Smart Meetings

JANUARY 24, 2025

City Express by Marriott is gearing up to offer options in four new markets. As always, Smart Travel is here to bring you the latest must-read travel and tourism news. Liz Mazzei, Aeros head of marketing, said of the collaboration, Traveling from city to slopes has never been easier. just became easier.

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Event Marketer

FEBRUARY 6, 2025

This year, the experience will continue to travel to pop culture events to deliver a fusion of classics: the quintessential American diner and time-honored Tanqueray cocktails. IN-THE-MOMENT FEEDBACK When Tanqueray tested out the diner pop-up concept at last summers Brooklyn Night Market, the event team spent ample time gathering feedback.

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Travel Social Media 2025 Fashion 240

Smart Meetings

APRIL 25, 2025

Comparing APAC airlines for upcoming travel plans? Considering a last-minute trip to Dubai for Arabian Travel Market (ATM) 2025? As always, Smart Travel is here to provide you with the latest must-read travel and tourism news. and Canada.

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Prestige Events Magazine

JANUARY 9, 2025

Identity, a leading brand experience agency within The Human Network, announces the appointment of Martin Fullard as Marketing and Communications Director, marking a significant enhancement to its senior leadership team.

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Marketing Sustainability Global Events Travel 264

Smart Meetings

JANUARY 10, 2025

Brand USA, a public-private partnership focused on increasing international travel, reported that in 2026, the U.S. is on track to welcome 90 million visitors one year ahead of the goal outlined by the National Travel and Tourism Strategy report. Travel Association and the U.S. That number is up from 79 million in 2019.

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Event Marketer

MARCH 24, 2025

As event marketers can attest, travel costs are up. But companies appear to be accepting this new cost of doing business as corporate travel spending is making a modest comeback this year. Positive news for event marketers. Some 77 percent of five travel buyers indicated their companys spend increased last year.

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2025 Travel 2026 2028 153

Prestige Events Magazine

OCTOBER 10, 2024

The Meetings Industry Association (MIA) has agreed a partnership with train operator Avanti West Coast to highlight the importance of sustainable and efficient business travel to its members. Together, we can transform how business travel is approached, offering greener alternatives without compromising convenience or comfort.”

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Meetings Transportation Sustainability Travel 264

Event Marketer

FEBRUARY 22, 2024

Your attendee travelers are eager to hit the road, but thanks in part to economic challenges like inflation, companies are cutting back on T&E. Those able to travel freely are combining remote work with longer leisure trips. Corporate travel policies may start including air emissions tracking.

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Event Marketer

OCTOBER 16, 2024

Sephora’s flagship event was always meant to travel to different U.S. markets, and this year, SEPHORiA made its way to Atlanta for the first time. host city that aligns values with Sephora,” says Kate Biancamano-Brown, senior director-event and experiential marketing at Sephora. We choose a [U.S.]

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Prestige Events Magazine

OCTOBER 24, 2024

Morocco’s rich cultural heritage, combined with its modern infrastructure and year-round appeal, makes it an exceptional destination for both conferences and incentive travel. ” Ghali Kabbaj, Director of Sales and Marketing adds: “We are thrilled to welcome Vine Tree as our trusted representatives for the UK market.

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Hotels 2024 Travel Hospitality 263

Smart Meetings

APRIL 4, 2025

Meeting Professionals International (MPI) and the Society for Incentive Travel Excellence (SITE) teamed up for a lively, eight-hour livestream packed with fresh insights, emerging trends and meaningful discussions around the future of meetings and events. Plus: Other GMID celebrations from around the U.S.

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Meetings 2025 2026 Travel 244

Smart Meetings

NOVEMBER 18, 2024

Between Hurricanes TravelMarket, at JW Marco Island Beach Resort in southwest Florida, is a major show for travel agents. Scheduled participants included 100-plus top travel companies, including airlines, cruise lines, hotels, coach, rail, tour operators and others. The company, edgefactory , is no novice; it was founded in 1999.

