Smart Meetings

JANUARY 10, 2025

Brand USA, a public-private partnership focused on increasing international travel, reported that in 2026, the U.S. is on track to welcome 90 million visitors one year ahead of the goal outlined by the National Travel and Tourism Strategy report. Travel Association and the U.S. That number is up from 79 million in 2019.

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Travel Tourism 2028 2026 165

Prestige Events Magazine

DECEMBER 2, 2024

In 2022, Eventurous decided to take the leap and shout about their decade long sustainability efforts, in aim of inspiring others to achieve their own green goals. Since, this small but mighty agency has been recognised as experts in sustainable events, going on to win two Sustainability Awards in 2024 alone.

Corporate Events 239

Corporate Events Sustainability 2024 2022 239

Smart Meetings

JUNE 17, 2022

The free course in partnership with Tourism Cares discusses how to offset carbon emissions, find sustainable suppliers and offer equal opportunities for women. The best way to combat climate change is through large-scale action, which is where WeTravel Academy ’s new sustainable tourism course comes in. More Travel-focused Resources.

Sustainability 243

Sustainability Travel Tourism Hospitality 243

Event Marketer

MAY 16, 2022

We tend to think of event sustainability in terms of large, sweeping efforts that require big budgets and run the risk of disrupting the attendee experience. So we broke down a mix of 10 b-to-b and b-to-c sustainability ideas to implement at your next event. And marketers agree it’s time to be more prudent about those freebies.

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Sustainability Transportation Trade Shows Event Apps 362

Event Marketer

FEBRUARY 22, 2024

Your attendee travelers are eager to hit the road, but thanks in part to economic challenges like inflation, companies are cutting back on T&E. Those able to travel freely are combining remote work with longer leisure trips. Corporate travel policies may start including air emissions tracking.

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2024 Travel Trade Shows 2023 325

Event Marketer

NOVEMBER 24, 2024

Anna Huddleston Photo) Sustainability was also a key part of this project. Groceryshop is Instacart’s Super Bowl, and we wanted to push the boundaries and come up with something super unique while pulling in existing assets and making it a very sustainable space,” says Katie Meyer, ceo and director of events at MoonLab Productions.

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Trade Shows Retail B2B Sustainability 278

Event Marketer

JANUARY 9, 2025

Its a message were seeing play out universally at the show this year in Las Vegas, where technology innovations are often touchless and seamless, inspiring marketers to think beyond talking specs and delivering on spectacular. Sheer fabric walls, muted tones and sustainable design materials underlined the message of sustainability.

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2025 Automotive Trade Shows Transportation 278

Smart Meetings

MARCH 18, 2025

To truly capture their interest and secure their business, you need a precise, well-crafted digital marketing strategy tailored to their unique needs. Meeting and event planners are creative, detail-oriented professionals responsible for organizing everything from corporate conferences and trade shows to weddings and incentive travel.

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Hospitality Marketing Social Media Advertising 130

Event Marketer

FEBRUARY 26, 2025

Event Marketer’s 2025 B-to-B Dream has been unveiled. The team, created in January 2023, consolidated resources from marketing, sales, and EMEA to form the first-ever global events team at Workiva. Strehle heads up a group of five that sits in marketing operations and ladders up to the vp of marketing.

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2025 Meetings 2024 2012 279

Event Marketer

MAY 16, 2022

As corporations pledge to be more sustainable, the event industry seeks lasting solutions. In an era of climate and pandemic disruption, event marketers are embracing a new chapter that addresses consumer and corporate expectations surrounding sustainability and safety. THE PANDEMIC EFFECT. CORPORATE MESSAGING.

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Sustainability Venues 2006 2030 290

Prestige Events Magazine

JANUARY 21, 2025

Sought-after topics include event marketing, experiential design, AI, future trends, wellbeing and sustainability. The Meetings Show 2025 co-located with Business Travel Show Europe, will take place on 25-26 June 2025. To submit your speaker idea visit here.

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2025 Meetings Speakers Sustainability 259

Smart Meetings

MARCH 25, 2025

The stated core values include life balance, sustainability, service, leadership and innovation, curiosity and creativity, diversity and inclusivity, community and collaboration, and professionalism and integrity. Those values are encapsulated in the vision statement: Live, protect, explore.

