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Sponsorship Needs to Be More Than Banners and Clings

Velvet Chainsaw

Sponsorship is the most powerful form of marketing. Recently I’ve received invitations to attend webinars and download industry research reports and articles all aimed to help conference and show organizers grow sponsorship revenue. Some of the more innovative sponsorships will align with the passion or values of the attendees.

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Debunking the Myth of All-in-One Event Management Software with Lindsay Martin-Bilbrey

Attendease

We recently spoke to Lindsay Martin-Bilbrey, CEO at Nifty Method , about the concept of all-in-one event management software, why this concept is flawed, and what approach can tech providers and event planners take. The event management platform is really just one of the things in the grand scheme of planning the actual event.

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You Got This: Five Standout Photo Activations from the 2024 TCS New York City Marathon Expo

Event Marketer

Partner: Miller Zell Purina Pro Plan The pet food manufacturer invited attendees to create a message of support to runners on behalf of their pets at home. You rock!” or your cat says, “I’m watching from the couch,” it’s hard not to feel the love.

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Sponsorship Needs to Be More Than Banners and Clings

Velvet Chainsaw

Sponsorship is the most powerful form of marketing. Recently I’ve received invitations to attend webinars and download industry research reports and articles all aimed to help conference and show organizers grow sponsorship revenue. Some of the more innovative sponsorships will align with the passion or values of the attendees.

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Event Sponsorship in 2021: What It Looks Like and How to Capitalize On It

SpotMe Blog

Event sponsorship is a well-used tactic to help with both funding and value delivery for large and small events. . What Are Event Sponsorships? Event sponsorship is when an organization agrees to cover part of the cost of an event in exchange for promotional benefits. Food and beverage. In-kind sponsorship.

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Why Coke Launched a Proprietary ‘Sips & Sounds’ Music Festival in Austin

Event Marketer

” –Ryan Keen, Senior Marketing Manager, Coca-Cola Sips & Sounds was designed to provide “different types of value” for multiple aspects of Coca-Cola’s business. Over the summer, the beverage giant added another notch to its belt: The Coca-Cola Sips & Sounds Summer Festival, Amplified by Coke Studio.

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Event Budget Basics: Everything You Need to Know

Eventmobi

Although a well-planned budget takes time to create and manage, it can mean the difference between success or failure. 28% replied that their organization manages resources and processes for them. 28% replied that their organization manages resources and processes for them. Food & Beverage ($35/person).