IMG

JANUARY 16, 2024

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! The world of event marketing is a bit like a roller coaster – thrilling, dynamic, and always changing.

2024 195

2024 Event Marketing Marketing Sustainability 195

Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Despite the unique advantages of corporate events, marketing them can be challenging. Despite the unique advantages of corporate events, marketing them can be challenging. Fortunately, corporate event marketing doesn’t need to be daunting.

Corporate Events 195

Corporate Events Event Marketing Marketing Advertising 195

Attendease

AUGUST 30, 2023

To increase awareness of your events and boost ticket sales , businesses should consider investing their time and effort into social media event promotion and marketing. When you plan ahead and develop a cohesive strategy, you can really unlock the full marketing potential of social media. Come up with an event hashtag.

Social Media 382

Social Media Marketing Events Venues 382

Conferences that Work

JANUARY 22, 2024

That means attendees must be informed about this in advance. And they must give explicit consent for event owners to use real-time continuous data from Zenus’s system to provide additional information on each attendee. Are you combining it with identifying information? Obtain consent or face the consequences.

Technology 368

Technology 2023 Tech Events 368

Attendease

NOVEMBER 14, 2024

As a project coordinator or marketing manager, you’ve likely been tasked with planning company and product events —even though event planning isn’t a core function of your role. In this blog, we’ll cover key considerations for choosing the right event management software so you can make an informed decision.

Management 195

Management Event Management Marketing Trade Shows 195

Eventmobi

SEPTEMBER 21, 2023

Have you ever felt overloaded by colorful ads, marketing emails, notifications, and promotional posts? Modern marketing can feel impersonal and unconvincing when it all blurs together. If you’re wondering how to get into experiential marketing, read on to understand the benefits of this strategy and examples of it at play.

Marketing 195

Marketing B2C Ecommerce Social Media 195

Picatic by Eventbrite

MARCH 10, 2022

Eventbrite’s monthly Events Industry Report is designed to keep event creators like you informed about the shifting landscape of the events industry. Read on for expert industry insights, event marketing tips, health and safety updates, and much more. Event Industry Insights Event restrictions are relaxing throughout the world.

Event Marketing 370

Event Marketing Events Marketing Event Planning 370

Picatic by Eventbrite

MAY 12, 2022

Eventbrite’s monthly Events Industry Report is designed to keep event creators like you informed about the shifting landscape of the events industry. Read on for expert industry insights, event marketing tips, health and safety updates, and much more. Event Industry Insights Sustainability is at the front of many event creators’ minds.

Sustainability 369

Sustainability Event Marketing Events Marketing 369

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending. What Are Event Marketing Strategies?

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Eventmobi

FEBRUARY 18, 2021

Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making. This improved Analytics feature empowers event organizers to find the information that they need to stay competitive. 4 Key Metrics to Track at Future Events.

Trade Shows 387

Trade Shows Events 2020 Marketing 387

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Curiosity: “Lineup for ABC conference is out!”

Marketing 195

Marketing Sponsorships Speakers Events 195

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. It was a lively and informative session with some firecracker questions.

Event Marketing 157

Event Marketing Marketing Social Media Events 157

Attendease

DECEMBER 9, 2019

A corporate event marketer’s purview often includes a wide spectrum of events across the enterprise, with assorted attendee profiles, scale and objectives. The marketing and management strategy for a webinar differs, in some ways significantly, from the strategies for launching a multi-day user conference, for example.

Corporate Events 370

Corporate Events Event Management Management Events 370

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Attendease

JUNE 20, 2023

Landing pages fulfill promises made in your other content—such as a marketing email, online advertisement, or targeted search engine results—and often serve as the first step for visitors to become potential attendees. Modern software will let you publish more relevant information as the details are solidified. There’s a better way!

Corporate Events 317

Corporate Events Event Technology Technology Speakers 317

Conferences that Work

OCTOBER 4, 2021

I noticed several others, but adding all those black bars to remove identifying information takes time. Unconference is not a marketing soundbite. Marketers : stop using “unconference” as an event marketing buzzword. A few examples of ununconferences. the second example). We’re not selling cereal here.

2012 390

2012 Conference Marketing Meetings 390

Attendease

AUGUST 25, 2023

If you create event websites properly, you’ll stand out from the crowd with engaging visuals, informative agendas, captivating speaker lineups, and eye-catching event themes. This means that, for many marketers, building an event website can feel like stumbling in the dark.

Speakers 370

Speakers Event Management Sponsorships Management 370

Velvet Chainsaw

APRIL 12, 2022

Influencer Marketing Hub , which specializes in producing content in the social media and influencer marketing industry, published its top 18 social influencer trends for 2022. That spawns more collaboration between brands and influencers in planning campaigns and a lot more interest in tracking the social media marketing metrics.

B2C 370

B2C Social Media B2B Advertising 370

Eventmobi

AUGUST 21, 2024

In exchange, the event organizer helps promote awareness of the sponsor by including their branding in marketing and event materials. Alignment of Values and Goals Ideally, your sponsor won’t just partner with you for the marketing perks. In-kind: The sponsor will donate goods or services to your event, instead of providing funds.

Corporate Events 321

Corporate Events Sponsorships Social Media Financial 321

Attendease

AUGUST 16, 2022

The first marketing resource you should consider in this process is your university’s event portal/ website. As your online information hub, this platform is one of your most valuable digital assets for publicizing your events and boosting registrations. What information will you ask for on your registration page? .

