Event Marketer

FEBRUARY 19, 2025

Touchpoints encompassed an open court, daytime and evening programming, like a performance by 2Chainz, a multi-team tournament featuring top basketball creators, hoops memorabilia, and the opportunity to create a personalized SLAM magazine cover. Attendees could also snap photos with WNBA players throughout the weekend.

2025 263

2025 Apparel Sports Sponsorships 263

Velvet Chainsaw

FEBRUARY 16, 2022

Smart organizations have enlisted the help of their top sponsors to use engagement to best activate their sponsorship. Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. Engage — The hub should enable people to be active participants in the event.

Conference 487

Conference 2022 Sponsorships Tech 487

Prestige Events Magazine

FEBRUARY 24, 2025

As well as contributing to the events content through its sponsorship of the People & Culture theatre, delivering two educational sessions, and convening a specialist roundtable at the show, Lime Venue Portfolio will be showcasing best practice examples throughout its presence at International Confex.

Venues 255

Venues Banking Sponsorships Education 255

Velvet Chainsaw

OCTOBER 20, 2020

This article was originally written for the April issue of PCMA’s Convene magazine. Sponsorship sends a loud and clear message that our company believes and supports the movement. [6] Women Lift Up Women. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association.

Conference 366

Conference 2020 Sponsorships Government 366

Velvet Chainsaw

AUGUST 22, 2017

In some industries, thought-leadership investment opportunities will absolutely make or break a sponsorship program. Alternatives to Stage-Time Sponsorships. What creative alternatives to stage time have you offered for education champion sponsorships? I used to be strongly opposed to pay-to-play, but I’ve come around a bit.

Conference 283

Conference Sponsorships Education 2017 283

Velvet Chainsaw

FEBRUARY 8, 2021

The revenue needed from virtual registrants and sponsorship to break even may be difficult to predict and generate in the early going. Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. How are you thinking differently about repackaging your conference content?

Conference 366

Conference Sponsorships Education 2022 366

Velvet Chainsaw

FEBRUARY 1, 2024

Conversely, sponsorship revenue is back to pre-pandemic levels and has upside potential. If your sponsorship menu and prospectus look similar to 2019, a refresh can help you seize this growth opportunity. Here’s a step-by-step guide for auditing and refreshing your sponsorship menu.

Sponsorships 221

Sponsorships Advertising 2023 2019 221

Smart Meetings

FEBRUARY 27, 2023

While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19. Provide exclusive or a finite number of sponsorship opportunities. Optimize each for SEO.

Conference 279

Conference Sponsorships Trade Shows Insurance 279

Event Marketer

FEBRUARY 29, 2024

The handbook, available as a print and digital magazine, serves as an extension of the annual Pinterest Predicts trend report , with 20-plus pages designed to help agencies leverage the report’s first-party data insights to drive stronger performance on the platform. UK and Canada was developed to lighten the load. Here’s the breakdown.

Food and Beverage 310

Food and Beverage 2024 Retail Sponsorships 310

Velvet Chainsaw

AUGUST 6, 2019

On the one hand, your organization might receive as much as 50 percent (or more) of your event’s revenue from supplier investments in exhibits, sponsorship and advertising categories, making it a priority. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association. egg debate.

Sponsorships 236

Sponsorships Trade Shows Advertising Education 236

Prestige Events Magazine

DECEMBER 18, 2023

The Eastside Rooms’ cost of living impact survey reveals that 45% of associations/not for profits are seeing increased difficulty in securing sponsorship for their conferences and events. However, alongside the wider impact on organisers, the survey also explored challenges in sponsorship acquisition.

Sponsorships 113

Sponsorships Government 2023 Sustainability 113

Prestige Events Magazine

SEPTEMBER 19, 2024

Marshall Dallas, CEO of the EICC, commented, “We look forward to our partnership with The Power of Events team, the sponsorship of the Schools Engagement Programme, and the positive outcomes we can achieve together. Importantly, it also received hugely positive feedback on the experience from teachers and the industry’s Schools Ambassadors.

Sponsorships 147

Sponsorships 2025 2024 Events 147

Event Marketer

FEBRUARY 7, 2022

The Aimé Leon Dore/Porsche 911SC was showcased in a VIP Lounge as part of an exhibit featuring artist Derek Gores who recycles magazines, maps, data and more in his collage pieces. Location: North Beach Lounge. Sponsor: Whiskey With High West.

