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Ms. B’s Book Club: Planning for Medical Meetings

SmartMeetings

This Month’s Reads: Planning for Medical Meetings Every industry has its own cultural norms and professional values that are expected to be reflected at a company’s event. B’s Book Club: Creating Experiences How to Plan Medical Meetings and Events —co-authored by Meetings & Incentives Worldwide, Inc. (M&IW)

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How — and Why — You Should Include Patients at Medical Meetings

PCMA Convene

Over the last decade, there has been a slow-moving revolution toward leveraging the advantages that accrue to both health-care professionals and patients when they can play a meaningful role at medical meetings. Though their numbers are small, she said, there are sessions where patient speakers “really set the tone.”.

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Patient-Centered Care Conferences

Velvet Chainsaw

Will our submission process yield the highest quality sessions or will we need to invite speakers who we know can address our learning priorities? Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. High-quality learning is worthy of investing time and money.

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Serious About Business Innovation? So Is Orlando.

PCMA Convene

Orlando has long been associated with magic, but that’s not the “tomorrowland” quality that has made it a Top 10 “American City of the Future,” ( fDi Magazine ). This “living lab” is a major reason why Orlando now hosts 40 percent of HCEA’s top 50 largest medical meetings. UCF Medical Facility at Lake Nona. 1 in the U.S.

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Not-Your-Average Medical Conferences

PCMA Convene

As health care and technology converges, how can medical meetings stay relevant? HLTH is expected to launch with 2,000 attendees, 200-plus CEOs and company founders, and 300-plus speakers. The post Not-Your-Average Medical Conferences appeared first on PCMA Convene.

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How Much Should You Spend on Marketing Your Meeting?

PCMA Convene

They value experiences like food and beverage, speakers/entertainment, and learning environments with good audiovisual. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. Spend in this category doesn’t contribute to the value proposition for attendees.

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PCMA’s 20 in Their Twenties Class of 2017

PCMA Convene

Whether they are speakers, vendors, partners, or staff, we all have the common goal of inspiring attendees to take away ideas and connections that enable them to become more engaged, be more productive, and grow professionally. My favorite part of my job is being on site at our Annual Meeting.

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