Education 369

Education Social Media Events Financial 369

Attendease

MAY 25, 2022

Event websites are an extremely powerful marketing tool for promoting your upcoming events. They provide potential attendees with detailed information about the event while educating and entertaining them along the way. The clearer you can display this information, the better! Clear Agendas & Schedules.

Social Media 370

Social Media Events Speakers Venues 370

Attendease

MARCH 10, 2022

It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Event websites continue to be an extremely powerful marketing tool for promoting your upcoming events.

Speakers 387

Speakers Events Marketing Education 387

Attendease

AUGUST 26, 2024

From the tedium of manual registration and spreadsheet wrangling to the headache of juggling different tools for websites, email marketing, agenda builders, and more… It’s a recipe for frustration and overwhelm. To make an informed decision, we recommend conducting a comprehensive needs assessment with all relevant stakeholders.

Corporate Events 370

Corporate Events Event Planning Negotiating Trade Shows 370

Picatic by Eventbrite

JUNE 24, 2022

Eventbrite’s Events Industry Report is designed to keep event creators like you informed about the evolving landscape of the events industry. Read on for expert industry insights, event marketing tips, Eventbrite trends, and more. Eventbrite Tips & Tricks The dawn of “Hot Event Summer” is here!

Event Marketing 278

Event Marketing Events Marketing Event Planning 278

Velvet Chainsaw

APRIL 24, 2019

What this means is that event-technology solutions need to invest more heavily to ensure that they protect attendee personal data and credit card information. Conference organizers who jumped on the big-data bandwagon are drowning in so much information, they can’t make sense of what changes need to be made. Overwhelmed by Big Data.

Event Tech 362

Event Tech Tech B2B Event Technology 362

Attendease

DECEMBER 12, 2019

Event websites continue to be an extremely powerful marketing tool for promoting your upcoming events. They provide potential attendees with detailed information about the event, educating and entertaining them on the way. Video marketing has been in a lot of demand in the past few years. Easy registration. Use videos.

Social Media 300

Social Media Speakers Events Marketing 300

Expo Pass

JULY 10, 2024

Event marketing runs on content, whether videos, photos, audio, or written content. Repurposing content is a common strategy in event marketing. Repurposing content is a common strategy in event marketing. A keynote today could become the marketing hook of tomorrow! The first is to use the same video, photo, audio, etc.,

Marketing 125

Marketing Social Media Speakers Events 125

Picatic by Eventbrite

JUNE 24, 2022

Eventbrite’s Events Industry Report is designed to keep event creators like you informed about the evolving landscape of the events industry. Read on for expert industry insights, event marketing tips, Eventbrite trends, and more. Eventbrite Tips & Tricks The dawn of “Hot Event Summer” is here!

Event Marketing 278

Event Marketing Events Marketing Event Planning 278

Attendease

JANUARY 2, 2020

In order to increase awareness of your events and boost ticket sales, it’s important to invest time and effort into social media marketing. Here are some easy tips on how to get started with social media marketing for events’ promotion. How to Promote an Event on Facebook. With over 1.2 Don’t miss out.

Social Media 347

Social Media 2020 Events Event Management 347

Eventmobi

AUGUST 9, 2022

The Meeting Expectations team understood that the event website was the first place their attendees went looking for information about the event, so they made sure that the app download link was featured prominently there. Marketing your event app in the right places is just the first step.

Event Apps 364

Event Apps Meetings 2014 2015 364

Attendease

JULY 28, 2022

Robust email marketing & communications. Your event registration software should help you promote your event through email marketing and be able to create fully branded emails to make your communications cohesive. Another must-have feature is email marketing automation. Flexible registration forms. Conclusion.

Management 329

Management Events Marketing Event Management 329

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020.

2020 293

2020 Social Media B2B B2C 293

Eventmobi

JUNE 4, 2024

It also applies to how your association presents itself in writing—like the informational content on your registration form. This cohesion allows for a seamless transition between the informational page about the event and the form, as well as other parts of your site where first-time attendees might look to learn more about your association.

Social Media 305

Social Media Advertising Events 2023 305

Eventmobi

AUGUST 22, 2024

And they still have a place, whether your vantage point is B2B, marketing, fundraising, or associations. According to LinkedIn’s B2B Marketing Benchmark 2024 , 51% of respondents said they use in-person events as a marketing channel, making it the most-used non-digital marketing channel.

B2B 370

B2B Speakers Travel 2024 370

Event Farm

NOVEMBER 23, 2021

You inspire them to take the next step: click on a link, share information with others, or register. If you’re getting something from attendees, like information, what is the attendee getting back? Your marketing campaign pulls the audience along the conveyor. . Your marketing campaign pulls the audience along the conveyor. .

Fashion 344

Fashion Advertising Speakers Consulting 344

Attendease

JANUARY 13, 2020

According to a survey of B2B marketers, 83% of event marketers prioritize lead quality over quantity - which has been an increasing trend every year. A well-designed, branded site that creates a sense of urgency in support of your event marketing campaign will build awareness of the event and increase conversion.

B2B 307

B2B Social Media Event Marketing Events 307

Attendease

MARCH 10, 2022

It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Event websites continue to be an extremely powerful marketing tool for promoting your upcoming events.

Speakers 341

Speakers Events Marketing Education 341