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Whether on the world stage or within our own industry, negotiations are everywhereand their outcomes matter more than ever. In a time marked by geopolitical tension, fragile supply chains, and economic uncertainty, the ability to negotiate effectively isnt just a business skillits a survival tool.
Your attendee travelers are eager to hit the road, but thanks in part to economic challenges like inflation, companies are cutting back on T&E. Those able to travel freely are combining remote work with longer leisure trips. Corporate travel policies may start including air emissions tracking.
Negotiation coach Alex Carter will lead two PCMA Business School sessions during Convening Leaders 2025, on Jan. Negotiation coach Alex Carter starts off her April 2024 TEDx talk, “How to Ask for More — and Get It,” by saying the most important things she knows about negotiation she learned in a kayak.
A cohort of ambitious attendees rose with the sun on April 15 for day two of the Experiential Marketing Summit (EMS) at the annual morning 5K through the Las Vegas Strip, while others kicked things off with a moment of mindfulness during a guided morning meditation inside the MGM Grand.
1 2028 is Poised to Spur a Significant Market Shift With the demand for meeting space continuing to soar, event planners are increasingly feeling the pressure to lock in venues ASAP. Hotels will likely give less room for discounts or concessions, and early contract negotiations will be crucial to locking in favorable rates.
By aligning your marketing efforts with their needs, you can position your property or destination as their go-to choice. Unexpected cancellations, attendance fluctuations, and travel restrictions have made rigid contracts a dealbreaker. Reliable internet, A/V capabilities, and streaming options are non-negotiable.
From the tedium of manual registration and spreadsheet wrangling to the headache of juggling different tools for websites, email marketing, agenda builders, and more… It’s a recipe for frustration and overwhelm. Negotiating with vendors and adhering to their policies 5. Finding and booking an appropriate event venue 2.
And moving forward, marketers may have more legal leeway to cancel an event if they have a reasonable cause at the time of cancellation, even if circumstances change later on. The decision could help pave the way for more common-sense interpretations of force majeure, which has historically had a narrow scope of application.
Read more: Helpful Budget Tips for Event Planners in a Post-Covid World Working with Third-Party Agencies Many third parties provide sourcing only, meaning they will find the destination, and other will assist in sourcing as well as contract negotiations. We’ve traveled, we’ve seen what hotels are coming up, we’ve connected with the CVBs.
28-30, Destinations International (DI) held its 2024 Social Inclusion Summit in Spokane, Washington, where they shared insights and resources around inclusion in the travel and tourism industry. Planners can take what they learn to pivot negotiation requests and strategize for enhancing ROI. trillion in global GDP annually.
In the first 90 days of resumed business travel, intimate gatherings are going to recover more quickly than mass gatherings. However, from past experience, any time that there has been a shift from a seller’s to a buyer’s market, those contracts signed during a seller’s market just flat out had to be updated. Do the Right Thing.
Some people self-select and give us that survey information, says Trevor Drewry, head of experiential marketing at Webflow. Post-pandemic, the event has seen more first-timers than ever before, according to Dan Preiss, vp-experiential marketing at Dell. So we have to be a lot more creative now.
A town-hall meeting at the conference identified other resources MPU could help secure, including limited liability insurance and streamlining IATA, CLIA and other travel agent certifications. MPU’s leadership is also focused on negotiating for new sources of revenue for planners. Augmented Income Streams. Recognizing Impact.
The positive evolution of all-inclusive properties Many luxury properties have caught on to the market demand for all-inclusive options. Properties have realized this is a great market for them will work with you on how you package your food and beverage. F&B programs used to be very rigid. They have a great time.
Cvent , a market-leading meetings, events, travel and hospitality technology provider, published the latest instalment of the Cvent Travel Managers Report: Europe Edition , which provides in-depth insights into current corporate travel trends and activity. Graham Pope.
Read More: 3 Rewarding Trends in Incentive Travel The upside of holding WEC in Mexico for the first time was that it accommodated the association’s fastest-growing audience, Latin American meeting professionals, which has had 60% growth over the last four years. Louis in 2025 in the expanded convention center campus.
“If all the meetings that we have re-scheduled for 2024 come through, we will show a very nice gain in the group market.” If a group is looking to book in 2024, Omni may negotiate contracted rates and concessions if they will book more of their meetings with a sister Omni hotel in future years.
Italy does not have a lot of large hotels so if your program requires a peak of more than 100 rooms on a five-star category I suggest anticipating as much as you can the hotel sourcing and contracting, especially if you travel on shoulder and peak seasons. Read More : A Manifesto for Good Travel and Tourism 3.
Achieving both objectives while keeping the experience fresh year after year is a challenge that many an event marketer can relate to. The post Internal Meetings: Five Ways Zeiss Keeps its Salesforce Fired up appeared first on Event Marketer. As long as they showed up for work on Monday, their stay didn’t take up any vacation days.
MICE (meetings, incentives, conferences and exhibitions) market is expected to grow by 7.8 percent between 2024 and 2030, according to Grand View Research, and the European market is on a similar track. This reduces travel, housing and F&B costs. This helps with costs and can improve engagement for those who do attend.
AARP also collaborated with the Rolling Stones tour team on a sweepstakes promoted across social media that focused on the Las Vegas tour stop and included travel, hotel and backstage passes as part of the winning package. “We Impressively, the team worked quickly to reinstate it before the next time zone unlock.