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Travel Airlines Risk Management Speakers 244

Attendease

SEPTEMBER 6, 2023

This led to a quick shift in how to approach one’s virtual event marketing strategy. Without the need for travel and lodging costs, digital events open up valuable networking, learning, and partnership opportunities. If used correctly, social media can be a convenient asset to your event marketing strategy.

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Event Marketing Marketing Social Media Advertising 396

Smart Meetings

AUGUST 30, 2024

Welcome to Smart Travel, our weekly column where we share our latest tips and tricks to stay up to date on the can’t-miss news in travel. Today, we explore top travel apps and services, can’t-miss pricing for those planning a South American getaway, new international airline routes and more.

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Event Marketer

JANUARY 9, 2025

Its a message were seeing play out universally at the show this year in Las Vegas, where technology innovations are often touchless and seamless, inspiring marketers to think beyond talking specs and delivering on spectacular. Pascale Desroches, vp-marketing at EssilorLuxottica, said: You should never do the same thing twice at CES.

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2025 Automotive Trade Shows Transportation 278

Smart Meetings

MARCH 18, 2025

To truly capture their interest and secure their business, you need a precise, well-crafted digital marketing strategy tailored to their unique needs. Meeting and event planners are creative, detail-oriented professionals responsible for organizing everything from corporate conferences and trade shows to weddings and incentive travel.

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Hospitality Marketing Social Media Advertising 130

Event Marketer

NOVEMBER 7, 2024

They often involve reusable assets, saving marketers money amid rising costs. We’ve been lucky enough to explore tour stops in person this season and chat with event marketers who are working diligently behind the scenes and on the ground. Uber is traveling to 13 college campuses this fall with a bodega-inspired pop-up.

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Apparel Fashion Social Media Travel 293

Prestige Events Magazine

NOVEMBER 12, 2024

Element is a market-leading prize, reward and incentive specialist with more than 15 years’ experience in delivering promotions, activations and reward programmes for leading global brands in FMCG, entertainment, finance, technology and telecoms. Element is also established within corporate incentive travel.

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Travel Entertainment Global Events Marketing 264

Event Marketer

OCTOBER 4, 2023

We hopped on a call with Nicole Rogers, executive vp and chief sales officer for San Francisco Travel, the City and County of San Francisco’s official destination marketing organization, for a lengthy conversation about the realities the city is facing, the event business, and how the city is working to keep events and event attendees safe.

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Travel 2024 2026 2025 306

Event Marketer

OCTOBER 14, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Trade-In Trucks, skate thrus and Frosty fixes. After pinpointing the underserved markets, Wendy’s revved up a fleet of “Frosty Fix” ice cream trucks and parked them outside McDonald’s locations where ice cream was unavailable.

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2021 Marketing Travel Event Marketing 298

Prestige Events Magazine

NOVEMBER 18, 2024

Whether this be older people looking for a new career or people travelling around the world for a new opportunity, the industry is looking at every area of society to find innovative and creative talent. It is this skill for adaptability that is driving growth in the global events market.

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2025 Global Events Travel Marketing 263

Smart Meetings

MARCH 7, 2025

You can tailor the tone to different people, like making luxury-focused messages for people who want a fancy experience or exciting ones for travelers looking for adventure. So why not let your tipsy best friend take charge of your marketing? Its time to make your hotel stand out and keep guests coming back for more!

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Marketing Social Media Hotels Travel 130

Event Marketer

FEBRUARY 26, 2025

Event Marketer’s 2025 B-to-B Dream has been unveiled. The team, created in January 2023, consolidated resources from marketing, sales, and EMEA to form the first-ever global events team at Workiva. Strehle heads up a group of five that sits in marketing operations and ladders up to the vp of marketing.

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Smart Meetings

NOVEMBER 8, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.

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Food and Beverage Tourism Hospitality Hotels 246

Event Marketer

NOVEMBER 24, 2024

The post Cast Study: How Instacart Leveled Up Booth Engagement with Gamification appeared first on Event Marketer. Want us to cover your booth? Reach out to EM’s editor-at-large Anna Huddleston.

