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Field Report: Things We’ve Never Seen at Trade Shows Until Shoptalk 2025

Event Marketer

Disco balls, a dj, fog and lasers… This wasnt going to be a regular trade show. This year, the event added about 1,000 attendees and 27 percent retailers and consumer brands and will hold local iterations in Barcelona, Chicago and Abu Dhabi. Mattel, Canada Goose and P&G. Mattel, Canada Goose and P&G. And its huge!

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Outdoor Retailer Teases New Trade Show Format and Events Coming in 2024

Event Marketer

You have to meet the consumer where they’re at and let them be part of that process.” Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. 2024 is set to be a year of growth for Outdoor Retailer (OR).

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Hot Flavors: Six Brands That Crushed Sampling at NACS 2024

Event Marketer

Making the NACS Show more convenient was the Cool New Products Preview Room, where attendees could scan QR codes through the NACS Show mobile app for any of the 300 products on display. Pop-up meeting spaces and meeting rooms were available for a deeper dive into analytics and digital solutions.

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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Show News Outdoor Retailer has discontinued its Nov. show and will hold only one annual show in June, rather than two each year. Canada and Europe.

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Tales from Las Vegas: Jewelry Trade Shows and LVCC’s Comeback Convention

Smart Meetings

At 100 percent capacity and masks off, Las Vegas is back in the business of meetings—and it’s a beautiful sight. No time has been wasted between the announcement that all restrictions have been lifted and the hosting of meetings in the city. The Comeback of Jewelry Trade Shows. Yeah, it’s kind of like that.

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Outdoor Retailer Summer’s Redesigned Show Floor Encourages Community and Connection

Event Marketer

was one of the questions asked during registration for Outdoor Retailer Summer (OR), which brought together outdoor brands, retailers and designers to the Salt Palace Convention Center in Salt Lake City, June 19-21. “Are you bringing your dog?”

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Three Insights on a Cityscape-inspired Expo Design from DISH’s Team Summit Expo

Event Marketer

Team Summit is DISH’s annual expo that brings together a global network of partners, retailers and vendors (approximately 3,500 attendees) over three days in one space where the brand can showcase new DISH products, strategies and technology through training and general sessions.