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Not many brands can say they created their own category based on an ancient family recipe, but such is the case for Lifeway Foods and kefir, the storied fermented milk beverage it sells. Julie Smolyansky, CEO, Lifeway Foods Event Marketer: Tell us about Lifeways origins and introducing kefir to a U.S.
Known for its tech-driven golf driving range game at more than 100 venues around the world, along with yummy bar food offerings and party packages, the brand stepped outside its comfort zone to host a buzzy launch experience with a cast of sponsors at its El Segundo, CA, location on July 31—creating a nightclub to launch the golf club.
presents event held to mark Liverpools achievement of becoming the worlds first UN Accelerator City for climate action. food service areas including the M&S Bank Arena, Arena Club Boxes, Sodexo Live! presents and sets a new benchmark for sustainability in live events. Lounge and Exhibition Centre Liverpool.
Tips to create a memorable F&B experience In the meeting and event industry, a thoughtful and robust food and beverage program can be the cornerstone of delighting guests, and is necessary to ensure the experience is both memorable and complete. Indian cuisine has also been a popular request this year.
The show requires an efficient design strategy that allows DISH’s partners to present their individual marketing, but that overall maps back to their collaborations with DISH. Each kit represented a thematic city build, like a hotel, apartments, a local bar, as well as a city park area with a stage for presentations.
In other news, Canadian football buffs could attend viewing parties in Toronto, Montreal and Vancouver at the start of the NFL season as part of The Huddle, presented by Captain Morgan , the third iteration of the fan experience. The move will mark the first time a spirits brand has sponsored an NCAA Bowl game. Read the full case study here.
By blending the physical and digital worlds, it allows guests to stay present in their environment while experiencing tech-driven enhancements. They’re integrated into events in functional ways, performing tasks like creating art, serving food and beverages, or offering other interactive services.
Sustainable Foods. Fortunately, with good planning and collaboration with venue staff, you can assemble the right food for the right attendee at the right time without budget overruns. Nine Ways to Meet Attendees Where They Are It shouldn’t surprise you that 25% of the average meeting budget is spent on food and beverage.
Afterward, participants could enjoy live music and wellness-enhancing food and beverages (assuming they could still feel their limbs). As a presenting partner of the SCOPE Art Show, the company provided customers with access to lounges, live performances and guided SCOPE tours. 7 Food is Art event could interact with.
Runners and their families walked through a portal entrance flanked by mirrored showcase displays, past the wall that presented the evolution of running gear, and onto the newest offerings. Rounding things out was the AG1 marathon cheer station, where the brand supported athletes as they wrapped the race.
At the height of this transformation is the new Native Foods Experience, a curated nine course journey through the Indigenous culinary heritage of the Pacific Northwest and Americas with a contemporary twist, held in the restaurants exclusive private dining room known as the Chefs Table. Read More: What’s Wine Got to Do with It?
Frank Rikus Hosting corporate meetings and events at a movie theater presents an opportunity to make a lasting impression on attendees, moving meetings from the traditional conference space to a familiar but unexpected venue in the theater. SM What type of corporate events have you hosted there?
Many Canadian vendors have focused on elevated food and beverage options to stand out in an increasingly competitive global market for meetings and events. Our mission is to balance comfort food with the unique local flavors of Toronto, providing guests with a taste of the city’s culinary heritage.
Local food, music, architecture and traditions shined through the events and experiences presented around the city ahead of Super Bowl LIX on Feb. Even within the Super Bowl Experience presented by Panini (SBX) at the New Orleans Ernest N. What else would we expect from the home of Mardi Gras? Morial Convention Center, Feb.
In his Evolution of Food Service presentation, futurist Simon Stenning will reveal the latest intel on food and beverage while Professor Paul McGee will lead a motivational session to help attendees achieve better results in work and life.
Naturally, non-alcoholic brewers and zero-proof beverage makers, who create complex drinks that mimic cocktails without the alcohol, are leading the charge. In addition, Bumble teamed up with non-alcoholic beverage brand Kin Euphorics and its co-founder Bella Hadid last July for a Summer of Love drive-in experience in Montauk, NY.
During my brief but memorable visit, I got to experience a wonderful array of quick eats and a sample of some of the unique beverages currently available to guests. As someone who always appreciates a good snack and drink, I really liked the presentation and the fact that there was edible glitter (!) in my drink.
Food and Beverage: How will the food be served and/or presented? What additional measures are being taken in the kitchen to ensure food safety? . Can we still have a buffet or food stations? Do you provide heaters and/or umbrellas for the outdoor spaces? Photo Credit: AGI Studio.
TAO Hospitality Group, with its portfolio of more than 90 food, beverage and nightlife venues, touches more than 20 markets across the globe. Think: Transforming a private estate into an influencer oasis; aerial presentations; replicas of the ancient pyramids; and after-hours glam bars. Grab your best fringe and listen along.
At the heart of the tour is a showcase of the Subaru Wilderness Family of vehicles and, in addition to music, the experience includes food and beverages alongside giveaways, gear demos and even special appearances by avalanche rescue dogs. WinterFest kicked off in Killington, VT, at the Killington Mountain Resort, Feb.
Luxury language and presentation tips IACC 2024 in Basking Ridge, New Jersey was centered around empowering attendees to be seen, heard and respected as they drive their careers forward as leaders in the meetings and events industry. When pitching, presenting or speaking to the public, always use luxury language.
This sold-out open house drew a crowd of 550 guests who enjoyed the delightful offerings of the hotel’s delectable food and beverages. The first transformation, curated by Vintage Bash , presented a vibrant and colorful ambiance, captivating guests with its lively atmosphere.
