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I stopped drinking and then went back on the road as a speaker, and I started to see what life was like on the other side as an attendee who doesnt drink. Laura Nelson: As a speaker, I go to events for connections, which often take place in the evenings with the black bars. I think any meeting planner would be bummed out about that.
On 30 April 2025, the Mercure Manchester Piccadilly Hotel will host beam s All Members Meeting, with a content-rich agenda tackling some of the industrys most pressing topics. The day will also introduce members to Sean Tansey from beam s new charity partner, Rainbow Trust, followed by an evening of networking, dinner and a bit of fun.
The Meetings Show , the UK’s leading event that brings together the world’s meetings and events community, is calling for innovators and industry experts to submit their game-changing ideas and insights for the 2025 show. Can you confidently talk about the future of event marketing? Have you got the handle on hybrid?
Event Marketer’s 2025 B-to-B Dream has been unveiled. The team, created in January 2023, consolidated resources from marketing, sales, and EMEA to form the first-ever global events team at Workiva. Strehle heads up a group of five that sits in marketing operations and ladders up to the vp of marketing.
This years Global Meetings Industry Day (GMID) was one to remember. Meeting Professionals International (MPI) and the Society for Incentive Travel Excellence (SITE) teamed up for a lively, eight-hour livestream packed with fresh insights, emerging trends and meaningful discussions around the future of meetings and events.
The Meetings Show , the UKs leading event that brings together the worlds meetings and events community, has given innovators and industry experts an extra week to submit their game-changing ideas and insights for the 2025 show. The Meetings Show 2025 co-located with Business Travel Show Europe, will take place on 25-26 June 2025.
Marketing emails need multiple rounds of review? Start with your major deadlines — things like venue confirmation, registration dates , and marketing campaign launches. For example, you can’t send speaker confirmation emails until you’ve finalized the agenda. Your schedule accounts for that. Task breakdowns.
Hologram technology can increase engagement and attract hard-to-get speakersMeetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Award winning central London venue 30 Euston Square has joined Unique Venues of London (UVL), the marketing association of over 80 unusual event venues from around the capital. CJ Alves, Head of Sales, Events & Marketing at 30 Euston Square, comments: “We’re really pleased to be joining Unique Venues of London.
Shoptalk 2025, a global event for retail and ecommerce, owned by Hyve Group, took over the Mandalay Bay Convention Center in Las Vegas, March 25-25, bringing together more than 10,000 attendees and more than 225 senior-level speakers from top retailers, including Macys, Inc., Mattel, Canada Goose and P&G. Want us to cover your booth?
Most of the event industry and our clients continue to assume that if you can make the meeting bigger it’s a good thing. Online and hybrid meetings have seen less drastic reductions. One bright spot has been the normalization of online meetings for routine connection and collaboration. It ain’t necessarily so.
More than 40 speakers and industry leaders were also expected to attend. We created everything for all general sessions and breakout content like opening videos, animated show looks and speaker title card animations, awards presentations, deck templates, plus voiceover and sponsor loops.” is to be prepared for anything.
For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI. Consider speakers for your hybrid event.
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Her father had cerebral palsy, which brought its own needs.
IBTM has revealed human connection specialist and award-winning author, Simone Heng , will be a keynote speaker at its flagship IBTM World event. Simone is part of an electrifying line-up of speakers at the leading global trade show who will amplify the unparalleled power of events to offer personal experiences.
Take Your Event Marketing to the Next Level – Discover Proven Strategies to Drive Early Registrations and Maximize ROI With event registrations trending later in the planning cycle, event professionals are facing unique challenges: securing room blocks, finalizing F&B, and meeting attendance goals with limited time and budgets.
About Meeting Expectations. Meeting Expectations specializes in designing and executing strategies to achieve event and association management goals. For their annual ‘Spotlight on HR’ conference, the Meeting Expectations management team wanted to set a new record for member adoption and engagement on their Event App.
An exciting addition to this year’s event, titans of industry will engage with delegates on the power of AI, the importance of audience collaboration, the value of brand-building, the merits of harnessing key data, and the benefits of developing a marketing strategy around face-to-face interaction.
From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.
Even as in-person meetings continue to reemerge with a vengeance, virtual meetings have taken a primary position in the event professional toolbox. We live in a hybrid world where almost every major event has a virtual component, even if we don’t call it that,” said Bizzabo Chief Marketing Officer Alon Alroy. “We
But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Why Invest in Speaker Relations?
