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Getting More Value from Conference Keynote Speakers

Velvet Chainsaw

Not long ago, becoming a professional speaker was a third step in a thought leaders career path. More quality options result in a buyer’s market…now and in the years ahead. Keynote speakers should be chosen wisely. Determine the degree a speaker will research and deliver relevancy for your industry. Optimizing ROI.

Speakers 278
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5 Ways to Make Your Event Marketing Plans More Effective

Eventmobi

To reach potential event participants, get them to your registration page, and inspire them to attend, you’ll need a compelling digital marketing strategy. In this guide, we’ll explore the top tips you need to consider when planning your event marketing campaign. Let’s begin!

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Communicating Your Mission Through Branding at Events

Eventmobi

This brand guide will then serve as a reference for anyone who works on your event branding to ensure every aspect is cohesive. Promotional Materials In addition to your association’s website, feature the above branding elements in all of your other event promotional materials, including: Email marketing. Direct mail.

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Case Study: How Hanapin Marketing Used Attendee Feedback to Increase Engagement & Retention

Eventmobi

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. How Hanapin Marketing Achieved Their Event Goals.

Marketing 195
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Event planning terms glossary: 150+ event terms to know

SpotMe Blog

Artificial Intelligence (AI) refers to computer systems that simulate human intelligence. App is short for ‘application’, which refers to a software program developed for a specific purpose. Attendance tracking refers to the process of monitoring the journey attendees take before, during, and after events.

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Guide: How to Plan a Successful Product Launch Event

Attendease

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

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How to Measure Event Marketing Performance and ROI

Marketo Events

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Setting marketing goals is nothing new. Here, I’ll outline the most common event marketing goals and the metrics attached to them.