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Q&A: Lifeway Foods Talks Festivals, Events for Kids and Marketing an Ancient Recipe

Event Marketer

Not many brands can say they created their own category based on an ancient family recipe, but such is the case for Lifeway Foods and kefir, the storied fermented milk beverage it sells. Julie Smolyansky, CEO, Lifeway Foods Event Marketer: Tell us about Lifeways origins and introducing kefir to a U.S.

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Focus on Sustainability: Marriott Bonvoy Events Embrace Innovative Practices in Meetings and Events

Smart Meetings

From locally sourcing food and provisions to waste reduction programs, hotels and restaurants alike are integrating smart measures to ensure a better future and greater guest satisfaction. Sustainability in hospitality is no longer a trend but rather a foundational set of practices, including for Marriott Bonvoy Events.

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New and Renovated: Eat Well to Meet Well

Smart Meetings

At the height of this transformation is the new Native Foods Experience, a curated nine course journey through the Indigenous culinary heritage of the Pacific Northwest and Americas with a contemporary twist, held in the restaurants exclusive private dining room known as the Chefs Table. Across two flexible floors, the venue spans 17,500 sq.

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Competent logistics are the new meeting minimum

Conferences that Work

And they assume that when attendees are not in sessions, we should ply them with food and drink and entertainment. Far more space is devoted to entertainment and food and beverage. A “creative” event design is one with a novel venue and/or decor and lighting and/or food and beverage.

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Food Halls are the New Trend in Group Dining

Smart Meetings

A food hall. Smart Meetings has rounded up food halls across the country that not only provide a wide variety of cuisine for groups to choose from and reconvene in the dining area but are also located in buildings connected to the history and culture of the destination they are set in. An easy solution?

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The Brief: ‘Overnightmares’ and Boring Phones

Event Marketer

One turn of the key, and a curated beverage bar magically appears. Additional design features include Emerald City-inspired wallpaper and a bespoke entry portal that will transport consumers into a sophisticated living area, also styled after the Throne Room. The giveaways are pretty magical, too.

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Mastering Event Contracts: Essential Negotiation Strategies for Meeting Planners in 2025

Smart Meetings

“I think it goes to the wisdom of making sure you lock in food and beverage prices as early as you can, Warner offered. Transportation Cost and Risks “Gas prices fluctuate, so we see changes in surcharges in transportation contracts, said Warner.