2021 321

2021 Fashion 2020 Tech 321

Event Marketer

JULY 12, 2021

The hybrid gathering combined elements of Essence magazine’s wildly popular in-person festival with the all-virtual version that it hosted in 2020.

Food and Beverage 358

Food and Beverage Travel Events Technology 358

Velvet Chainsaw

FEBRUARY 21, 2019

Reprinted with permission of Convene, the magazine of the Professional Convention Management Association. I think our model is ripe for disruption without a more transparent and trusted platform. Adapted from Dave’s Forward Thinking column in PCMA’s Convene. Are your business practices around your trade show transparent to your exhibitors?

Trade Shows 306

Trade Shows B2B 2019 Sustainability 306

Velvet Chainsaw

SEPTEMBER 29, 2016

Be sure to allow multiple ways of accruing points — points per 10’ x 10’ booth and points for sponsorship, promotion, and/or advertising spend (e.g., Exhibitors who downsize their booth, but invest more in sponsorship, should have point accrual based on overall spend. one point for every $5K in integrated marketing spend). Partnership.

Sponsorships 150

Sponsorships Airlines Trade Shows 2016 150

Prestige Events Magazine

APRIL 1, 2025

This event will provide an opportunity to learn more about the programme and network with fellow ambassadors and sponsors.

2025 113

2025 Sponsorships 2023 Entertainment 113

Event Marketer

SEPTEMBER 18, 2023

Throughout the voyage, influencers, the brand’s social team, Racquet magazine and members of the United States Tennis Association were all capturing ample content and broadcasting it to their respective social channels. More Floating Activations: The Secret Sauce for These CPG Brands?

2024 317

2024 Sustainability Education Marketing 317

Prestige Events Magazine

JANUARY 30, 2025

Key policy areas, such as updating SIC codes, streamlining visa schemes, and introducing an event tax credit scheme directly impact our 545 member agents, hotels, venues, and suppliers – and this sponsorship ensures that we represent their collective interests at the highest levels of government.”

2011 100

2011 2025 Sponsorships Government 100

Event Marketer

MARCH 13, 2024

Inside the venue, free issues of the magazine were available, the bars were packed, snacks were offered in Capital One Business’s sponsor footprint, TriNet gave out coffee drinks with selfie foam art and the second story played host to Texas-inspired breakfasts and lunches each day of the event’s three-day run.

2024 298

2024 Speakers Entertainment Travel 298

Velvet Chainsaw

AUGUST 6, 2024

Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. While this is more costly for the show organizer, it supports the desires of the exhibitor and can improve the attendee experience. Adapted from Dave’s Forward Thinking column in PCMA’s Convene.

Negotiating 221

Negotiating 2024 2023 Hotels 221

Prestige Events Magazine

OCTOBER 15, 2024

Sponsorship of the Group is now also available at £5,000+VAT. UK-based organisations are invited to become members for £1500 + VAT by nominating a senior representative, offering them the opportunity to engage directly with MPs and influence policy decisions. A full prospectus can be downloaded on the APPG for Events website here.

2011 263

2011 Government Sponsorships 2024 263

Canadian Special Events

SEPTEMBER 25, 2024

In collaboration with industry powerhouses like Canadian Special Events Magazine , Baxter Media , and The Wedding Planners Institute of Canada (WPIC) , guests were treated to stunningly set tables designed by Veronica Fazio, Founder of The Wedding Planner & Lifestyle Magazine , and her talented team.

Hospitality 98

Hospitality Tech Entertainment Tourism 98

Prestige Events Magazine

OCTOBER 14, 2024

The stadium sponsorship is the eighth of its kind for Allianz, which welcomes Twickenham into a family of world-class stadia around the globe. The Allianz Stadium will join celebrated venues such as Allianz Arena in Munich, Allianz Parque in São Paulo and the recently reopened state-of-the-art multi-purpose venue in Sydney.

Insurance 251

Insurance 2025 Sponsorships 2024 251

GEVME

JUNE 13, 2018

In his article for Smashing magazine , the founder of HybridConf, Zach Inglis, states that the aim of every conference organiser should be to create experiences that reenergize people and fill them with new zeal for their work. The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal.