2025 204

2025 Tourism Hospitality Banking 204

Prestige Events Magazine

NOVEMBER 27, 2024

Can you confidently talk about the future of event marketing? The Meetings Show 2025 co-located with Business Travel Show Europe, will take place on 25-26 June 2025. Are you bursting with top tips for improving well-being in the industry? Have you got the handle on hybrid? The deadline for submissions is 17 January.

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2025 Meetings Education Speakers 264

Event Marketer

MARCH 15, 2024

Questions about sustainability in booth design often trigger two responses: We’ve been doing it for a while (aluminum structures, rentals, recycling carpet) and Clients don’t want to pay for it. The resulting recommendations on sustainable booth design are due later this year. At the GCSAA Conference and Trade Show in Phoenix (Jan.

Trade Shows 290

Trade Shows Sustainability 2024 Transportation 290

Smart Meetings

NOVEMBER 9, 2023

Impact XM shares seven sustainable action areas for planning green meetings Global event and experiential marketing agency Impact XM believes that sustainability is not an end goal, but a practice. As part of its efforts to educate its employees, clients and industry, the company created a list of seven sustainable action areas.

Sustainability 263

Sustainability Transportation Meetings Education 263

Event Marketer

MARCH 24, 2025

FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover FBI raids, Corona Island and the resurrection of 29Rooms. On March 18, the beer brand, which has a long history of sustainable practices tied to the natural ingredients used in its products, unlocked the doors to its eco-protected property.

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Automotive Hotels 2015 2025 278

Smart Meetings

APRIL 13, 2022

Speculations circled overhead at the pandemic’s genesis that the business travel industry ought to fear an irreparable nosedive. ” The white paper, released in mid-May, highlighted the pivotal role business travel is poised to play in building business back. Read More : 7 Business Travel Trends Set to Shape 2022.

Travel 263

Travel 2026 Sustainability Management 263

Smart Meetings

APRIL 18, 2024

Stephanie Miller, sustainability concierge, will guide hotel guests to their most sustainable visits Marriott Marquis Washington, DC is one of the District of Columbia’s largest LEED Silver-certified hotels, and true to its green nature, it has rolled out a new sustainability program , right in time for its 10th anniversary.

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Sustainability 2011 2015 Banking 246

Prestige Events Magazine

OCTOBER 6, 2021

Ensuring the sustainability of events has risen to become the key challenge corporate organisers are looking to tackle between now and 2024, according to this year’s ICE Annual Benchmarking Research Report, sponsored by Cvent. The report also underlined the importance of measurement to event organisers in achieving sustainability goals.

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Sustainability Corporate Events 2021 Education 246

Event Marketer

DECEMBER 15, 2022

Marley Finnegan, Founder, Purpose Sustainability Strategy & Purpose Net Zero. Sustainability continues to be top of mind among today’s event marketers, as attendees and consumers, particularly millennials and Gen Z, increasingly keep tabs on how brands are showing up and acting eco-consciously. Let us know.

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2023 Sustainability Consulting Travel 246

Prestige Events Magazine

APRIL 8, 2024

Built in 1986, leading London events venue, The QEII Centre, was not originally constructed with sustainability in mind, but in recent years the team has been working diligently to rectify this. Wish you were here An inescapable fact of what we do is that people need to travel to get to us.

Sustainability 245

Sustainability Food and Beverage 2027 Transportation 245

Event Marketer

JUNE 14, 2021

Over the years, event marketers have relied on traditional tactics to sustain event engagement, like wrapping the event with a concert by a Grammy Award-winning artist or offering major incentives like free travel. Event marketers often operate under the assumption that attendees need more to see value.

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Event Marketing Marketing Food and Beverage Travel 358

Smart Meetings

AUGUST 9, 2024

Welcome to Smart Travel, where we’ll be spotlighting the latest can’t-miss travel news, from groundbreaking studies and data to tips on decompressing from your next destination meeting. Want to hear from market experts advising on successful business group planning strategies? Travel tech tools you need in your carry-on?

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Travel Airlines Sports 2024 246

Prestige Events Magazine

JANUARY 30, 2023

Louisa Watson, Director of Marketing at Wyboston Lakes Resort and Sustainability Director of beam has been recognised as Sustainability Industry Champion at the prestigious Greengage Sustainability Awards. It’s also great credit to our whole team that the venue has again been recognised for its sustainability initiatives.”