16 at Las Vegas Convention Centers East Hall, took a stab at uncovering the citys past, present and future. In his presentation, Inflection Points, Aguero started by taking the audience back to Las Vegas humble beginnings. How does Las Vegas keep pushing the envelope? The third Preview Las Vegas, held Jan.
Food & Beverage ($35/person). According to a Professional Convention Management Association (PCMA) survey , 36% of all in-person event expenses are for food and beverages (F&B) alone. They do, however, care about an overall great experience, and food and beverage is a large component of attendee satisfaction.
It was a bit of a change for us since we would typically serve a variety of different beverages through the night but for the chapel we had a more refined offering, including a signature cocktail. Plus, almost every couple got into our mobile bar for a photo which we loved!
The timed dish-making is judged based on food safety, waste (all discards are put into a small bowl and evaluated at the end), presentation, taste and creativity. The winning solution presented by Wyboston Lakes Resort in the United Kingdom resulted in 5,000 trees planted on the property and nourished by mulch from kitchen remnants.
Technology has become more and more part of the event planning landscape, whether to manage registration, event agenda, abstract, AV team, food and beverage, and more… While event planners are eager to find a tech solution that can do all under one roof, the reality is much different.
So we were thinking, ‘What can we do with this [Throwback Thursday] event that attracts those fans, leverages our partners and gives them a good experience?’” —Cavender Neutze, Marketing Manager, Arnold Palmer Invitational presented by Mastercard Golf fans enjoyed the action on the green, as well as the Florida wildlife and scenery.
He brings over 15 years of experience in the hospitality sector, beginning the food and beverage department at The Broadmoor, where he eventually transitioned into the role of executive meeting manager, sales manager and most recently director of incentive and insurance sales. He will oversee operations of all facets of W Aspen.
EventUp Planner’s scheduling tools make it easy to meticulously plan out every session, presentation, and special event within the larger holiday schedule — especially for multi-day holiday celebrations! Food and beverage planning is critical, too. You can assign rooms/venues, times, speakers, and more.
While the portfolio’s range of creative food and beverage experiences have always supported healthy lifestyles, his team is seeing an increase in inquiries from planners for these types of meals and breaks.
The foundation for providing top-shelf catering was laid by celebrity chef Wolfgang Puck, who believed that catering services shouldn’t be mired in mass-produced batches of food in hot boxes and served in chafing dishes. They were really interested and willing to change it up,” Brunson said.
Nearly all water used inside Mandalay Bay Convention Center for restrooms and food preparation is treated and returned to Lake Mead through Southern Nevada Water Authority programs. A total of 14,557 pounds of food has been donated in that time. IMEX is not new to the quest for more sustainable events.
The strategy of pre-stocking rooms, presenting a socially distant screening and delivering food and beverage via room-service made for a contactless, yet personal experience—a high-touch experience in a no-touch environment. We’ll see more events like this even post-COVID,” Travis says.
Customized – Canned presentations and stories don’t move audiences. Onsite Optimization – Captured or streamed keynote, concurrent session presentation, sponsor recognition, book signings, social channel engagement and VIP sessions/experiences. Current – The speaker’s expertise must be fresh; not the same shtick they did 10+ years ago.
Participants of the American Geophysical Unions 2023 Annual Meeting, sitting at the AGU virtual hub in Zurich, Switzerland, follow a presentation broadcast from San Francisco. This approach also can be taken in tandem with a larger event. Curt Wagner is digital editor at Convene.
Maeder brings 20 years of hospitality experience to the position, most recently serving as director of food and beverage at The Maybourne Beverly Hills. Among other properties he has worked for are Four Seasons Resort The Biltmore Santa Barbara and The Setai, Miami Beach, as director of food and beverage at both.
It’s a real trick to find a balance between satisfying attendees’ dietary needs and delighting them with local items and interesting presentation, all while minimizing an event’s carbon footprint. Here are 4 tips for planners. Meeting attendees are a fickle bunch, especially when it comes to what they eat and drink during their time on site.
Sounds of the Open, the US Open’s signature concert presented by Chase on the South Plaza, featured Colombian singer Sebastián Yatra. Off-site Experiences and Collabs This year, Chase expanded its footprint beyond the Billie Jean King National Tennis Center, building a tennis court on The Rooftop at Pier 17.
Trend #1: Cross-Cultural Dishes & Menus Food and beverage selections at events are becoming more cross-cultural. Trend #2: The Art of Food Plating Attendees expect more than good food from event dining experiences in 2024—they are also looking for how dishes and beverages are presented to them.
When coupled with compelling storytelling and elegantly presented and hand-delivered across the UK, ‘Come to your Senses’ engages event emotions like nothing that’s come before it. Stage two of the plan is to welcome targets for site tours, where we will yet further the sensory story, with a tantalising food and beverage experience.”
17, more than 100 New Yorkers joined FreshDirect at Domino Park in Williamsburg to make connections through, as FreshDirect puts it, “the greatest love language of all—food.” Free workshops, boot camps, experiential programming and speaker presentations tailored to different aspects and users of GenAI are also on the agenda.
At a recent conference for business-event planners, executives from four hotel-ownership companies sat on stage and presented the ugly truth: Costs for just about every element of group events are up a lot compared to pre-pandemic days. You can check out the center’s full catering menu and its friendly prices here.
Similarly, reducing ticket prices for events has downstream implications on budgets for speakers, entertainment, lighting, food and beverage, giveaways, and other key elements of the experience. Also be sure to include the speakers’ Twitter handles in the program, in any handouts, and preferably on screen during the presentation.
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