldman noticed that circles of acquaintances always left enough space for more people to join, adding that event attendees can engage with one another in a similar fashion through intentional design: how they position themselves in groups. IMEX22 #meetsmart #LiveForMore pic.twitter.com/dFouMuwqj7.

Tourism 223

Tourism 2022 Travel Fashion 223

Smart Meetings

MARCH 8, 2023

A: I went to a fairly large association, my first job in our industry, and I was on the conferences and exhibits team for Food Marketing Institute. A: Right now, especially where we are coming out of the pandemic and so many people are still working remotely or working in a hybrid fashion, it is rewards that get people together in community.

Travel 240

Travel Fashion 2025 2023 240

Event Marketer

JANUARY 3, 2023

Marketers from Intel, TelevisaUnivision, Subaru and Campari share insights on what post-pandemic audiences actually want, how they’re delivering—and how to measure it all. And I came back and talked about how there was a fashionable aesthetic to the fan base that we needed to meet. But what does it really mean to add value to events?

2022 246

2022 Hospitality Trade Shows Tech 246

GEVME

AUGUST 15, 2019

Sustainability is part of the plan. You can change the boring course of any event with carefully prepared program content and a sustainability plan. . Sustainability strategies replace one-off programmes. The top 5 event marketing trends. Infusing events with hands-on experiences. this trend will only keep growing.

2020 219

2020 2019 Negotiating Technology 219

Prestige Events Magazine

SEPTEMBER 20, 2023

A Black country engineer with a passion for sustainability is disrupting the events industry with a new stage innovation. There’s nothing else like it on the market when it comes to set-up times and environmental performance, not to mention all the technology that is fitted to it as standard.”

2006 147

2006 Sustainability Fashion Transportation 147

PCMA Convene

MARCH 1, 2019

In fact, most saw continued stability and growth for their events — and many also blamed the strong economy — which in turn creates a seller’s market — for making their job more challenging. continued to lose market share, with overseas travel to the U.S. The economic verdict in Davos, according to Bloomberg ? 30 — is that the U.S.

Marketing 102

Marketing 2007 Meetings 2017 102

Event Industry News

NOVEMBER 16, 2023

The Event Technology Awards (ETA) 2023 wrapped the first day of Event Tech Live (ETL) London in raucous fashion.

Event Tech 118

Event Tech Event Technology Tech Technology 118

Smart Meetings

DECEMBER 7, 2022

Another aspect of the Oregon Convention Center that sets is apart is its commitment to sustainability, which first kicked off in 2004 and was the first employee-led campaign for energy efficiency. Makers Market. One example of this is My People’s Market, he says. We think all conventions can benefit from this.”.

2003 245

2003 2004 2008 Hotels 245

Prestige Events Magazine

DECEMBER 11, 2023

Sustainability and diversity are key considerations across the board. As part of the event, Somerset House hosted a thought-provoking panel discussion featuring senior marketeers who shared their thoughts on the design and future directive of live experiences and activations.

Fashion 147

Fashion Retail Social Media 2023 147

PCMA Convene

FEBRUARY 6, 2025

Fashion to Fitness At the 2024 festival, Fast Tracks took participants all over Manhattan and Brooklyn to such diverse businesses as: Tonys Chocolonely Known for its chocolate bars, this company is working to end exploitation in the chocolate industry.

Fashion 52

Fashion Sponsorships 2024 Speakers 52

SmartMeetings

FEBRUARY 10, 2023

We would go to events, meetings, conferences and the swag would be left in the trash or in the hotel room and that’s not sustainable. Instead of the more promotional products, I go to the markets in New York, Atlanta and Dallas to find really creative gift ideas. Where do you find inspiration for your gifts? I go to the gift shows.

Fashion 98

Fashion Sustainability 2023 Insurance 98

Event Industry News

APRIL 12, 2021

Centered around Earth Day (22nd April ’21), the Ambassadors will be asking fellow event professionals, marketing their sustainability initiatives, to do so in a way that will make a difference for the future of the event sector. I really want it to happen”. million event professionals.

Sustainability 59

Sustainability Global Events Government Fashion 59

Event Industry News

JULY 16, 2020

While live events will never go out of fashion, many realise that they simply ‘must have’ a virtual event offering. If events form part of your marketing and financial strategies, then you must move part or all of event programme on line so that you can continue to help, educate, inspire and support your customers or members.

Financial 127

Financial Fashion Event Management Events 127

Event Marketer

MAY 1, 2023

Agency: Corso Marketing Group) ADIDAS X COACHELLA pic.twitter.com/yM6cKNkhd0 — ❀ BadBunnyTour ❀ (@tourbadbunny) April 11, 2023 AMERICAN EXPRESS Tailoring benefits to meet the needs of Gen Zers is at the top of American Express’s priority list, with Gen Z and millennials accounting for 60 percent of new cardmember applications in 2022.

2023 246

2023 Transportation Food and Beverage Marketing 246

Event Industry News

APRIL 20, 2023

Sustainability isn’t just a fashionable fad for Birmingham-based mobile stage company The Stage Bus – they’ve been running their ingenious stages using the power of the Sun for over a decade and have been at the forefront of making events greener whilst everyone else was still catching up!

Fashion 81

Fashion Sustainability Events Event Design 81

Prestige Events Magazine

OCTOBER 19, 2021

As part of Coppa Club’s home-from-home ethos, Coppa offers the very best café qualities and will be partnering with Grind at Coppa Club Putney – a renowned and sustainable cult coffee brand. Yishay Malkov, CEO, Coppa Club, comments, “We are thrilled to announce that we will be opening Coppa Club Putney this autumn.

2021 130

2021 Fashion Venues Sustainability 130

Expo Pass

JANUARY 3, 2024

The top 6 articles cover diverse topics from ChatGPT to sustainability and on-site badge printing. Across four days in Las Vegas, you’ll participate in 150+ sessions with topics including Event Marketing, Business Practices, and Technology. Improve sustainability for a better world. Green is the new black!

2023 107

2023 2024 Sponsorships Sustainability 107

Management Events

DECEMBER 14, 2021

Sustainability. Results from PwC’s December 2021 Global Consumer Insights Pulse Survey shed light on the increasing influence of sustainability on purchasing decisions. It is about designing your channel and products in the most sustainable way and thinking it through from start to finish.”, An optichannel approach. AR and VR

Retail 73

Retail 2022 Fashion Sustainability 73