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Hopin Makes 5th Acquisition of Past Year, Buying Events Marketing Platform Attendify

EventMB

Virtual events platform Hopin announced Wednesday that it purchased Attendify as part of its plan to expand its event marketing suite. No financial details were disclosed. Attendify, an integrated event marketing platform founded in 2011 by Michael Balyasny, represents […].

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The Value of Virtual Events for the Financial Services and Professional Investment Sector

EventMB

Skift Take: The financial services and professional investment sector presents a valuable market for virtual event tech, provided vendors can support the sector's very specific needs. Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

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Event Budget Basics: Everything You Need to Know

Eventmobi

A budget is a detailed forecast of what will be happening financially at your event. When building your event budget, it’s best to determine what financial success means for your event and how you want to measure it. Determine What Financial Success Means to You And How It Relates To Your Event Budget.

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7 Event KPIs That Will Prove You Put on a Great Event

Attendease

Of course, event KPIs can vary from basic attendance numbers and financials to more far-reaching topics like post-event visibility. Financial success is often the most straightforward metric to measure when you’re looking at event KPIs! This number will give a quick snapshot of the event’s immediate financial impact.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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6 Signs You Have Found an Effective Corporate Event Sponsor

Eventmobi

This type of help from businesses can provide crucial support in the following forms: Financial: The most widely-known type of sponsorship is a company donating money to fund an event. In exchange, the event organizer helps promote awareness of the sponsor by including their branding in marketing and event materials.

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Canada Unveils Financial Incentives to Draw Conventions, Exhibitions

MeetingsNet

Approved on March 18 by the Canadian government, the International Convention Attraction Fund allows destinations to apply for up to $1 million in financial support to offset the costs of any “major international business event” hosted by a for-profit or non-profit organizer.

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