Magazine Meetings Trade Shows 
Velvet Chainsaw
FEBRUARY 20, 2017
Most annual meetings have used the same template agenda for decades. Annual Business Meeting. Meet bylaw requirements by having a 30-minute session (max) that can be attended by those interested. Annual Meeting Brand. Consider changing your brand to not include the words “annual meeting.” Exhibition and Exposition.
PCMA Convene
NOVEMBER 29, 2021
Exhibitor magazine editor Travis Stanton (top left) hosted the webinar with panelists Dana Esposito (clockwise from top center), Josh Frisbie, Vickie Velji, Rita Price, and Jim Roots. An increasing number of organizations are planning for in-person events and trade shows in a living-with-COVID environment.
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Velvet Chainsaw
OCTOBER 31, 2019
Data fields and pick lists should be normalized and updated across membership, meetings, subscriptions, and all of the organization’s other programs and services. Purchasing Influence/Role — Most conferences with a trade show collect data on annual budget, role in the purchasing process, and product/service interests.
Velvet Chainsaw
APRIL 24, 2019
Software solutions built on older platforms and smaller companies with fewer resources are going to have a harder time meeting event organizers’ more stringent data-security requirements. #2. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association. The level of difficulty is high.
Velvet Chainsaw
MARCH 2, 2018
Based on our deep analysis of dozens of shows, the former are the event business models being disrupted most. From our view, most industry mega-shows continue to thrive. The slow death of expo revenue is not an indicator that meetings don’t mean business any more. How are you incorporating education into your show floor?
PCMA Convene
FEBRUARY 1, 2021
Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. On top of that, 63 percent of exhibitors said virtual events do not meet their goals,” she said. “We The Certified Meeting Professional (CMP) is a registered trademark of the Events Industry Council.
Velvet Chainsaw
AUGUST 6, 2019
For those of you who organize large annual conferences and trade shows, there undoubtedly is a chicken-vs.-egg In my experience, when exhibitors are in a meeting of their peers, they tend to make recommendations that don’t put the attendee first. How are you making your show-floor experience more valuable to attendees?
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