Conference Planning 200

Conference Planning Conference Speakers Advertising 200

SmartMeetings

SEPTEMBER 30, 2019

Cvent Sponsorship Manager Noel McWilliams and Fazefwd founder Meg Fasy have mastered the art of attracting partners who will support all or part of your agenda. Develop a Wholistic Sponsorship Strategy. Enhanced opportunities for sharing content increase the value of the sponsorship for all parties. Refer a Friend.

Sponsorships 61

Sponsorships Negotiating Consulting Venues 61

Prestige Events Magazine

OCTOBER 28, 2024

As the only hotel in the region to form this exclusive sponsorship with Invisible Cities, the Mercure Manchester Piccadilly will provide complimentary accommodation for the social enterprise’s team members during their visits.

Hotels 130

Hotels Tourism Sponsorships Sustainability 130

Event Marketer

MARCH 23, 2022

Magazine returned to the festival this year with its Inc. Commencing a three-year sponsorship with SXSW, Volkswagen revealed its new ID. There was also vibrant street art by NYC-based artist TOOFLY to check out, and, for the braver souls, an opportunity to get inked on-site by tattoo artist Karina Figueroa. FOUNDERS HOUSE. VOLKSWAGEN.

2022 340

2022 Entertainment Tech 2001 340

Prestige Events Magazine

OCTOBER 13, 2021

AOK Events’ research paper is based on feedback from a broad range of respondents with direct control of their company’s event budgets comprised of event & sponsorship, marketing & PR, procurement and learning and development departments.

2022 240

2022 Sponsorships 2021 Hospitality 240

Exhibitor Magazine

OCTOBER 4, 2023

Today CEIR released the first report in the Exhibit and Sponsorship Sales Approaches Driving Revenue Growth Series. Report One: Planning, Offerings, O.

Sponsorships 73

Sponsorships 73

Exhibitor Magazine

FEBRUARY 8, 2023

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education and publisher of EXHIBITOR magazine, ROCHESTER, MN.

Sponsorships 56

Sponsorships Trade Shows Corporate Events Education 56

PCMA Convene

JULY 31, 2017

. It’s time to reimagine the metal-named sponsorship categories — and unless you’re the International Association of Gems, it’s time to retire Diamond, Ruby, Emerald, and Sapphire names, too. As part of the competitive intelligence we gather for conferences, our team analyzes hundreds of sponsorship offerings. Dare to be different!

Sponsorships 45

Sponsorships Advertising Conference Education 45

Event Marketer

FEBRUARY 23, 2023

Attendees at EMS will hear from personalization-powered brands like Chevy, whose sponsorship programming at large-scale events like The Big E and CMA Fest touches thousands of consumers while delivering individualized moments.

2023 244

2023 Marketing Sustainability Event Marketing 244

Prestige Events Magazine

JUNE 7, 2022

However, the use of monetisation strategies, sponsorship and on-demand content will help businesses to reap the commercial rewards of events. Making the most of sponsorship. Technology that can help to measure the ROI of event sponsorship has been around for several years. Widening your audience is the first step.

Sponsorships 130

Sponsorships Events Sustainability Technology 130

Prestige Events Magazine

MAY 9, 2023

“Gyder’s new, fully branded apps for event visitors not only improve the visitor experience but also increase revenue by up to 30% for event organisers through advertising and sponsorship.” As a result, printed programme sales have declined, reducing revenue from sales, advertising and sponsorship.

Advertising 130

Advertising Sponsorships 2019 Event Apps 130

Eventmobi

AUGUST 11, 2023

What we like: Information is organized into a “Hot Topics” section PCMA’s magazine, Convene , is spotlighted in multiple places Multiple newsletter sign up options Top takeaway: PCMA successfully organizes a great deal of content so members and visitors can pick and choose what’s most relevant to their needs.

Tech 195

Tech Event Tech 2023 Education 195

PCMA Convene

FEBRUARY 6, 2025

Fast Tracks helps bring Fast Company magazine to life, Whitney said. At news website Semafor, live events along with sponsorships account for a half of its revenue, and even legacy brands like TIME are making them a key part of their marketing toolbox. Theyre really not an offering youll find at other business conferences. Jennifer N.

Fashion 52

Fashion Sponsorships 2024 Speakers 52