Event Marketer
JANUARY 21, 2025
The event industrys leading information resource on face-to-face marketing,Event Marketer, is expanding the scope of its Experiential in Color recognition program to include a new mentorship initiative led by a steering committee of event industry professionals.
Conferences that Work
NOVEMBER 4, 2024
Why won’t IAEE inform Expo! will be held in California, where the California Consumer Privacy Act of 2018 (CCPA) grants consumers certain rights over the personal information that businesses collect about them. attendees?
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Event Marketer
JANUARY 24, 2025
The new partnership gives EDPA members expanded access to the experiential marketing industrys top buyers and provides Event Marketer an elevated position from which to serve EDPA members with content and data. The partnership includes: EDPA @ Experiential Marketing Summit. EDPA + Event Marketer Content.
Attendease
OCTOBER 12, 2022
In order to measure if your event planning efforts are driving the desired results, including high engagement levels, meeting registration goals, and building relationships, you may have considered incorporating data into your marketing strategy. Instead, effective data marketing takes place before, during, and after a given event.
Eventmobi
SEPTEMBER 18, 2024
To reach potential event participants, get them to your registration page, and inspire them to attend, you’ll need a compelling digital marketing strategy. In this guide, we’ll explore the top tips you need to consider when planning your event marketing campaign. Let’s begin!
Smart Meetings
MARCH 18, 2025
To truly capture their interest and secure their business, you need a precise, well-crafted digital marketing strategy tailored to their unique needs. Highlighting these features in your marketing efforts can make a significant difference. Understand Your Target Audience: Who Are Meeting & Event Planners?
Conferences that Work
JANUARY 13, 2025
Liz Latham , co-founder of Club Ichi and a brilliant event marketer, recently shared an intriguing idea she plans to test to increase attendance at her free events. So Liz is considering taking credit-card information at registration time, and charging a “no-show fee” to the card if the registrant doesn’t attend.
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