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15 Big, Bold Trade Show Ideas from EMS 2025

Event Marketer

The 23rd annual Experiential Marketing Summit (EMS) brought over 1,500 b-to-b and b-to-c marketers, trade show pros and agency execs to MGM Grand Las Vegas, April 14-16, for three days of inspiration, perspectives and hands-on learning shaping event marketing today. Negotiate on ideas a venue or property can sell to others.

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Four Business Travel Trends and Forecasts Impacting Events in 2024

Event Marketer

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. Here, we explore some of the latest facts and figures, and opportunities, surrounding business travel trends.

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Global Event Planning: How It Differs From Your Run of the Mill Event

SpotMe Blog

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. What Are the Benefits of a Global Event?

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CMP Spotlight: Get to Know Heike Mahmoud, CMP

Smart Meetings

This is my passion—and being part of the global events industry is my second passion.” She attended seminars at the IMEX and IBTM World trade shows and sought advice from leaders and professionals who had expertise in areas that she was less familiar with.

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14 Best Event Management Software Solutions for 2024

Eventmobi

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

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Hybrid Events: A Short-Term Solution or Long-Term Strategy?

Eventmobi

There is still production needed for virtual, but the additional A/V costs are not going to outweigh the cost-savings from having a smaller venue, less food & beverage costs, and other items needed on site. We all know a major point of coming together at events is to network, so making sure that is available is key, and so doable.

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IMEX Reinforces Prospects of Event Industry Recovery

EventMB

Organizers reported 9,000 attendees, including close to 3,000 buyers, and 2,300 exhibiting companies taking part, making it the largest event industry trade show to take place since the start of the Covid pandemic. Messe Frankfurt, host of the show, were one of the exhibitors sharing business results. “My

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