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The Brief: Ketchup Insurance and Firehouse Takeovers

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover ketchup insurance, frozen firehouses and a new culinary conference. Agency: NVE Experience Agency) HEINZ WANTS TO INSURE YOUR STAINED T-SHIRTS Are you a messy eater? Your presence is required in New York City from March 14 to 15.

Insurance 278
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The Brief: Cash Showers and ‘F*d Up’ Sponsorships

Event Marketer

Attendees are invited to walk through the social media-friendly spaces to take curated photo ops, while also getting a chance to literally be showered in cash at random times throughout the day. (If If you’re looking for a sign that it’s time to reenact your favorite rap music video, this is it.)

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19. Provide exclusive or a finite number of sponsorship opportunities. Sell refund protection.

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Creating Year-Long Sponsorships & Establishing Partnerships

Endless Events

In a chaotic world where the industry sees itself turned upside down at every turn, learning about year-long sponsorships becomes crucial. And this causes planners to not be as creative, forward-thinking, or successful as they could be within the scope of event sponsorships. Year-Long Sponsorships: How Do They Work?

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In Person Events: How to Plan for Success in 2023

Eventmobi

Secure sponsors Securing sponsorships requires some thoughtful pre-planning. This process looks like creating a targeted sponsorship proposal, offering multiple sponsorship packages, and building the genuine connections that’ll make sponsors bite. You can save money while bringing in attendees (and special guests!)

2023 195
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Three Professors Weigh in on How Experiential Marketing Degree Programs are Taking Shape

Event Marketer

While Baringer went to school for sports marketing, intending to work for a professional team, he didn’t expect a health insurance company to be his way into the world of sports partnerships and events.

Marketing 246
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Why Building an Event Community is a Hot Trend for 2021

Eventmobi

Let your community members connect with each other on an exclusive professional network that includes: Virtual social events for remote teams. A social media wall that collects posts related to event hashtags. Grow Your Sponsorship Revenue with an Event Community Platform. Watch parties for on-demand content.

2021 325