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Best of 2024: Event Safety and Security

Smart Meetings

Flight Safety Under Scrutiny As more travelers began to take to the skies post-pandemic, and following several skyborne incidents, air safety became more of a concern. Jacobson, professor of computer science at the University of Illinois and aviation security analytics researcher, about the risks associated with traveling at 30,000 ft.

2024 246
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B-to-B Dream Team 2025: Meet Valerie Strehle

Event Marketer

Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it. The team, created in January 2023, consolidated resources from marketing, sales, and EMEA to form the first-ever global events team at Workiva.

2025 276
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Sustainable Event Planning: Action Steps to Lasting Strategy

Smart Meetings

In addition to overseeing Visit Denver’s sustainability initiatives, she has served as a member of the EIC Sustainable Event Standards Committee and is a former Event Services Professional Association board member. Action Plan With so much to consider, as the speakers addressed, deciding where to get started is the most difficult part.

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3 Extreme Accessibility Experts Share Their Accommodation Mandates

Smart Meetings

As Megan Henshall , strategic lead for Google’s global events team and co-founder of The Neu Project, explained, helping this majority-minority community participate fully is not a compliance problem; it is a business opportunity. Most have multiple impairments, and that includes the audience and the speakers.

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How Four Major Global Events Pivoted from In-Person to Virtual

Attendease

The novel coronavirus outbreak has had a significant impact on the events industry, from venues and vendors to speakers and sponsors. We feel great sympathy for all affected by COVID-19 and the ripple effects this global pandemic has caused.”. With travel costs eliminated we can reach attendees all around the globe.

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End Game: How Event Marketers are Keeping Attendees from Leaving Early

Event Marketer

Over the years, event marketers have relied on traditional tactics to sustain event engagement, like wrapping the event with a concert by a Grammy Award-winning artist or offering major incentives like free travel. Another clear signal: Ignoring travel considerations like flight patterns.

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Smart Woman Lessons from an Accelerator Coaching Journey

Smart Meetings

Elizabeth Sage is a certified personal coach, accomplished event strategist and speaker. She is head of education and content at Society for Incentive Travel Excellence (SITE) and adjunct faculty at SDSU Event Management Masters program.

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