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This Month’s Reads: Planning for MedicalMeetings Every industry has its own cultural norms and professional values that are expected to be reflected at a company’s event. B’s Book Club: Creating Experiences How to Plan MedicalMeetings and Events —co-authored by Meetings & Incentives Worldwide, Inc. (M&IW)
Over the last decade, there has been a slow-moving revolution toward leveraging the advantages that accrue to both health-care professionals and patients when they can play a meaningful role at medicalmeetings. Though their numbers are small, she said, there are sessions where patient speakers “really set the tone.”.
Will our submission process yield the highest quality sessions or will we need to invite speakers who we know can address our learning priorities? Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. High-quality learning is worthy of investing time and money.
Orlando has long been associated with magic, but that’s not the “tomorrowland” quality that has made it a Top 10 “American City of the Future,” ( fDi Magazine ). This “living lab” is a major reason why Orlando now hosts 40 percent of HCEA’s top 50 largest medicalmeetings. UCF Medical Facility at Lake Nona. 1 in the U.S.
Be a speaker. China, Germany, India, and Japan, told Convene that members’ names and photos are often displayed online as speakers or members of organizing committees without their knowledge to give a fake conference a sense of legitimacy. Some excellent speakers came from the U.S.,” Cover Illustration by Ollanski).
As health care and technology converges, how can medicalmeetings stay relevant? HLTH is expected to launch with 2,000 attendees, 200-plus CEOs and company founders, and 300-plus speakers. The post Not-Your-Average Medical Conferences appeared first on PCMA Convene.
They value experiences like food and beverage, speakers/entertainment, and learning environments with good audiovisual. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. Spend in this category doesn’t contribute to the value proposition for attendees.
Whether they are speakers, vendors, partners, or staff, we all have the common goal of inspiring attendees to take away ideas and connections that enable them to become more engaged, be more productive, and grow professionally. My favorite part of my job is being on site at our Annual Meeting.
ON THE PROGRAM The Breakthrough Collaborative runs a half day, with a keynote, a handful of featured speakers, and a panel. We tend to flex the focus a little bit based on what’s going on in the medical-device industry or what we’re hearing from our attendees.” It’s just bringing this whole group of people together.” . Cali , M.D.,
As late as 1980, there was no textbook on meeting or exposition management and only one accredited college program devoted to its practice, former Convene editor Peter Shure pointed out in a 2003 story in the magazine. For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals.
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