Fun fact: Resy negotiated with its restaurant partners to hold the reservations for dates two weeks out—something that could help out last-minute planners or forgetful partners ahead of Valentine’s Day. The post Share the Brand Love with Five Activation Ideas for Valentine’s Day appeared first on Event Marketer. Agency: 160over90.
Tyra Warner, assistant professor and department chair of Hospitality and Tourism Management at College of Coastal Georgia, has seen hotel negotiations from every angle. Tyra Warner She knows the unexpected always happens in an extreme sellers market and has suggestions for strategically managing the liability that comes with live events.
Denise Mope Hotel Crescent Court in Dallas’s Uptown neighborhood added Mope as director of sales and marketing. He’s based in Thailand and will help planners with site selection and contract negotiation throughout the Asian market. Shane Hannam Reed Travel Exhibitions’ IBTM appointed Hannam portfolio director.
Expert negotiator tips for managing policy changes in uncertain times Other than expensive, unreliable Wi-Fi, there are few things meeting professionals hate more than uncertainty. We asked experienced contract negotiators how they are negotiating today and what clauses they are asking for to protect their clients.
Held in Amsterdam, this event for the Alliance of Independent Travel Agencies (AER) brought together 500 travel agencies and 400 specialized tour operators, with a large portion focused on sustainable travel. No one missed the timed workshops and the classic travelmarket.
Reopening tracker that describes travel, gathering, and mask restrictions by state. The panelists offered tips about negotiating with venues and vendors: . Ryan suggested using your event safety plan and protocol as a marketing tactic—a differentiator for your events. View the session recording Finding an event location.
Hybrid events have become extremely popular because of travel restrictions, regulations and lockdowns which force people to stay back at home. Businesses that wish to market their brand at events are particularly interested in hybrid events for two major reasons. . Hybrid events also reduce travel costs for the attendees.
Since attendees don’t have to spend money on travel-related expenses, more people have the ability to attend. Sponsorship-Driven Management Many sponsors are happy with their name and logo on conference marketing materials. Now you need to market your conference , of course! This makes most virtual events more inclusive.
Tapping into women’s strengths for negotiation success We begin to learn the art of negotiation in childhood. As we grow, we begin to negotiate with our teachers, our coaches and our friends. And by the time we graduate from college, we realize everything in life is about negotiation. It is the power of HERsuasion.
A hot topic during last week’s Hotel Data Conference was booking the right balance between leisure business travelers. Hint: A new meeting pattern could help groups having a difficult time at the negotiating table.
Jordan Kaye is the founder and CEO of Los Angeles–based Analog Events , an experiential marketing agency that has demonstrated its commitment to sustainability by going through the rigorous process of measuring its entire social and environmental impact to become a B Corp–certified company. Leverage influencers. Report back.
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., Implementing marketing tactics (email, social media, PR, etc.)
“The meetings and event industry is easily affected by economic and political uncertainty, however it will take at least two years for the separation conditions to be negotiated and no one really knows what will happen,” said Al Wynant, co-founder and CEO of Eventinterface. Are you impacted by the Brexit?
You can market the conference as an opportunity for checking out the town and its attractions, restaurants, museums and entertainment and shopping district. Try to see if you can negotiate to get a few additional permits for your guests, especially your VIP attendees. Anything is negotiable. Is the venue a hotel or resort?
For internal stakeholders: Create a core event committee with reps from legal, marketing, facilities, IT, etc. Market and promote the event Next, develop a strategic, multifaceted marketing plan to effectively promote your event across channels. Pssst, event marketing software can help with this.) based on expertise.
The right event speaker can also act as a powerful part of your event marketing strategy. Travel requirements. If a speaker has to travel a long distance, they may charge more to cover their time, travel, and accommodation expenses. Now it’s time to negotiate! Creation of new content. Level of contribution.
Similarly, few distinguish between business and personal travel in the same way they used to. That number is expected to grow in 2020 as employers encourage the blending of business and leisure travel to appeal to the younger generations that are rising up through the workforce. What is bleisure travel?
Just as the 2024 hurricane season began on June 1, a few meetings-focused hotels in South Florida, both on the Atlantic and Gulf coasts, publicized promotions to the group market featuring especially favorable pricing and contract terms for meetings taking place between July and December of 2024 and July and December 2025.
As former marketing boss once told me, “If your product claims to be everything to everybody, then it’s really nothing to nobody.”. Attendee needs, preferences and aspirations Attendee problems, concerns and pain points Ethnographic details (buying motivations and habits; marketing data) Geographic details.
Hybrid events have become extremely popular because of travel restrictions, regulations and lockdowns which force people to stay back at home. Businesses that wish to market their brand at events are particularly interested in hybrid events for two major reasons. Hybrid events also reduce travel costs for the attendees.
Hybrid events have become extremely popular because of travel restrictions, regulations and lockdowns which force people to stay back at home. Businesses that wish to market their brand at events are particularly interested in hybrid events for two major reasons. Hybrid events also reduce travel costs for the attendees.
markets have seen especially strong occupancy rates driven by group demand, while forward bookings through the end of 2023 are well above last year’s pace. Economic observers had predicted a mild recession in Q4 that would stunt travel demand, thus boosting room availability and cost negotiability. The top 25 U.S.
The market is still shifting, but it’s going to create a new way of doing business for the meetings industry as a whole,” an unnamed North American meeting professional was quoted as saying in the report. Negotiating Room. Site selection often requires some give and take on both sides of the negotiating table.
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