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Trade Shows Retail B2B Sustainability 278

Smart Meetings

MARCH 19, 2024

Many travelers swear by communication apps like WhatsApp and Skype, which let you phone home as if you were still in the U.S. passport holders can travel to 189 countries and territories without a visa, or by obtaining a visa on arrival, typically by standing in line at the airport. There may be other considerations as well.

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Smart Meetings

OCTOBER 22, 2024

9, 2024, she will step into the top executive position at the official destination marketing organization (DMO) and convention and visitors bureau (CVB) for the five boroughs of New York City. SDTA’s sales and marketing programs delivered a $30 to $1 return on investment—the highest in the organization’s history. Beginning on Dec.

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Event Marketer

DECEMBER 12, 2024

FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover Breakup Calculators, subway sketches and the first-ever CES keynote to be hosted at Sphere Las Vegas. 7-10) using the biggest LED screen on the planet as his backdrop.

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Apparel 2025 Travel Marketing 264

Smart Meetings

NOVEMBER 19, 2024

Looking for a better booking platform to line up group travel? Sabre and Internova Travel have released a new offering to the market that is worth looking over. Wondering about the future long-term impacts of the travel sector? Are you one of the 95% of frequent business travelers who are turning to AI to plan a trip?

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Tourism Airlines Travel Meetings 100

Prestige Events Magazine

NOVEMBER 27, 2024

Can you confidently talk about the future of event marketing? The Meetings Show 2025 co-located with Business Travel Show Europe, will take place on 25-26 June 2025. Are you bursting with top tips for improving well-being in the industry? Have you got the handle on hybrid? The deadline for submissions is 17 January.

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2025 Meetings Education Speakers 264

Event Marketer

DECEMBER 23, 2024

Partners: Amplified Marketing (experiential); Lime Media (fabrication) DUKES MAYO Mayonnaise was front and center on Sept. Agency: Inspira Marketing THE TAILGATE TOUR The Tailgate Tour is billed as the largest and longest running fan experience in college sports. Agency: NFuse 360 Marketing J.C.A. Read the full case study here.

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Event Marketer

APRIL 7, 2025

At a time when streaming services are overflowing with content and movie theaters continue to see attendance down 35 percent , film and TV studios are getting more and more creative with their marketing campaigns to capture the attention of audiences. The post Strange Encounters appeared first on Event Marketer.

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2023 Entertainment Travel Marketing 203

Prestige Events Magazine

JANUARY 21, 2025

Sought-after topics include event marketing, experiential design, AI, future trends, wellbeing and sustainability. The Meetings Show 2025 co-located with Business Travel Show Europe, will take place on 25-26 June 2025. To submit your speaker idea visit here.

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2025 Meetings Speakers Sustainability 257

Event Marketer

APRIL 16, 2025

A cohort of ambitious attendees rose with the sun on April 15 for day two of the Experiential Marketing Summit (EMS) at the annual morning 5K through the Las Vegas Strip, while others kicked things off with a moment of mindfulness during a guided morning meditation inside the MGM Grand.

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Prestige Events Magazine

OCTOBER 10, 2024

Candidates were initially hesitant to travel, but the balance of power has gently shifted towards employers, so they are now insisting on in-person meetings after an initial online chemistry session or similar. Salary Settlements “Salaries are beginning to stabilize after a period of significant increases.

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2025 2024 Contracts Travel 264

Event Marketer

FEBRUARY 10, 2025

The post Company Rock Stars appeared first on Event Marketer. What better way to facilitate that connection than spotlighting, recognizing and gathering the talent and team members who make products, services and experiences happen? Now thats leading like a rock star. The Trend of the Week is coproduced with the support of Proscenium.

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2024 2025 Conference Tech 264

Prestige Events Magazine

FEBRUARY 25, 2025

UK based RX is one of the worlds largest global exhibition and trade show organisers, delivering over 400 events annually in 22 countries across 43 industry sectors, with market leading shows including World Travel Market, Comic Con, The London Book Fair and IBTM World.

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