Event Marketer

MARCH 15, 2024

Here, we explore trending sustainability news and ideas for corporate trade show marketers: Sustainability Driving Campaigns This year’s CES theme explored stories about green innovations, which led to companies dedicating substantial square footage to their own sustainability stories, green products and partnerships. 30 to Feb.

Trade Shows 290

Trade Shows Sustainability 2024 Transportation 290

Event Marketer

SEPTEMBER 23, 2024

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Show News Outdoor Retailer has discontinued its Nov. show and will hold only one annual show in June, rather than two each year. Canada and Europe.

Trade Shows 236

Trade Shows Retail 2024 2025 236

Event Marketer

MARCH 25, 2025

Conferences and trade shows in my industry are critical, and I was surprised how critical these shows were when I first got into med device, she says. If you dont do the shows, you may as well be invisible. The post B-to-B Dream Team 2025: Meet Michelle Martin appeared first on Event Marketer.

2025 162

2025 Trade Shows Meetings Education 162

Event Marketer

NOVEMBER 7, 2024

The world of money is changing fast, and Money20/20 USA , the fintech trade show and conference that took place at the Venetian Expo in Las Vegas, Oct. Content-Meets-Connection Space Leveraging the buzz concept, the show introduced a dedicated space that hosted two MoneyPot podcast booths, a stage and a bar.

2024 316

2024 Trade Shows Banking Sponsorships 316

Smart Meetings

DECEMBER 19, 2023

Trade shows have been a crucial aspect of the business world for centuries. Jack Macleod For the last 15-20 years, green meetings and organized gatherings aimed at minimizing negative impacts on the environment have been a concept, but in 2020, after the Covid-19 pandemic, they became a widespread topic in the events industry.

Trade Shows 246

Trade Shows 2024 Sustainability 2023 246

Event Marketer

FEBRUARY 21, 2024

A staple of European trade shows, coffee bars have made strong inroads onto U.S. show floors, much to the delight of the attendees needing that afternoon “hit.” Coffee is hot right now,” says Tracy Stuckrath, a food & beverage expert and founder of Thrive Meetings and Events. Frothy brand logos? Signature flavors?

Trade Shows 258

Trade Shows Food and Beverage 2024 Contracts 258

EventMB

FEBRUARY 9, 2023

As organizers look to adapt to a new reality, industry leaders share their thoughts on the trade shows of the future. Miguel Neves Read the Complete Story On Skift Meetings

Trade Shows 227

Trade Shows Meetings Event Tech Sustainability 227

Event Marketer

FEBRUARY 21, 2025

How can data transform a trade show exhibit into a powerful driver of brand awareness, engagement, and ROI? In the booth, the gathered leads get ranked and uploaded into Salesforce, enabling the sales teams and leadership to make relevant decisions in real time, as well as facilitate follow-up after the show.

Trade Shows 224

Trade Shows 2024 2025 2023 224

EventMB

FEBRUARY 2, 2023

Skift Take: Creating fully carbon-neutral trade shows may still be a mirage, but exhibitors wanting to cut their carbon emissions can now realistically do so. Miguel Neves Read the Complete Story On Skift Meetings Here is one example of how to be a green exhibitor.

Trade Shows 227

Trade Shows Meetings Sustainability 227

EventMB

NOVEMBER 15, 2022

Skift Take: Trade show business is booming, and could get even better should international shows resume in China in the near future. Miguel Neves and Andrea Doyle Read the Complete Story On Skift Meetings.

Trade Shows 222

Trade Shows Meetings 222

Event Marketer

OCTOBER 18, 2024

Pop-up meeting spaces and meeting rooms were available for a deeper dive into analytics and digital solutions. At the conclusion of the NACS Show, exhibitors donated thousands of pounds of food to Three Square, a Las Vegas-based food bank. Products were organized by concept, such as impulse purchases and purchase bundles.

2024 312

2024 Retail Trade Shows Fashion 312

EventMB

JANUARY 12, 2024

Skift Take: Two more platforms are joining the ranks of Cvent, both focused on improving the B2B trade show experience for organizers. Miguel Neves Read the Complete Story On Skift Meetings There may be more acquisitions around the corner.