But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Why Invest in Speaker Relations?
Investor meetings can be the single most important event companies produce throughout the year, and expectations start at perfection. These meetings offer a chance to showcase the vitality of the business, gain valuable feedback, and secure funding for continued longevity. This should be separate from training for speakers.
Avoid pitfalls and protect your event Contracts are the lifeblood and backbone of the meetings industry. Negotiating contracts is the first step before confirming speakers, color themes or catering options. F&B Prep Typically, the cost of F&B is based on whats happening in the market. Who is in charge of it?
In fact, modern corporate meeting planning software can help you optimize and automate processes so that you and your team can save time and resources over time. Here’s how choosing the right corporate meeting planning software can help. The same goes for scheduling and speaker management.
Just as virtual meetings can’t replace in-person events, the Metaverse won’t replicate real life. Both digital solutions bring advances that can teach real-world lessons to meeting professionals looking to improve their experiences. People are looking to participate in meetings in a more exploratory fashion,” she said.
A truly great event doesnt just meet expectationsit exceeds them at every turn. From the first interaction with marketing materials to the follow-up emails afterward, every touchpoint shapes the attendee experience. Shareable: Encouraging Organic Word-of-Mouth Your attendees should be your best marketers. ” podcast.
To find out what the university is teaching future meetings and event professionals and what they gleaned from the two days of sessions and networking, we asked Ryan Becker, senior vice president of communications and strategy with Visit California. Those values are encapsulated in the vision statement: Live, protect, explore.
Here, Smart Meetings brings you the key takeaways. #1 1 2028 is Poised to Spur a Significant Market Shift With the demand for meeting space continuing to soar, event planners are increasingly feeling the pressure to lock in venues ASAP.
Storytelling has always been the beating heart of experiential marketing. Storytelling has always been a main component of any great event,” says Cameron Mercer, head of event marketing, EMEA, APAC and Workplace at Facebook. A few things all of our panelists agreed on: You have to meet your attendees where they are.
Planning an event in multiple languages can be a challenge for meeting planners. Innovative virtual language interpretation software is making attendee accessibility a reality for everyone involved in creating inclusive meetings. The program makes its virtual services impartial to any particular meeting platform.
As marketers take cues from the sect of Buddhism, which focuses on meditation, mindfulness and maintaining a state of calm, theyre creating sanctuaries where attendees have an opportunity to get present with themselves and leave their worries behind, if only for a short time. Partner: George P.
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
Avoiding wellness washing and incorporating holistic well-being into meetings Wellness is on every planner’s mind these days—with it, come concerns of “wellness washing.” A group of professionals with expertise in wellness—its nuances, scope and impact—gathered for a recent Smart Meetings webinar, “How to Avoid Wellness Washing.”
Mandy Jennings, CEO and Owner of Venues of Excellence reflects on 2024 and the power of the sales and marketing consortium for independent venues. Every new venue member undergoes a thorough audit across their business before joining the consortium, ensuring they meet our high standards.
The repositioning of Encore as more than just an AV equipment supplier is being championed by a new senior team working with President and CEO (and 2021 Smart Meetings Catalyst Winner ) Ben Erwin. Read about how layoffs and investments are marking the next stage in the streaming meeting evolution.
Think back: what do you remember about the event speakers from your most recent event? Getting the right speakers for your event can make or break the success of your conference, trade show, or seminar. But finding the perfect speakers can sometimes feel like searching for a needle in a haystack! Motivational speakers.
Diversity, sustainability and violent crime were on the agenda for Destinations International Annual Convention 2022 in Toronto, Canada, this week along with a host of other social issues destination marketing organizations are taking on as they emerge from Covid empowered to address a larger mission of getting heads in beds. Much Respect. “We
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Ready to get started?
Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next. You can’t do everything.
From managing registration lists and building an event website, to scheduling sessions and marketing the event… the logistics never end. Instead, drag and drop sessions, speakers, and rooms for your meeting or event. Planning and executing a corporate events program is no simple task. Does this sound familiar?
Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Smart Meetings talked to industry experts for tips on how to produce meaningful experiences for everyone on the registration list.
The official convention bureau for Cambridge and the surrounding area recently held an event to mark its 25 th anniversary, focusing on the key challenges and opportunities facing the business meetings industry today.
After two years of testing streaming platforms, meeting professionals are asking for more comprehensive solutions and a number of event technology companies have risen to the challenge. How it impacts you: Automated back-end processes allow you to better manage speakers, sponsors, staff and meetings.
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