Remove Hospitality Remove Marketing Remove Meeting Planning
article thumbnail

Venue Marketing 101: How Improving Discoverability Generates More Event Leads

Social Tables

How much do you feel you still truly understand venue marketing in today’s ever-involving digital world of snaps, stories, fluctuating industry relationships and new commission structures? Does putting hospitality first still matter, or now is it something else entirely? Times, they be a changin’. Am I right? Say Thanks. And Mean It.).

Venues 112
article thumbnail

How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

Pharma marketing is complex. Have you considered adding digital-first events to your pharmaceutical marketing strategy? We’ve spent 750+ hours analyzing how our life science customers are using digital-first events as a powerful channel in their pharmaceutical marketing strategy. What is pharma marketing?

Marketing 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Smart Moves in Mexico, Atlanta and More

Smart Meetings

Lynn Willison and Rachel Englander Lynn Willison (left) and Rachel Englander (right), The Hutton Group – Inspired Meetings & Events The Hutton Group – Inspired Meetings & Events , a woman-owned and -operated boutique meeting and incentive planning company, brings in two new team members.

Ecommerce 106
article thumbnail

7 Smart Moves at Four Seasons, Visit Music City and More

Smart Meetings

Sandra Olivia Four Seasons Hotel at The Surf Club in Surfside, Florida, announces Oliva as director of marketing. She’s been with the company since 2011, most recently as director of sales and marketing at Grand-Hotel du Cap-Ferrat, A Four Seasons Hotel on the French Riviera. Amanda Hills Nashville Convention & Visitors Corp.

2001 79
article thumbnail

Job Hunting During COVID: What Meeting Professionals Need to Know

SmartMeetings

The travel, hospitality and meetings industry has been one of the hardest hit during the COVID-19 slowdown. Independent planners are facing gaping holes in their calendars as meetings continue to drop off. If your position was eliminated, you have options in and out of the hospitality industry. Freshen Up Your Resume.

Meetings 126
article thumbnail

Top Challenges Facing the Meeting Planning Industry Right Now

The Castle Group

From a labor perspective, the hospitality industry was one of the hardest hit by the pandemic. While many industries were able to shift to a remote workforce, hotels, restaurants and airlines faced major layoffs and demand fluctuations and are now playing catch up, hiring and training staff in a tight market. Staffing / Service.

article thumbnail

Gen Z Meeting Profs Navigate Industry Challenges and Hope for Future

Smart Meetings

The Hospitality, Marketing Crossover In a previous Smart Meetings article , we touched on the connection between hospitality schools and marketing schools. We asked meeting planners whether they saw any value in their connection. “As It would also be great to learn how to read and apply marketing trends.