Trade Shows 230

Trade Shows B2B Meetings 230

Smart Meetings

DECEMBER 26, 2024

For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Known as The Show for Shows, the education, trade show floor and networking brought together solutions and inspiration.

Trade Shows 245

Trade Shows 2024 Education 2025 245

EventMB

MARCH 9, 2023

Skift Take: Informa, the world's largest trade show organizer, is acquiring Tarsus, a well-respected competitor. Miguel Neves Read the Complete Story On Skift Meetings The move will add 160 events and media properties to Informa's portfolio.

Trade Shows 46

Trade Shows 2024 Meetings Events 46

EventMB

FEBRUARY 28, 2023

Skift Take: Increased business travel from Asia is good news for global trade shows. Miguel Neves Read the Complete Story On Skift Meetings MWC Barcelona 2023 is seeing a solid increase in overall attendance, but it is still far from 2019 levels. Meanwhile, IMEX reports strong buyer demand from Korea and China.

Trade Shows 209

Trade Shows 2023 2019 Travel 209

Smart Meetings

MAY 18, 2023

The group pledged to “revolutionize conferences” by “saying goodbye to traditional trade show booths and hello to interactive networking experiences and relevant education.” Action Steps Meeting professionals are uniquely positioned to help attendees feel that they belong in the small and large decisions they make every day.

Trade Shows 246

Trade Shows Education Banking Tourism 246

Conferences that Work

MARCH 28, 2022

My work at a pre-con is different from that of a typical meeting planner since I focus on the meeting’s design and facilitation. I’ve been convening meetings for decades, though, so I know a fair amount about meeting planning. The traditional bread and butter of a meeting planner’s job.

Food and Beverage 429

Food and Beverage Meetings Meeting Design Site Selections 429

Event Marketer

DECEMBER 17, 2024

The 13,000-square-foot facility features a bold exterior that reflects the company’s vibrant brand identity and houses offices, warehousing, meeting spaces and a dedicated floral studio. 20-year-old Atlanta agency WM Events has unveiled new headquarters near downtown Atlanta. area, New York City, Miami and Los Angeles.

Trade Shows 261

Trade Shows Entertainment Event Marketing Marketing 261

EventMB

FEBRUARY 6, 2024

Skift Take: Boring trade show booths don’t attract visitors and they certainly don’t help sales. Skift Meetings Studio Team Read the Complete Story On Skift Meetings But coming up with new and exciting ideas is costly and time-consuming.

Trade Shows 195

Trade Shows Meetings 195

Event Marketer

JANUARY 9, 2025

As vp of startup programming and investments, she oversees the AgeTech Collaborative from AARP trade show and events program, among other aspects. Celebrating her 20th year with AARP, Amelia Hay has held multiple roles in the organization. Both a web app, accessible through a QR code, and a paper version of the map are available.

2025 290

2025 Trade Shows Technology Event Marketing 290

Event Marketer

JANUARY 27, 2025

A few other interesting notes: Several exhibitors noted that they added meeting space for this CES, sometimes at the expense of the demo areas. And for all our coverage from the show this year, click here. Additional reporting by Anna Huddleston, EM trade shows editor.) Experiences that fulfilled the promise of CES.

2025 264

2025 Automotive Trade Shows Transportation 264

Event Marketer

APRIL 11, 2025

For Siemens, the process is beginning well before the trade show floor opens. The brand is leaning on data to help tailor presentations and experiences in its trade show booths to meet the needs of the attendees. Hows that for seamless post-show memory recall?

Trade Shows 130

Trade Shows 2025 2024 Event Apps 130

Smart Meetings

APRIL 10, 2025

The nature of business meetings has undergone a significant transformation. Sign up for the monthly Behind the Bookings newsletter here Understanding the Shift in Meeting Dynamics Corporate leaders are placing greater emphasis on regular in-person interactions to bridge the gaps created by remote and hybrid work models.

Hotels 130

Hotels Meetings Advertising Hospitality 130

Smart Meetings

NOVEMBER 7, 2024

Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. Guest line up for it.