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Sustainability Tourism 2022 Venues 246

The MICE

NOVEMBER 18, 2024

In this blog post, I’ll showcase the unique opportunities Stuttgart offers for your event, from hotels and venues to experiences, all with sustainability woven into the event planning process. This setup reduces transport emissions and encourages attendees to use sustainable travel options.

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Hotels Sustainability Automotive Venues 105

Event Marketer

OCTOBER 4, 2023

We hopped on a call with Nicole Rogers, executive vp and chief sales officer for San Francisco Travel, the City and County of San Francisco’s official destination marketing organization, for a lengthy conversation about the realities the city is facing, the event business, and how the city is working to keep events and event attendees safe.

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Travel 2024 2026 2025 306

Attendease

MAY 1, 2019

With attention to detail and an open mind, it is possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. Similar choices can be made in order to reduce your event’s greenhouse gas emissions: Choose a central location that minimizes travel requirements for attendees. Here’s how to do it.

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Sustainability Transportation Education Event Apps 285

Smart Meetings

MAY 5, 2021

Travel Association president and CEO Roger Dow seconded the request, saying, “Restrictions have taken a disproportionately heavy toll on the travel industry and our millions of workers, and the rule preventing cruise operations is uniquely specific. It will span five continents, ferrying travelers to 66 destinations in 34 countries.

Travel 264

Travel 2021 Food and Beverage 2022 264

Event Marketer

AUGUST 2, 2021

The 147-year-old family-owned company is marking its first foray into brand marketing with a summer mobile tour aimed at delivering wild blueberry education and connecting the dots between Maine, Wyman’s and the wild blueberry category. Planters Nutmobile Spreads Sustainability Message. And they’ve just been fantastic.”.

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Marketing Sustainability Education Travel 336

Smart Meetings

OCTOBER 14, 2022

IMEX 2022 concluded its 11 th American run Thursday following a thunderous return with over 12,000 people in attendance at Mandalay Bay Convention Center in Las Vegas, a 45% increase over last year’s event due to pandemic travel restrictions. More than 1,600 people participated in MPI education over the course of the event.

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2022 Sustainability Trade Shows 2025 264

Smart Meetings

FEBRUARY 21, 2025

By aligning your marketing efforts with their needs, you can position your property or destination as their go-to choice. Unexpected cancellations, attendance fluctuations, and travel restrictions have made rigid contracts a dealbreaker. Reliable internet, A/V capabilities, and streaming options are non-negotiable.

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Meetings Sustainability Contracts Tech 130

Prestige Events Magazine

MARCH 25, 2025

We also need continued government backing for business tourism, particularly through destination marketing and international event attraction. In a competitive global market, such policies make the UK a less attractive destination, ultimately reducing footfall for hotels and the many businesses that rely on a thriving hospitality sector.

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Government Insurance Meetings Tourism 165

Event Marketer

JANUARY 27, 2025

Welcome to the latest event marketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. Trends American Express Global Business Travel , a software and services company for travel and expense, has launched integrated emissions-based carbon pricing. Submit your news here.

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Travel Sustainability Technology Event Marketing 130

Event Marketer

JANUARY 30, 2023

Much like event professionals, destination marketers are in the business of brand-building, content creation and engaging targets face-to-face to showcase the value proposition of a particular city, state or country. So we rounded up seven ideas to add to your experiential strategy, each inspired by destination marketing tactics.

Marketing 246

Marketing Tourism Travel Hospitality 246

Eventmobi

JANUARY 15, 2025

Pro-tip for offering physical gifts: Prioritize sustainability. Travel kit and vacation voucher. Send attendees on a trip to remember with a travel pillow, sleep mask, and a voucher for a reduced-price vacation to a destination of their choice. To get the most value from your program, market your offerings extensively.

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Corporate Events Sports 2014 Events 195

Event Marketer

JANUARY 30, 2023

5-8, in Las Vegas, that together showcased how its products drive sustainability and innovation today and how they will in the future. The post Siemens Spotlights its Sustainability Ventures in Four Interactive Exhibits at CES 2023 appeared first on Event Marketer.

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2023 Sustainability Automotive Fashion 246

Event Marketer

MAY 20, 2024

It wasn’t until Keri Ibbitson took what she thought was a step back early in her career did she discover everything that marketing is in the corporate world, and the impact of trade shows and events on a brand’s overall success. Event Marketer: What trade show industry trends have your attention? Keri Ibbitson: Event sustainability.

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Trade Shows Healthcare Sustainability Sponsorships 307