Event Marketer

SEPTEMBER 12, 2023

You have to meet the consumer where they’re at and let them be part of that process.” Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. “In this industry, everybody’s a participant.

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Trade Shows Retail 2024 2023 317

Smart Meetings

DECEMBER 26, 2024

For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Known as The Show for Shows, the education, trade show floor and networking brought together solutions and inspiration.

Trade Shows 245

Trade Shows 2024 Education 2025 245

Event Marketer

MAY 16, 2022

We tend to think of event sustainability in terms of large, sweeping efforts that require big budgets and run the risk of disrupting the attendee experience. So we broke down a mix of 10 b-to-b and b-to-c sustainability ideas to implement at your next event. Partnering with sustainability-focused vendors is a good place to start.

Sustainability 362

Sustainability Transportation Trade Shows Event Apps 362

EventMB

FEBRUARY 9, 2023

As organizers look to adapt to a new reality, industry leaders share their thoughts on the trade shows of the future. Miguel Neves Read the Complete Story On Skift Meetings

Trade Shows 227

Trade Shows Meetings Event Tech Sustainability 227

EventMB

FEBRUARY 2, 2023

Skift Take: Creating fully carbon-neutral trade shows may still be a mirage, but exhibitors wanting to cut their carbon emissions can now realistically do so. Miguel Neves Read the Complete Story On Skift Meetings Here is one example of how to be a green exhibitor.

Trade Shows 227

Trade Shows Meetings Sustainability 227

Smart Meetings

NOVEMBER 7, 2024

Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. Guest line up for it.

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Speakers Technology Trade Shows Events 246

PCMA Convene

FEBRUARY 14, 2025

Attendees volunteered in the Sustainability Hub at Greenbuild in Philadelphia, PA. Some venues say which I very much appreciate Were not there yet, when it comes to meeting Greenbuilds standards for managing waste and F&B, she said. Gilham said the message is conveyed that its a sustainability not a budgetary decision.

Sustainability 94

Sustainability Meetings Travel Transportation 94

Smart Meetings

OCTOBER 14, 2022

Meeting Professionals International (MPI) powered Smart Monday and morning keynotes as part of a 20-year partnership that was formally extended through 2025. Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. meetsmart pic.twitter.com/xY7qsyppLz.

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2022 Sustainability Trade Shows 2025 264

Event Marketer

JANUARY 15, 2025

Designed at a precise 17-degree angle to meet the gaze of CES 2025 attendees as they entered the Las Vegas Convention Centers West Hall, HERE Technologies 3,500-square-foot booth proclaimed in a banner overhead, Theres More in HERE. But between the design and the build, the brand took a major step forward around its sustainability goals, too.

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2025 Sustainability Technology 2017 298

Event Marketer

APRIL 3, 2023

While these natural features created inviting environments for attendees, they also underscored brands’ sustainability messaging, eco-friendly products and solutions, and commitments to eco-conscious practices both on-site and back at HQ. Have sustainability-focused story ideas, tips or projects?

2023 299

2023 Sustainability Tech Marketing 299

Smart Meetings

MARCH 1, 2025

Plan with Confidence Elevating Excellence: Why Meeting Planners Are Choosing the Pennsylvania Convention Center With over one million square feet of saleable space and the largest ballroom in the northeast, the Pennsylvanian Convention Center offers meeting planners an unbeatable blend of scale, service, and sustainability.

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Trade Shows 2030 Sustainability Wireless 130

Event Marketer

MAY 20, 2024

It wasn’t until Keri Ibbitson took what she thought was a step back early in her career did she discover everything that marketing is in the corporate world, and the impact of trade shows and events on a brand’s overall success. Event Marketer: What trade show industry trends have your attention? That’s a big part, too.

Trade Shows 307

Trade Shows Healthcare Sustainability Sponsorships 307

Smart Meetings

FEBRUARY 8, 2024

Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important. Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important.

Meetings 246

Meetings Trade Shows Contracts Sustainability 246

EventMB

MAY 22, 2022

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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Trade Shows 2022 2017 2018 172

Attendease

MAY 1, 2019

With attention to detail and an open mind, it is possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. Affiliate your event with hotels that have their own sustainability programs in place. Educating Attendees on Sustainable Best Practices. Here’s how to do it. Image Source ).

Sustainability 285

Sustainability Transportation Education Event Apps 285

GEVME

DECEMBER 11, 2019

According to CWT Meetings & Events Future Trends Report, the Sustainable Events, the focus on sustainability in the world of corporate events will only continue to increase. How GEVME helps to run sustainable events. We’ve estimated that the paper waste at one trade show for 50,000 attendees is 100 tons.

Corporate Events 194

Corporate Events Sustainability Trade Shows Events 194

Event Industry News

NOVEMBER 27, 2024

The Devon Screen Company is changing the way we think about sustainable display solutions with its innovative product, the Displayory. Whether you’re creating a standout display for a trade show, planning an unforgettable event, or designing […]

Sustainability 59

Sustainability Trade Shows Meetings Events 59

Event Marketer

FEBRUARY 22, 2024

And amid it all, sustainability watchdogs are championing corporate policies that are focused on monitoring their organizations’ overall business travel emissions. A number of organizations, event properties and venues are using sustainability campaigns and air emissions tools to help track and offset activities.