Speakers 246

Speakers Technology Trade Shows Events 246

EventMB

APRIL 11, 2024

Miguel Neves Read the Complete Story On Skift Meetings Skift Take: Maritz takes a closer look at new attendee behavior and shares insights on how to optimize revenue and attendance.

Trade Shows 213

Trade Shows Meetings Event Management Marketing 213

EventMB

NOVEMBER 22, 2024

Barbara Scofidio Read the Complete Story On Skift Meetings Skift Take: Independent planners are looking beyond their industry associations for the resources and connections they need to build their small businesses.

Trade Shows 202

Trade Shows Meetings Event Tech Tech 202

EventMB

FEBRUARY 17, 2025

Andrea Doyle Read the Complete Story On Skift Meetings In a candid interview, Irving dishes on leadership, vulnerability as a superpower, and why you should never wait for permission to speak.

Meetings 191

Meetings Trade Shows Events 191

Smart Meetings

MARCH 18, 2025

I transitioned from restaurants to hotel management, focusing on meetings and events. In my earlier career, I planned more than 600 weddings (you could usually find me tearing up in the back as couples said their I Dos), then hundreds of corporate & nonprofit events, trade shows, and medical meetings.

Medical Meetings 244

Medical Meetings Hospitality Trade Shows 2024 244

Smart Meetings

MAY 31, 2022

If there is a silver lining to the pandemic for the meetings industry, it’s this: The pandemic accelerated the evolutions of meetings. Like the typewriter, print publications and fax machines, the fully in-person meeting would have eventually become extinct. People know how to use them, and they make great meeting programs.

Meetings 306

Meetings Social Media Trade Shows 2022 306

Conferences that Work

AUGUST 24, 2020

Here are five meeting design books I especially recommend. Into the Heart of Meetings: Basic Principles of Meeting Design ( ebook or paperback ). Into the Heart of Meetings: Basic Principles of Meeting Design ( ebook or paperback ). In an outrageous display of chutzpah , I wrote three of these books. [If

Meeting Design 324

Meeting Design Meetings 2009 2013 324

Eventmobi

JULY 31, 2024

An annual meeting is many things—a gathering, an experience, and a way to build connections. That’s especially true once you hit the trade show floor.) But an annual meeting is only three days out of the year, maybe four. Many organizations are producing better meetings than ever.

Meetings 351

Meetings Education Trade Shows Conference 351

Smart Meetings

JULY 7, 2022

A new survey from JD Power, US Travel and Tourism Economics (an Oxford Economics company), shows good news for meetings, albeit in tandem with a lag on behalf of corporate to allocate funds for meeting and business travel. These results are on par with our Q1 survey.)”.

Trade Shows 264

Trade Shows Meetings Travel 2022 264

Prestige Events Magazine

DECEMBER 18, 2024

Thomas Oliver, Assistant Director of Sales at Nobu Hotel London Shoreditch also commented, “The London Summer Event Show is the perfect chance for us to meet with corporate bookers looking ahead to summer. By maintaining this balance, the event delivers exceptional opportunities for both exhibitors and attendees year-after-year.

2025 263

2025 2014 Trade Shows Hotels 263

Smart Meetings

FEBRUARY 8, 2024

Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important. Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important.

Meetings 246

Meetings Trade Shows Contracts Sustainability 246

EventMB

AUGUST 7, 2024

Conferences and trade shows are key drivers of this growth, with significant recovery in regions like Asia Pacific and North America. Andrea Doyle Read the Complete Story On Skift Meetings

Meetings 203

Meetings Trade Shows 2024 2019 203

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

Meetings 264

Meetings Trade Shows Tech Event Tech 264

Smart Meetings

JUNE 5, 2024

Grand openings and major renovations refresh meeting space in famous international cities All across the world, in some of the most sought-after international cities, come new and renovated hotels and meeting spaces, leaving the stage set for outstanding gatherings, wherever your attendees may be traveling from to get there.

Food and Beverage 244

Food and Beverage Meetings Hotels Trade Shows 244