Walmart Taps into TikTok Trends and Fashionistas for its 40-city Style Tour
Event Marketer
OCTOBER 24, 2024
Anchoring the tour is a shiny, two-toned blue Airstream that opens up to create a showroom experience, presenting styled looks like “Utility Chic,” “Denim on Denim” and “Elevated Essentials,” alongside shelves of accessories and racks of clothes built into the vehicle’s walls. lipstick that can be engraved with names or initials on-site.
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