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The Brief: ‘Zero Bodegas’ and Tunnels of Love

Event Marketer

Beyond the dinner, attendees could participate in a sensory-friendly outdoor hiking activity, a curated lunch featuring deep dives into key WEF 2025 issues, ongoing group white paper discussions to capture perspectives on WEF themes, and a problem-solving think tank with allies. More of this, please.

2025 220
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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa. Instead of forcing the expo experience with exclusive show hours, food & beverage, and giveaways as a lure, make it an irresistible learning destination that educates your participants and makes them smarter buyers.

B2B 244
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Can Events Help Solve the Global Food Crisis?

PCMA Convene

It’s clear that our food systems will need to change — and change radically — if we are to safeguard the planet and feed a growing population. The good news is that new approaches, new partnerships, and new resolve — spurred on by the urgent threat food waste poses to the planet — are changing that. (Painting by Dennis Wojtkiewicz).

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IMEX 22 Welcomed Record Number of Attendees

Smart Meetings

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. ballroom, a 90,000-square-foot theater, a 25,000-square-foot Meridian Garden, 57 meeting spaces, 3,700 guest rooms and 27 different food and beverage outlets on the 25-acre property, soon to be announced.

2022 293
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How to Make International Attendees Feel Welcome

SmartMeetings

According to a recent white paper, The World of Female Business Travel , 54 percent of respondents stated that they were concerned about cultural etiquette and customs when visiting a different country for business. More : Dietary Expert Urges Group to Eat Real Foods. Will there be a language barrier?

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Making the Case for DMCs

PCMA Convene

Prague, in the Czech Republic, is not only a travel destination, but home of the AIM Group International office of Bob Novak, who wrote the white paper, “How to Create a Truly Unique Destination Experience and the Latest DMC Trends.”. Ethical Food. Does that mean that DMCs are no longer needed?

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5 Great Ways To Use SMS for Events and Retail Experiences

Eventtia

The welcome SMS could include a concise schedule, clear indications of key locations like talk rooms or food and beverage counters, and essential details like Wi-Fi passwords. By making this information readily available, brands can ensure a smooth, enjoyable experience for all attendees.

Retail 118