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Football Sponsorship: How 18 Brands Blitzed Fan Engagement this Season

Event Marketer

There, the brand invited consumers attending the events pregame FanFest to celebrate their passion for college football through activations, food and performances. To use the rappers far-reaching influence and cultural relevance to elevate the events profile. 5 at Arrowhead Stadium during the Chiefs opening game against the Baltimore Ravens.

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Miami Art Week: 10 Experiential Ideas Worth Stealing

Event Marketer

A spinning Gucci Winter Dream snow globe installation brought the brands travel-inspired heritage to life with scenes meticulously crafted to reflect its storied locales, from Palazzo Gucci in Florence to the Wooster Street boutique in New York City. 7 Food is Art event could interact with.

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How Six Sponsors are Serving up Fan Experiences at the 2021 US Open

Event Marketer

Sports Sponsorship Q&A: How American Express Keeps it Fresh at the US Open. In addition to the courts, the brand provided an open-air lounge offering food and drinks. Meanwhile, customers traveling in all classes can catch all the US Open action on Emirates ice TV Live. Let’s take a look at the brands making a racket.

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Super Bowl LIX: The Sights, Sounds and Flavors We Took in Around the Big Easy

Event Marketer

Local food, music, architecture and traditions shined through the events and experiences presented around the city ahead of Super Bowl LIX on Feb. Travelers could stand on the football field inside the box and snap a selfie in the branded mirror adorned with football helmet-wearing Nerds. At Woldenberg Park on Feb.

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Season Preview: How Brands are Ramping up Tours and Tailgating Events for Football Fans

Event Marketer

Naturally, brands are lining up to earn their attention at NFL and college games with tailgating tours, sponsorship activations and pop-up experiences. There, the brand invited consumers attending the event’s pregame FanFest to celebrate their passion for college football through activations, food and performances.

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Rally Rooms and Tequila Clubs: How 10 Sponsors Activated at the 2024 US Open

Event Marketer

During their visit, cardmembers could also create their own dream vacation inspired by Amex Travel’s 2024 Trending Destinations report, and design their own personalized, premium travel pouch. At the Chase Lounge, air conditioning, food, drinks and clean bathrooms awaited cardmembers. Agency: Momentum Worldwide) –R.B.

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Tales from The Tailgate Tour: Tips for Popping up at College Football Game Day

Event Marketer

31 at the University of Florida and over 14 weeks will travel to campuses around the country, offers fans a free pregame experience that showcases beverage, CPG, personal care and wireless brands through booths, photo ops, sampling and giveaways. Now in its 25 th year, The Tailgate Tour , which kicked off Aug.