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2024 Travel Trade Shows 2023 325

Smart Meetings

OCTOBER 18, 2023

Accor Survey: “Meeting Expectations: The Future of Meetings & Events” World-leading hospitality group Accor operates a diverse hospitality group of over 40 hotel brands, from luxury to economy. Sophie Hulgard, Chief Sales Officer at Accor, says, “The total global meetings industry worldwide is forecast to be worth $1.78

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Meetings 2030 Food and Beverage 2024 246

Event Marketer

APRIL 17, 2024

The busy showfloor can be exhausting, but at the same time gives her so much energy, Taylor says, serving samples and making sure that every aspect of the brand’s largest annual trade show activation runs smoothly. EM caught up with Taylor at Expo West over espresso martini soft serve for trade show insight and life-on-the-road tips.

Trade Shows 264

Trade Shows Negotiating Contracts Hotels 264

Smart Meetings

NOVEMBER 17, 2022

Webinar session, Joanna Pineda, CEO and chief troublemaker of Matrix Group International , and Jennifer O’Grady, senior director of Design Studio of Maritz Global Events , tackled the Secrets for Engaging Platform-agnostic Association Meetings. Time management and wellness is also a major factor for meeting guests today. Joanna Pineda.

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Association Meetings Meetings Trade Shows B2B 246

Event Marketer

NOVEMBER 9, 2023

Kerry Lamont, Manager-Shows and Events, Bombardier On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. COVID did many things for us, good and bad.

Trade Shows 305

Trade Shows 2023 Marketing Management 305

Event Marketer

SEPTEMBER 12, 2024

Held biannually in Central Florida in September and January, Surf Expo was unlike any trade show we’ve been to before. While booths at trade shows usually include meeting rooms in the back to arrange deals behind closed doors, almost every booth on the Surf Expo floor had tables or counters set up out in the open ready to do business.

Apparel 306

Apparel Trade Shows Retail Sustainability 306

Attendease

MAY 30, 2024

With attention to detail and an open mind, it’s possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. How to Run a Sustainable Event: 6 Tips Ready to make your events greener without breaking the bank? Plan your event with sustainability in mind from the jump Planning is your superpower.

Sustainability 195

Sustainability Transportation Education Events 195

Attendease

MAY 30, 2024

With attention to detail and an open mind, it’s possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. How to Run a Sustainable Event: 6 Tips Ready to make your events greener without breaking the bank? Plan your event with sustainability in mind from the jump Planning is your superpower.

Sustainability 195

Sustainability Transportation Education Events 195

Event Marketer

MARCH 29, 2024

“People say that it looks like a wildlife preserve but it’s what our farms look like.” ­­–Niki Haugh, Promotions Marketing Program Manager, Organic Valley If there ever was a trade show that’s all about sampling, it’s arguably Natural Products Expo West that takes place at Anaheim Convention Center each spring.

2024 306

2024 Trade Shows Marketing Sustainability 306

Velvet Chainsaw

MARCH 15, 2021

Doing the same old meeting is familiar and comfortable but the opportunity to develop a refreshed event strategy that embraces the power of f2f and digital delivery is imperative. I question if the synchronous hybrid meetings, as many envision now, are sustainable.

Trade Shows 397

Trade Shows Sustainability Financial 2021 397

GEVME

JANUARY 27, 2020

While people love spending their time in such places, the organizers do not really place sustainability as the anchor of organizing such events. The concept of sustainability has been around for a long time but now it has become the need of the hour so that each one of us can do our bit in making an impact on the environment.

Sustainability 194

Sustainability Food and Beverage Transportation Events 194

Smart Meetings

APRIL 27, 2022

Planning two mega-shows back-to-back during a pandemic was a learning experience. We asked pioneering meeting planner Jackie James, World of Concrete group director, for tips from her boots-on-the-ground experience. Our audience needed the show; the industry wanted to meet,” she said. A Sustainable Focus.

Trade Shows 264

Trade Shows Sustainability 2021 Social Media 264

Smart Meetings

MARCH 18, 2025

For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. Understand Your Target Audience: Who Are Meeting & Event Planners? Define Your Unique Value Proposition Event planners are inundated with choices.

Hospitality 130

Hospitality Marketing Social Media Advertising 130

Smart Meetings

AUGUST 18, 2023

IMEX America Moves Toward a Sustainable Events Future IMEX America 2022 was the greenest one yet. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. IMEX is not new to the quest for more sustainable events.

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2022 Food and Beverage Sustainability 2012 242

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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2023 Trade Shows Sustainability Education 246

GEVME

OCTOBER 10, 2020

Following we will discuss how companies can have sustainable hybrid events within and outside their organization. A hybrid event can be of many types; it could be a conference, a seminar, meeting, etc. Conferences – A conference would mainly be a formal meeting for members within the organization. Improved Return on Investment.

Sustainability 156

Sustainability Trade Shows Food and Beverage Speakers 156

Event Marketer

AUGUST 9, 2024

The media company has since picked up the momentum, hosting several sustainability-focused programs, including the hybrid Bloomberg Green Summit in New York and its global Sustainable Business Summits. Still, Bloomberg had never hosted an all-encompassing sustainability event, an idea from the vertical’s 2020 launch.

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Sustainability 2020 Speakers Trade Shows 296

Smart Meetings

FEBRUARY 27, 2023

Do you need to find new monetary sources for conferences, conventions and trade shows? Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues.

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Conference Sponsorships Trade Shows Insurance 279

Event Marketer

DECEMBER 15, 2023

As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy.

2023 305

2023 Trade Shows Retail Automotive 305

Smart Meetings

OCTOBER 8, 2024

8 was the grand opening of IMEX America 2024 , with a jaw-dropping trade show, unexpected meetups with good friends and exciting announcement after exciting announcement. Sustainability Takes Center Stage Joint Meetings Industry Council (JMIC) is the umbrella organization that hosts the Net Zero Carbon Events Initiative (NZCE).

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2024 2026 Trade Shows Sustainability 246