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Producing In-person Events Post-COVID: Nine Resources for Event Marketers

Event Marketer

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. But in terms of logistics, budgets, technology and safety, events post-COVID will differ in key ways from those held before the pandemic.

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Tips and Takeaways from the 20th Experiential Marketing Summit

Event Marketer

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Embrace corporate-wide event strategies.

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Twin Event Technology Events Reflect Strength of The Market

EventTechBrief

Event Tech Brief is proud to be a media sponsor for Event Tech Live (November 6-7) and the Event Technology Awards (November 6) in 2019. Event Tech Live, scheduled for The Old Truman Brewery in London, UK, showcases technologies from over 100 exhibitors. Event Technology Awards.

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Westminster academic celebrates fifth anniversary of Event Tech Lab.

Event Industry News

In July 2014, Dr James Morgan, Principal Lecturer at the University of Westminster set up the Event Tech Lab. The idea in setting up the virtual incubator, was to help and mentor start up event technology companies wanting to get into the event space, globally. They joined the lab community in 2017.

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ILEA take on millennial & centennial mindsets, creativity and global event tech

Event Industry News

ILEA UK Chapter has outlined its educational strategy and key themes for the next 12 months, once again looking to start a conversation about the future of the events industry and the role of experience. The main themes are Millennial and Centennial Mindsets, Creative Play and Global Event Technology Trends.

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Event Tech Live wows US & Canada

Event Industry News

The first Event Tech Live (ETL) US & Canada wrapped on Thursday 10th June, content keeping to the high mark set on days one and two, Top Tech to Embrace to Achieve Effective Gamification and Back to the Future, Perhaps among the sessions and Canapii winning gold in the coveted Start-Up Competition. Podium finishers.

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Marketers must adapt new event strategies to create meaningful moments

Prestige Events Magazine

Marketing now demands tech, data science, and behavioural science Marketers must adapt event strategies to foster a culture of belonging We’re all in the powerful business of distinction What do King Charles III and Ozzy Osborne have in common? You would think not a lot, but they do share several traits.