SmartMeetings
APRIL 29, 2024
This Month’s Reads: Planning for Medical Meetings Every industry has its own cultural norms and professional values that are expected to be reflected at a company’s event. B’s Book Club: Creating Experiences How to Plan Medical Meetings and Events —co-authored by Meetings & Incentives Worldwide, Inc. (M&IW)
PCMA Convene
MARCH 25, 2019
As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.
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PCMA Convene
JANUARY 15, 2019
The roster of more than 100 speakers also drew heavily from the local community. Not only is the region surrounding the Twin Cities known as Medical Alley and home to more than 1,000 health-care companies, MANOVA’s name is a mashup of Medical Alley and innovation.
PCMA Convene
APRIL 2, 2018
Over the last decade, there has been a slow-moving revolution toward leveraging the advantages that accrue to both health-care professionals and patients when they can play a meaningful role at medical meetings. Though their numbers are small, she said, there are sessions where patient speakers “really set the tone.”.
SmartMeetings
JUNE 19, 2019
Important insights into health-care professionals (HCPs) and tips on how to host an event that will attract and retain them were among the highlights of Jocelyn Cote’s recent Smart Meetings webinar. Use easy, interest-peaking subject lines in email invitations (maybe the name of a prominent speaker). Meeting Design and Regulations.
PCMA Convene
DECEMBER 27, 2018
What’s most important to physicians when they consider whether or not to attend a medical meeting? In November, American Express Meetings & Events published research based on interviews with 12 physicians who practice in specialties across North America and Europe. I would say that this is absolutely true.
PCMA Convene
SEPTEMBER 27, 2016
Patient-facing health-care professionals will need to improve their ability to explain complex medical terms, diagnoses, and treatments to patients and their families, so they can do their part in improving their health. What does that mean for professional medical conferences? Submissions or curation?
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